Toy Industry

Apr 15, 2026

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India has shifted from long-standing toy import dominance to becoming a net exporter, influenced by initiatives such as Make in India and recent policy and pandemic-related dynamics. Toy exports rose from $109 million to $177 million (2018-19 to 2021-22) while imports fell sharply. Despite growth, the industry remains small versus China, faces challenges including foreign dependence for inputs, limited technology and infrastructure, high taxes, and competition from cheap imports, requiring targeted cluster-based policies, capability building, and safety, quality, digital, educational, and eco-friendly measures.

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Toy Industry

Apr 15, 2026

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