Social Media Dimensions Cheat Sheet - Your Guide to the Right Dimensions for Every Platform - Image and Video Size Specifications

Oct 13, 2026

Upload by adawds

A practical cheat sheet detailing image and video dimension specifications for major social platforms, focused on keeping uploads crisp, in-frame, and usable across feeds and placements. It explains core sizing rules and examples for Facebook, including profile, cover, group, event, business page, link posts, and multiple ad formats, with explicit pixel dimensions and aspect ratios. The guide also addresses cross-posting challenges and emphasizes using correct sizes to avoid cropped captions and unusable graphics.

LanguageEnglish

CategorySocial Media

FormatPDF

Pages19

Reading Time7 min

AccessFree to download

Introduction

Facebook

Dimensions in 2021

Facebook Image Upload Dimensions

Facebook Profile Picture and Page Dimension Specs

Facebook Profile Cover Photo Dimension Specs

Facebook Group Cover Dimension Specs

Facebook Event Cover Dimension Specs

Facebook Business Page Cover Dimension Specs

Facebook Link Dimension Specs

Facebook Ad Dimensions

Facebook Page Likes Campaign Image Sizes

The Social Media DIMENSIONS CHEAT SHEET YOUR GUIDE TO THE RIGHT DIMENSIONS FOR EVERY PLATFORM ~~ ~~ Introduction EVER HEARD THE EXPRESSION ‘ NEVER PUT ALL YOUR EGGS IN ONE BASKET?’ Well, it definitely rings true when it comes to social media! By repurposing your content across multiple platforms —whether it’s Instagram Reels and TikTok or Facebook and LinkedIn — you can diversify your content efforts and reach afar wider audience. That said, the different image and video dimension sizes across various platforms can make cross-posting a little harder. There’s nothing worst than filming a TikTok video and reposting it to Instagram, only to realise that the text captions are completely cut off. Or, creating a beautiful graphic for a Facebook ad, but finding the dimensions are completely unusable for anything other than an in-feed ad! The good news is, you don’t have to be a professional graphic designer to make your content work across every platform. In this guide, we’ re running through all the image dimension sizes you need to know for social media in 2021, spanning Instagram, Facebook, LinkedIn and TikTok! By keeping this cheat sheet at the ready, you can make sure your social media images and videos always look fabulous, in-frame and blur-free! CLICK ANY OF THE DIMENSIONS GRAPHICS THROUGHOUT THIS GUIDE TO GET A FREE CANVA TEMPLATE READY TO BE USED! 1 . 1 . Facebook Dimensions 2 . Instagram Dimensions 3 . TikTok Dimensions 4 . LinkedIn Dimensions ARE YOU UP TO DATE WITH THESE CHANGES? Contents 2 . FACEBOOK Dimensions in 2021 For picture uploads to your personal timeline or a Facebook business page, the maximum width is always 492px. The height will change depending on the orientation of the image. For example: – Square: 492px by 492px – Portrait: 492px by 738px – Landscape: 492px by 276px When you’ re uploading multiple images into Plann or straight into Facebook, the grid layout size is determined by the first image in the sequence. For example, if the first image is square, and the second is a portrait, Facebook will display both images at 492px by 492px in the timeline. FACEBOOK IMAGE UPLOAD DIMENSIONS 3 . FACEBOOK PROFILE PICTURE AND PAGE DIMENSION SPECS The 2021 dimensions for a profile picture is 168px by 168px or a ratio of 1:1 . But that doesn’t mean you need to upload an image with such small dimensions. The highest resolution Facebook allows for profile pictures is 2048px by 2048px. By creating a profile picture with the highest resolution, you’ ll always look pixel-perfect whether someone sees your picture on their timeline or is stalking your profile. FACEBOOK PROFILE COVER PHOTO DIMENSION SPECS For the best results and zero pixelation in sight, create a cover image with the dimensions of 2037px by 754px. It will give you the best quality results whether you’ re viewing your profile on a phone, iPad or desktop. Click Me! 4 . FACEBOOK GROUP COVER DIMENSION SPECS To make sure your cover image will display on all retina displays, create a picture with the maximum dimensions of 1640px by 922px. Tip: When designing your cover photo for your Facebook group, keep all the important elements in the viewable area! 5 . FACEBOOK EVENT COVER DIMENSION SPECS When creating your Facebook event cover image, upload an image that’s 1000px by 524px with an aspect ratio of 1. 91:1 . 6 . FACEBOOK BUSINESS PAGE COVER DIMENSION SPECS The minimum size you can upload is 820px by 312px. However, you should create images with the dimensions of 1958px by 745px for high resolution. REMEMBER TO CLICK ME FOR A FREE CANVA TEMPLATE! 7 . FACEBOOK LINK DIMENSION SPECS In the past, you could customise the image for your link before posting. Since Facebook has removed this option, the link post image is automatically pulled from the website. So if your dimensions are wack on your blog post, the link image won’t fit the box, or it might

FAQs

Why do social media image and video dimensions matter when cross-posting?

Different platforms use different dimension requirements, so the same asset can be cropped or become unusable. Correct sizing helps keep text visible and graphics in-frame across placements.

What are the maximum Facebook image upload dimensions for a personal timeline or business page?

The maximum width is 492px. The height varies by orientation, with examples given for square (492px by 492px), portrait (492px by 738px), and landscape (492px by 276px).

What dimensions does the guide recommend for a Facebook link post image?

For a high-resolution link post image, it recommends 1200px by 628px. It also notes that Facebook pulls the image via Open Graph markup, so the site needs the correct metadata and dimensions.

Oct 13, 2026

Upload by adawds