[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"doc-detail-165239-en":3,"doc-seo-165239-105":29,"detail-sidebar-cat-1-en-105":89},{"code":4,"msg":5,"data":6},0,"success",{"doc_id":7,"user_id":8,"nickname":9,"user_avatar":10,"doc_module":11,"category_id":12,"category_name":13,"doc_title":14,"doc_description":15,"doc_content":16,"file_id":17,"file_url":18,"file_type":19,"file_size":20,"view_count":4,"is_deleted":4,"is_public":11,"is_downloadable":11,"audit_status":11,"page_count":21,"language":22,"language_code":23,"site_id":24,"html_lang":23,"table_of_contents":25,"faqs":26,"seo_title":27,"seo_description":15,"update_tm":28,"read_time":11},165239,2336474466712,"Quinn Holloway","https://ap-avatar.wpscdn.com/davatar_a8503ba1806abce46bf441b54a3ca4cd",1,11,"Presentations","YouTube Script Template - Long-Form + Shorts脚本结构与留存清单","YouTube Script Template provides structured long-form and Shorts scripting frameworks designed to maximize viewer retention. It specifies time-based segments (hook, setup, multiple content blocks, re-hook, payoff, and a single targeted CTA) with prompts to fill in the story flow. It also includes five hook formulas for capturing attention fast and a pre-publish retention checklist, covering format changes, open-loop transitions, promise fulfillment, and clear next-video direction.","OutlierKit  |  outlierkit.com/resources\nYouTube Script Template\nLong-form + Shorts script structures with hook formulas and a retention checklist. Fill in the bracketed prompts.\nPart 1 — Long-Form Video Script (8–12 minutes)\nTimestamps assume a ~10-minute video; scale proportionally. Every section ends before the viewer expects it to.\nHOOK (0:00 – 0:15)\nOne or two sentences. State the promise or the stakes. No intro, no logo, no ‘hey guys’.\n[Write your hook here — pick one of the 5 hook formulas. Say the most interesting true thing about this video first.]\nSETUP (0:15 – 0:45)\nContext the viewer needs to care. Establish credibility in one line, preview the structure in one line.\n[Why should the viewer trust you on this? What are the 2–3 things you'll cover? Keep it under 4 sentences.]\nCONTENT BLOCK 1 (0:45 – ~3:00)\nYour first main point. Lead with the most valuable insight — don't save the best for last.\n[Point → example → takeaway. End the block with an open loop: ‘but that only works if you avoid this next mistake…’]\nRE-HOOK (~3:00)\nRetention dips around the 3-minute mark. Re-open the loop.\n[Tease what's coming: ‘The next one is the mistake even big channels make.’]\nCONTENT BLOCK 2 (~3:00 – 6:00)\nSecond main point. Vary the format: switch from talking-head to screen-share, b-roll, or a story.\n[Point → example → takeaway.]\nCONTENT BLOCK 3 (~6:00 – 8:30)\nThird main point or worked example that ties blocks 1–2 together.\n[A concrete walkthrough beats an abstract explanation. Show, don't summarize.]\nPAYOFF (~8:30 – 9:30)\nDeliver the full promise from the hook. This is what the viewer clicked for.\n[The answer, the reveal, the final number, the finished result.]\nCTA + NEXT VIDEO (last 20–30s)\nOne CTA only. Point to ONE next video that continues this topic — not ‘check out my channel’.\n[‘If you want the exact checklist I used, watch this next.’ End-screen the specific video.]\nPart 2 — YouTube Shorts Script (under 35 seconds)\nHOOK (0:00 – 0:01.5)\n[First frame + first line must stop the scroll. Text on screen mirrors the spoken hook.]\nBUILD (0:01.5 – 0:20)\n[One idea only. Cut every word that isn't load-bearing — Shorts scripts are ~2.5 words/second.]\nPAYOFF (0:20 – 0:28)\n[Deliver the promise fast. The payoff should land 2–3 seconds before the end.]\nLOOP (final 1–2s)\n[End on a line that flows back into the opening frame so rewatches feel seamless.]\nPart 3 — 5 Hook Formulas That Retain\nThe stakes hook\n“This one decision cost me 40,000 subscribers.” Open with what's at risk or what was lost/gained — numbers make it concrete.\nThe contrarian hook\n“Everything you've heard about YouTube SEO is outdated.” Challenge a belief your viewer already holds.\nThe curiosity-gap hook\n“There's a reason 90% of channels stall at 1,000 subs — and it's not the algorithm.” Promise a specific answer, withhold it.\nThe in-medias-res hook\nStart mid-action with the most dramatic moment of the video, then cut back: “So how did we get here?”\nThe direct-promise hook\n“By the end of this video you'll know exactly which niche to pick.” State the exact payoff and who it's for.\nPart 4 — Pre-Publish Retention Checklist\nThe hook states the promise or stakes within 15 seconds\nNo section runs longer than 3 minutes without a format change or re-hook\nEvery content block ends with an open loop into the next\nThe payoff fully delivers what the title + thumbnail promised\nExactly one CTA, pointing at one specific next video\nRead the script aloud once — cut every sentence that made you speed up","cbCaifwyF1qIreBj","https://ap.wps.com/l/cbCaifwyF1qIreBj","docx",38799,3,"English","en",105,"# Part 1 — Long-Form Video Script (8–12 minutes)\n## Hook (0:00 – 0:15)\n## Setup (0:15 – 0:45)\n## Content Block 1 (0:45 – ~3:00)\n## Re-Hook (~3:00)\n## Content Block 2 (~3:00 – 6:00)\n## Content Block 3 (~6:00 – 8:30)\n## Payoff (~8:30 – 9:30)\n## CTA + Next Video (last 20–30s)\n# Part 2 — YouTube Shorts Script (under 35 seconds)\n## Hook (0:00 – 0:01.5)\n## Build (0:01.5 – 0:20)\n## Payoff (0:20 – 0:28)\n## Loop (final 1–2s)\n# Part 3 — 5 Hook Formulas That Retain\n# Part 4 — Pre-Publish Retention Checklist","[{\"question\":\"这份模板如何安排长视频的节奏与时长？\",\"answer\":\"模板按时间划分为Hook、Setup、多个Content Block、Re-Hook、Payoff以及最后的CTA与下一集，并强调每段在观众预期之前结束，必要时通过再钩子维持留存。\"},{\"question\":\"Shorts脚本的关键写作要求是什么？\",\"answer\":\"Shorts脚本强调首帧与首句必须立刻止住滚动、只保留一个核心想法、快速兑现承诺，并在结尾用一行自然回扣开头以提升重看。\"},{\"question\":\"发布前如何用清单确保留存与承诺兑现？\",\"answer\":\"清单要求15秒内交代钩子承诺或风险、超过3分钟就必须换格式或再钩一次、每个内容块用开放循环衔接下一个，同时确保Payoff完整兑现标题与缩略图的承诺，并且只设置一个指向特定下一集的视频CTA。\"}]","YouTube Script Template - 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