[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"doc-seo-244310-105":3,"detail-sidebar-cat-1-en-105":81,"doc-detail-244310-en":127},{"code":4,"msg":5,"data":6},0,"ok",{"site_id":7,"language":8,"slug":9,"title":10,"keywords":11,"description":12,"schema_data":13,"social_meta":74,"head_meta":76,"extra_data":78,"updated_unix":80},105,"en","writing-business-proposals-boston-university-2020-workshop-6","Writing Business Proposals - Boston University 2020 - Workshop 6","","This workshop material explains the difference between a business plan and a business proposal, emphasizing that a proposal is a targeted response to an open solicitation and addresses the customer/funder requirements. It outlines the purpose of the Boston University Ignition Awards, including commercialization pathways and evaluation of outcomes. The content also breaks down key proposal sections—cover sheet, Ignition Award Summary, and Proposal Summary—along with guidance for crafting an effective elevator pitch to engage readers.",{"@graph":14,"@context":73},[15,34,56],{"@type":16,"itemListElement":17},"BreadcrumbList",[18,23,27,31],{"item":19,"name":20,"@type":21,"position":22},"https://docshare.wps.com","Home","ListItem",1,{"item":24,"name":25,"@type":21,"position":26},"https://docshare.wps.com/template/","Template",2,{"item":28,"name":29,"@type":21,"position":30},"https://docshare.wps.com/template/presentations/","Presentations",3,{"item":32,"name":10,"@type":21,"position":33},"https://docshare.wps.com/template/writing-business-proposals-boston-university-2020-workshop-6/244310/",4,{"url":32,"name":10,"@type":35,"image":36,"author":41,"headline":10,"publisher":44,"fileFormat":47,"inLanguage":8,"description":12,"dateModified":48,"datePublished":49,"encodingFormat":47,"isAccessibleForFree":50,"interactionStatistic":51},"DigitalDocument",{"url":37,"@type":38,"width":39,"height":40},"https://docshare.wps.com/thumbnails/writing-business-proposals-boston-university-2020-workshop-6/244310.png","ImageObject",442,249,{"name":42,"@type":43},"Putri","Person",{"url":19,"name":45,"@type":46},"DocShare","Organization","application/pdf","2026-10-20","2026-09-12",true,{"@type":52,"interactionType":53,"userInteractionCount":55},"InteractionCounter",{"@type":54},"ViewAction",8,{"@type":57,"mainEntity":58},"FAQPage",[59,65,69],{"name":60,"@type":61,"acceptedAnswer":62},"How does a business proposal differ from a business plan?","Question",{"text":63,"@type":64},"A business plan covers whole-company strategy, including funding, competitive/market analysis, product development, and full financials. A business proposal responds specifically to an open solicitation, using targeted information aligned to the request and the customer/funder requirements.","Answer",{"name":66,"@type":61,"acceptedAnswer":67},"What is the purpose of the Ignition Awards?",{"text":68,"@type":64},"The Ignition Awards identify inventions with commercial potential and support commercial exploration. They fund development work not traditionally funded by federal agencies and guide projects toward commercialization outcomes.",{"name":70,"@type":61,"acceptedAnswer":71},"What does commercialization mean in this context?",{"text":72,"@type":64},"Commercialization includes moving from initial research to working prototypes, alpha and beta products with regulatory work, and then initial strategic sales leading to full commercialization with scale, repeatability, and quality control.","https://schema.org",{"og:url":32,"og:type":75,"og:title":10,"og:site_name":45,"og:description":12},"article",{"robots":77,"canonical":32},"index,follow",{"doc_id":79,"site_id":7},244310,1791748084,{"code":4,"msg":82,"data":83},"success",[84,88,93,98,103,108,113,118,123],{"id":85,"doc_module":22,"doc_module_name":25,"category_name":29,"show_sort_weight":86,"slug":87},11,90,"presentations",{"id":89,"doc_module":22,"doc_module_name":25,"category_name":90,"show_sort_weight":91,"slug":92},12,"Resumes",80,"resumes",{"id":94,"doc_module":22,"doc_module_name":25,"category_name":95,"show_sort_weight":96,"slug":97},14,"Invoices",70,"invoices",{"id":99,"doc_module":22,"doc_module_name":25,"category_name":100,"show_sort_weight":101,"slug":102},15,"Posters",60,"posters",{"id":104,"doc_module":22,"doc_module_name":25,"category_name":105,"show_sort_weight":106,"slug":107},16,"Social Media",50,"social-media",{"id":109,"doc_module":22,"doc_module_name":25,"category_name":110,"show_sort_weight":111,"slug":112},17,"Forms",40,"forms",{"id":114,"doc_module":22,"doc_module_name":25,"category_name":115,"show_sort_weight":116,"slug":117},18,"Letters",30,"letters",{"id":119,"doc_module":22,"doc_module_name":25,"category_name":120,"show_sort_weight":121,"slug":122},21,"Paper