Awareness Working Group November 23 Meeting Notes - 11/15/2023

Aug 29, 2026

Uploaded by Theodora

Awareness Working Group meeting notes document attendance and capture follow-up discussions on event promotional items, including suggested DET stickers, magnets, enamel pins, and RDE4 HT materials, along with questions about preferred swag and alternatives like charging port hang-tags and window clings. The notes also outline plans for a shared digital link tree and QR-code content, guidance for EV station signage resources, and ideas for a DET license plate holder concept.

LanguageEnglish

CategoryResearch & Report

FormatPDF

Pages2

Reading Time5 min

AccessFree to download

Attendance

Ideas and Notes to Revisit from Last Meeting

Promotional Materials and Swag

Digital Link Tree and QR Code Resources

EV Station Signage Documents

DET License Plate Holder Concept

New Items & Open Discussion

2023 Impact Numbers Review

Chapter Development

Website Resource Ideas

Events and Business Cards

Future Working Group Team Ideas

Awareness Working Group November ‘23 Meeting Wednesday, 11/15/2023 Attendance Co-Chairs: Jonathan Overly, Audrey Jackson Ideas and Notes to Revisit from Last Meeting 1. Inquire about promotional materials/items for sharing at events (such as the Smart Mobility Expo in December) a. DET Stickers, Magnets, Enamel Pins i. Most are geared for giving out at conferences b. Plenty of RDE4 HT materials (pins, notepads, notebooks, stickers) c. We have sheets that mention multiple projects that can be displayed/handed out at events d. What are people interested in us having for merch/swag? i. Any other ideas: more car air fresheners, hand sanitizers, charging port hang-tag?/reversible stickers, window cling instead of sticker (“My next car is an EV”) 2. Resources to include on a digital “link tree” that could be shared and possible added to a QR code that could be used in print at events i. This came from Eric C. w/ TVA thinktank meeting-would go on charger to scan and provide instructions on how to use charger, linked to digital content b. DET Website c. Project Links-Empower, TTU Projects, TN BEEP, DEUSA 1 & 2 d. Chapters page with map i. Could Mark Finlay make maps updates to our maps/ change map to add layer of NEVI compliant chargers ii. Plugshare link iii. A Better Route Planner Link-for long trips iv. TVA’s EnergyRight and EVs area Webpage v. Social Medias vi. Various PDF Guides vii. Differentiate Link Tree for events versus at chargers viii. Put DET Logo / some information with QR Code e. Charging Corridor Map 3. Where to find EV Station signage document (Will work on making a signage summary document) a. Signage PPT-made by JO and AS b. Maybe accept info from E. Cardwell 4. Interest in designing a license plate holder to compliment the DET license a. AS and JO investigate-should be purchasable not free according to JO b. CC-maybe hand out a coupon for people to visit the website and purchase merch at a discount c. People who don’t want/can’t buy the license plate, they can buy the holder d. Cannot be done through DET Merch website e. Investigate this-need a quarter to get Alex up to speed New Items & Open Discussion 1. Review Impact Numbers from 2023 a. Put TN Subtask Tracking-DEUSA Directly Reached numbers into the Year in Review One-Pager 2. Discuss Chapter Development a. Upper Cumberland b. Memphis c. Upper West TN d. Clarksville e. Jackson 3. Does anyone have ideas for resources/materials that need to go on the website? a. Eric C-Edit and Publish Signage Document Soon b. CC-All ev charging companies are required by law to provide signage for each charging station on commercial property 4. Events-people managing event do their best at diversifying EVs at these events 5. Chapters have business cards for placing on EVs 6. Potential Items for Working Group Teams to tackle in the Future a. Develop EV Charging Etiquette Powerpoint? i. Find one that is already out there-do research. Make sure it has up=-to-date info ii. [https://www.energy.gov/energysaver/electric-vehicle-charging-etiquette](https://www.energy.gov/energysaver/electric-vehicle-charging-etiquette) iii. [https://blinkcharging.com/no-parking-while-not-connected-etiquette-for-electric-vehicle-owners](https://blinkcharging.com/no-parking-while-not-connected-etiquette-for-electric-vehicle-owners)[ ](https://blinkcharging.com/no-parking-while-not-connected-etiquette-for-electric-vehicle-owners)/ b. An awareness WG team could work with Alex to make a $50-100k proposal to Electrify America in June to partner w/ TBA under the PEP program i. TN-GA-AL did this 2021-2023 w/ results of 15x value of investment ii. This program over 3 states was ~$160k in grant funds from EA iii. $50-100K just for TN would allow substantial furtherance of messaging for DET awareness iv. Plan a meeting to look at Electrify America Program-PEP Zoom meeting set up with local broadcaster

FAQs

What promotional and swag items were discussed for events?

The group discussed DET stickers, magnets, enamel pins, and RDE4 HT materials (pins, notepads, notebooks, stickers), plus ideas for additional items like air fresheners, hand sanitizers, reversible stickers, charging port hang-tags, and window clings.

What content is expected on the digital link tree and QR code?

The notes propose including DET website links, project links (Empower, TTU projects, TN BEEP, DEUSA 1 & 2), a chapters page with maps and Plugshare/A Better Route Planner/TVA EnergyRight links, social media, and various PDF guides, with different versions for events versus chargers.

What were the next steps regarding EV station signage documentation and license plate holders?

The group planned a signage summary document based on a signage PPT and possibly inputs from E. Cardwell. For the license plate holder, AS and JO would investigate a purchasable option, including potential coupons and alternative purchasing for those who cannot or do not want the holder.

Aug 29, 2026

Uploaded by Theodora