The role of artificial intelligence in personalizing educational content - Enhancing the learning experience and developing the teacher’s role in an integrated educational environment

Oct 15, 2026

Uploaded by OmBimo

This open-access research article investigates how artificial intelligence (AI) can customize educational content and improve academic performance and classroom engagement for both students and teachers. Using questionnaire data from ninth-grade students and their educators across multiple subject areas, the study applies statistical analyses including means, standard deviations, and one-way ANOVA. Results show strong student and teacher expectations that AI personalization will enhance performance, engagement, and provide faster, more efficient feedback, with no significant differences across disciplines.

LanguageEnglish

CategoryResearch & Report

FormatPDF

Pages21

Reading Time53 min

AccessFree to download

Introduction

Study focus and research approach

Findings and implications

Expectations for AI personalization

Teacher roles and feedback

OPEN ACCESS Research Article Contemporary Educational Technology, 2025, 17(2), ep573 ISSN: 1309-517X (Online) The role of artificial intelligence in personalizing educational content: Enhancing the learning experience and developing the teacher’s role in an integrated educational environment Fatema Al Nabhani 1 0009-0006-4943-8961 Mahizer Bin Hamzah 1 0000-0003-3108-3913 Hassan Abuhassna 2* 0000-0002-5774-3652 1 Faculty of Human Development, Universiti Pendidikan Sultan Idris, Tanjung Malim, MALAYSIA 2 Department of Professional and Continuing Education, School of Education, Sunway University, Subang Jaya, MALAYSIA * [Corresponding author:](Corresponding author: mahassan@utm.my)[ mahassan@utm.my](Corresponding author: mahassan@utm.my), [hassanmma@sunway.edu. my](hassanmma@sunway.edu. my) Citation: Al Nabhani, F., Hamzah, M. B., & Abuhassna, H. (2025). The role of artificial intelligence in personalizing educational content: Enhancing the learning experience and developing the teacher’s role in an integrated educational environment. Contemporary Educational Technology, 17(2), ep573. [https://doi.org/10.30935/cedtech/16089](https://doi.org/10.30935/cedtech/16089) ARTICLE INFO ABSTRACT | Received: 1 Nov 2024
Accepted: 13 Feb 2025
INTRODUCTION | This study sought to investigate the effects of employing artificial intelligence (AI) on the customization of educational content and the enhancement of academic performance and engagement among students and teachers. The research involved a sample of ninth-grade students and their educators from diverse subjects, utilizing questionnaires to evaluate their expectations and experiences with AI in education. The data were examined utilizing statistical techniques including means, standard deviations, and one-way ANOVA. The findings indicated that students held strong positive expectations regarding the influence of AI on the personalization of educational content, suggesting that customizing material to their specific needs would enhance their academic performance and boost engagement with the learning resources. Teachers concurred with the significance of AI in improving content personalization, especially given the difficulties encountered with conventional techniques. The study indicated that educators from various disciplines exhibited no significant differences in their evaluations of AI’s influence on education, implying that this technology may be advantageous across multiple courses. Furthermore, both educators and learners anticipated that AI would deliver swifter and more efficient feedback, hence improving the educational experience and engagement within the classroom. The study advocated for the incorporation of AI into educational curricula and the establishment of training programs for educators on the appropriate utilization of this technology. It also recommended undertaking additional longterm experimental research to assess the effects of AI over prolonged durations and within broader student populations. The study advocated for the enhancement of technology infrastructure to facilitate the effective integration of AI in educational settings, hence promoting more tailored and efficient learning experiences.
Keywords: artificial intelligence, personalizing educational content, integrated educational environment | | --- | --- | In recent years, the globe has experienced unparalleled improvements in technology across multiple domains, with the education sector being a principal beneficiary of this progress. Artificial intelligence (AI) has emerged as a pivotal technical instrument that has profoundly influenced the educational process. AI can evaluate extensive datasets to tailor instructional materials according to the specific requirements of each learner, a principle referred to as personalized learning (Luckin et al., 2016) . Personalized learning is predicated on the notion that each student has distinct talents and capacit

FAQs

What is the main purpose of this study on AI in education?

To examine the effects of using AI to customize educational content and improve academic performance and engagement among both students and teachers.

How did the researchers collect and analyze the data?

They used questionnaires with ninth-grade students and educators, then analyzed results using means, standard deviations, and one-way ANOVA.

What do the results indicate about AI personalization?

Students and teachers show strong positive expectations that AI will enhance performance and engagement, and both groups expect faster, more efficient feedback in classrooms.

Oct 15, 2026

Uploaded by OmBimo