Templates",5,"papers-templates",{"id":124,"doc_module":22,"doc_module_name":25,"category_name":125,"show_sort_weight":4,"slug":126},158,"General","general-158",{"code":4,"msg":82,"data":128},{"doc_id":79,"user_id":129,"nickname":42,"user_avatar":130,"doc_module":22,"category_id":85,"category_name":29,"doc_title":10,"doc_description":12,"doc_content":131,"file_id":132,"file_url":133,"file_type":134,"file_size":135,"view_count":55,"is_deleted":4,"is_public":22,"is_downloadable":22,"audit_status":22,"page_count":136,"language":137,"language_code":8,"site_id":7,"html_lang":8,"table_of_contents":138,"faqs":139,"seo_title":140,"seo_description":12,"update_tm":141,"read_time":142},962085571259,"https://ap-avatar.wpscdn.com/davatar_29158cc5080c5b710cf443261637dec0","WRITING BUSINESS  \nPROPOSALS  \nBoston University 2020  \nBusiness Proposal vs Business Plan  \n■ Business Plan covers the whole company strategy  \n– Funding  \n– Competitive and market analysis  \n– Complete product development, manufacturing and sales plans  \n– Follow-on products  \n– IP  \n– Full financials  \n– 30-35 pages + appendices  \n■ Business Proposal is a specific response to an open solicitation or request for a proposal  \n– Some overlap in relevant background info, market and technology  \n– Targeted info to the request received and the customers/funders requirements  \nPurpose of the Ignition Awards  \n■ Identify interesting inventions that have commercial potential  \n■ Support the commercial exploration of those inventions  \n■ Fund development work that is not traditionally funded by Federal agencies  \nPurpose of the Ignition Awards  \n■ What will the outcome be? Proceed with commercialization or go back to the lab  \n■ How will the results help get the funding and resources to take the project to the next stage  \n■ What work will be required after this project is finished for the technology to be commercialized  \n■ This is not a research grant  \nWhat do we mean by commercialization?  \n■ Initial Research  \n■ Working Prototype (proof of concept)  \n■ Alpha Product (Initial regulatory work)  \n■ Beta Product (complete regulatory work)  \n■ Initial (strategic) sales  \n■ Full Commercialization – large number of sales, product is mass produced, repeatable, Quality control etc…  \n■ For a new drug – 10+ years and $2.5 billion  \n■ For a new App – 1 to 6 months and $10,000- $250,000  \nProposal Sections:  \nCover Sheet  \n■ Use the cover sheet provided  \n■ Keep to one page  \n■ List only most recent/relevant publications  \n■ If you have more publications you want to list you can include in appendix – but recognize that it might not be read  \nIgnition Award Summary  \n■ Briefly talk about the market problem you are solving  \n■ What your technology/invention does to solve the market problem  \n■ What you will accomplish with the award  \n■ Remember-This may also be used to showcase your project in public announcements or on the BU website if you are given an award  \nProposal Summary  \n■ Think of this as your elevator pitch or blurb  \n■ This is your opportunity to:  \n– Give your reader a quick introduction to the proposal  \n– Get your reader interested in your proposal  \n– Enable others to quickly promote your proposal  \nWhat is an Elevator Pitch?  \n■ Succinct statement that explains your business  \n■ Short (30-60 seconds)– could be done in an elevator ride  \n■ Key goal: Inspire the listener to want to learn more  \nDelivering an elevator pitch should be  \nautomatic","cbCaiugDyiqL82LK","https://ap.wps.com/l/cbCaiugDyiqL82LK","pdf",1797622,37,"English","# Business Proposal vs Business Plan\n## Business plan scope\n## Business proposal focus\n# Purpose of the Ignition Awards\n## Expected outcomes and next steps\n## Funding and commercialization vs research grant\n# Commercialization Stages\n## Prototype to full commercialization\n# Proposal Sections\n## Cover sheet\n## Ignition Award Summary\n## Proposal Summary\n# Elevator Pitch","[{\"question\":\"How does a business proposal differ from a business plan?\",\"answer\":\"A business plan covers whole-company strategy, including funding, competitive/market analysis, product development, and full financials. A business proposal responds specifically to an open solicitation, using targeted information aligned to the request and the customer/funder requirements.\"},{\"question\":\"What is the purpose of the Ignition Awards?\",\"answer\":\"The Ignition Awards identify inventions with commercial potential and support commercial exploration. They fund development work not traditionally funded by federal agencies and guide projects toward commercialization outcomes.\"},{\"question\":\"What does commercialization mean in this context?\",\"answer\":\"Commercialization includes moving from initial research to working prototypes, alpha and beta products with regulatory work, and then initial strategic sales leading to full commercialization with scale, repeatability, and quality control.\"}]","Writing Business Proposals - Boston University 2020 - Workshop 6 | PDF",1789215659,13]