Marketing-Consultant-Job-Description-MJ_JT_SK-12_20_19

Sep 13, 2026

Uploaded by Maeve

This document outlines the job description for a Marketing/Media Buyer Consultant position, funded by a grant and expected to last up to seven months, commencing in mid/late January. The consultant will support a Western New York (WNY) library collaborative, including the Buffalo & Erie County Public Library System, Western New York Library Resources Council, Chautauqua-Cattaraugus Library System, and Niagara, Orleans, Genesee Library System, for Census 2020. This project-based role requires an independent consultant with expertise in marketing and advertising to recommend and execute effective marketing approaches, including traditional and social media buys, within a given budget for three separate WNY markets, adhering to existing branding guidelines. Key responsibilities include negotiating media buys, preparing billing, managing the budget in line with grant guidelines, analyzing progress, measuring benchmarks, and attending assigned project meetings. Applicants must possess a Bachelor's Degree in Marketing, Business, Communications, or a related field, with a minimum of 5 years of practical experience in media campaign planning, buying, and placement. Essential skills include excellent writing, communication, and public speaking abilities, with strong attention to detail and planning. The ideal candidate will be a motivated self-starter, capable of multitasking, and possess innovative and creative thinking. Proficiency in Microsoft Office products is also required. The consultant will be hired on a Personal Services Contract with the Buffalo & Erie County Public Library for up to 300 hours at $30/hr, inclusive of expenses. Interested candidates are requested to submit a cover letter, resume, and three references by January 8, 2020, to Sheryl Knab, Executive Director, Western New York Library Resources Council.

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Marketing/Media Buyer Consultant

Description

Skills and Qualifications

FAQs

What is the duration and start date of the Marketing/Media Buyer Consultant position?

The grant-funded position is expected to last up to 7 months and commence in mid/late January.

What are the primary responsibilities of the Marketing/Media Buyer Consultant?

The consultant will provide marketing and advertising expertise, recommend marketing approaches, create and execute advertising campaigns across traditional and social media, negotiate media buys, prepare billing, and work with project leaders to maintain the budget and analyze progress.

What are the required qualifications for this position?

A Bachelor's Degree in Marketing, Business, Communications, or a related field with at least 5 years of experience in media campaign planning, buying, and placement is required. Excellent communication skills, attention to detail, and proficiency in Microsoft Office are also necessary.

Sep 13, 2026

Uploaded by Maeve