BUSINESS PLAN - SWEET BUFFET - Principles of Entrepreneurship (ENT530) - Business Plan

Sep 23, 2026

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Business Plan: Sweet Buffet outlines a venture under BetterBitez SDN Bhd with a focus on innovative, environmentally responsible production. The plan frames objectives around creating a better generation environment by minimizing harm to nature and promoting reusable, cheaper raw materials. It targets multiple retail outlets, including IOI City Mall, and plans future expansion to Mid Valley and additional public-facing outlets. It details market analysis, product value propositions, marketing strategy, operational and organizational plans, financial forecasting, and project milestones.

LanguageEnglish

CategoryPresentations

FormatPDF

Pages79

Reading Time28 min

AccessFree to download

Executive Summary

Company Profile

Environmental Industry Analysis

Description of Venture

Description About the Product

Problem Solved

Value Proposition

Demonstrable Customer Demand

Existing Competition

Timeliness

Major events in short term and long term

Marketing Analysis and Competition

Marketing Objectives

Target Market

Product

Market Size

Competitive Forces

Market Shares

Sales Forecast

Marketing Strategy

Remuranation of Marketing personel

Marketing Budget

Operation/ Production Plan

Organization Plan

Financial Plan

Project Milestone

Appendices

BUSINESS PLAN: SWEET BUFFET PRINCIPLES OF ENTREPRENEURSHIP (ENT530): BUSINESS PLAN FACULTY & PROGRAMME SEMESTER & GROUP PROJECT TITLE LECTURER : BACHELOR DEGREE OF GRAPHIC DESIGN: MCAAD241 5A : BUSINESS PLAN (SWEET BUFFET) : PUAN SITI NAZIRAH BINTI OMAR PREPARED BY : | NAME | MATRIC NUMBER | | --- | --- | | ATHIERA HANA BINTI MOHD PIDAUS | 2021341203 | | MUHAMMAD AIDIL AZIZI BINAZIAN SOFIAN | 2021307243 | | NIK PUTRIAREESYA BINTI NIK MAN | 2021307143 | | NURATHIRAH HANANI BINTI MOHD SHAMSIR | 2021373173 | | NURATIKAH HUSNA BINTI MUHAMAD NASIR | 2021515845 | TABLE OF CONTENT | | Page Number | | --- | --- | | Cover Page | | | Contents | 1 | | Acknowledgement | 2 | | List of tables | 3 | | List of Figures | 5 | | 1. Executive Summary | 6 | | 2. Company Profile | 8 | | 3. Environmental Industry Analysis | 11 | | 4. Description of Venture | 15 | | 4.0 Description About the Product | 16 | | 4.1 Problem Solved | 18 | | 4.2 Value Proposition | 18 | | 4.3 Demonstrable Customer Demand | 19 | | 4.4 Existing Competition | 19 | | 4.5 Timeliness | 19 | | 4.6 Major events in short term and long term | 20 | | 5. Marketing Analysis and Competition | 21 | | 5.0 Marketing Objectives | 22 | | 5.1 Target Market | 22 | | 5.2 Product | 23 | | 5.3 Market Size | 23 | | 5.4 Competitive Forces | 24 | | 5.5 Market Shares | 25 | | 5.6 Sales Forecast | 27 | | 5.7 Marketing Strategy | 29 | | 5.8 Remuranation of Marketing personel | 32 | | 5.9 Marketing Budget | 32 | | 6. Operation/ Production Plan | 33 | | 7. Organization Plan | 52 | | 8. Financial Plan | 68 | | 9. Project Milestone | 76 | | 10. Appendices | 78 | ACKNOWLEDGEMENT Alhamdullillah, first of all we would like to thank Allah for giving us ways to complete this task that have been given to us. We would like to express our gratitude and appreciation to all who gave us the possibilities to complete this report. May Allah bless all of you.We have been deeply appreciated by our lecturer, Puan Siti Nazirah Binti Omar who gives us the opportunity to carry out this task, has guided and helped us a lot throughout this project. I am also grateful for her sacrifices to try her best to make us understand on how to create this project during the endemic months. A very patient person that I pray for Madam’s health and wellbeing. A special thanks to all the team mates, who had contributed ideas and really worked hard to complete the project. Completion of this project could not have been accomplished without the team mates, Athiera, Aidil, Nik Areesya, Hanani and Husna. Last but not least, We would like to express our sincere thanks to all those people who were involved directly and indirectly in making this project successfully done. LIST OF TABLE Table 1.1 Company Background Table 4.1 Table of Product description Table 5.1 Table Market Segmentation Table 5.2 Population Table Table 5.3 Table Market Size Table 5.4 Market Share Table 5.5 Market Shares After Entrance Table 5.6 Market Share total after the entry Table 5.7 Competitor Strengths and weakness Table 5.8 Sales Forecast Table 5.9 Remuneration of Marketing Personne Table 5.10 Marketing Budget Table 6.1 Table of Symbols of Production Workflow Table 6.2 Total Maintenance, Utilities And Overhead Cost. Table 6.3 Total Personnel Table 6.4 Main Duties of StaffMembers Table 6.5 Schedule of Remuneration Table 6.6 Equipment Purchase Table 6.7 List Of Machine Supplier Table 6.8 Reliable Sources and Major Supplier Table 6.9 Operation Budget Table 7.1 Ownership Percentage Table 7.2 Managers Roles Table 7.3 Total Salary Table 7.4 General Manager’s Resume Table 7.5 Administration’s Resume Table 7.6 Operational’s Resume Table 7.7 Marketing’s Resume Table 7.8 Financial’s Resume Table 7.9 Employees under Human Resources Table 7.10 Employees under Human Resources Table 7.11 Remuneration of Human Resources Table 7.12 Total Cost Of Office Furniture & Fittings Table 7.13 Administ

FAQs

What is the main purpose of the Sweet Buffet business plan?

The plan focuses on generating innovation while saving the environment, aiming to prove a path for brand expansion.

Where has Sweet Buffet been distributing its products, and what expansion is planned?

It supplies products to IOI City Mall outlets, with sales reaching about 160,000 per month by the start of year 1 and increasing by later years. Future plans include outlets in Mid Valley and additional outlets to the public.

How does the plan address environmental and product objectives?

It emphasizes using reusable raw materials that are cheaper, positioning the product approach as a way to reduce long-term harm to nature and support Malaysia’s innovative offerings.

Sep 23, 2026

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