[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"detail-sidebar-cat-1-en-105":3,"doc-seo-281074-105":53,"doc-detail-281074-en":126},{"code":4,"msg":5,"data":6},0,"success",[7,14,19,24,29,34,39,44,49],{"id":8,"doc_module":9,"doc_module_name":10,"category_name":11,"show_sort_weight":12,"slug":13},11,1,"Template","Presentations",90,"presentations",{"id":15,"doc_module":9,"doc_module_name":10,"category_name":16,"show_sort_weight":17,"slug":18},12,"Resumes",80,"resumes",{"id":20,"doc_module":9,"doc_module_name":10,"category_name":21,"show_sort_weight":22,"slug":23},14,"Invoices",70,"invoices",{"id":25,"doc_module":9,"doc_module_name":10,"category_name":26,"show_sort_weight":27,"slug":28},15,"Posters",60,"posters",{"id":30,"doc_module":9,"doc_module_name":10,"category_name":31,"show_sort_weight":32,"slug":33},16,"Social Media",50,"social-media",{"id":35,"doc_module":9,"doc_module_name":10,"category_name":36,"show_sort_weight":37,"slug":38},17,"Forms",40,"forms",{"id":40,"doc_module":9,"doc_module_name":10,"category_name":41,"show_sort_weight":42,"slug":43},18,"Letters",30,"letters",{"id":45,"doc_module":9,"doc_module_name":10,"category_name":46,"show_sort_weight":47,"slug":48},21,"Paper Templates",5,"papers-templates",{"id":50,"doc_module":9,"doc_module_name":10,"category_name":51,"show_sort_weight":4,"slug":52},158,"General","general-158",{"code":4,"msg":54,"data":55},"ok",{"site_id":56,"language":57,"slug":58,"title":59,"keywords":60,"description":61,"schema_data":62,"social_meta":119,"head_meta":121,"extra_data":123,"updated_unix":125},105,"en","warning-letter-deceptive-pricing","Warning Letter - Deceptive Pricing","","Federal Trade Commission warning letter to California Motors Direct concerning potentially deceptive advertised vehicle pricing. The FTC highlights deceptive or unfair practices such as advertising prices that omit required fees, reflect rebates or discounts not available to all consumers, ignore required down payments, condition advertised prices on dealer financing, require additional items not shown in ads, or advertise nonexistent vehicles. The letter urges review and alignment of advertised and actual prices, while noting ongoing monitoring and that similar notices may be sent to other dealers.",{"@graph":63,"@context":118},[64,80,101],{"@type":65,"itemListElement":66},"BreadcrumbList",[67,71,74,77],{"item":68,"name":69,"@type":70,"position":9},"https://docshare.wps.com","Home","ListItem",{"item":72,"name":10,"@type":70,"position":73},"https://docshare.wps.com/template/",2,{"item":75,"name":41,"@type":70,"position":76},"https://docshare.wps.com/template/letters/",3,{"item":78,"name":59,"@type":70,"position":79},"https://docshare.wps.com/template/warning-letter-deceptive-pricing/281074/",4,{"url":78,"name":59,"@type":81,"image":82,"author":87,"headline":59,"publisher":90,"fileFormat":93,"inLanguage":57,"description":61,"dateModified":94,"datePublished":95,"encodingFormat":93,"isAccessibleForFree":96,"interactionStatistic":97},"DigitalDocument",{"url":83,"@type":84,"width":85,"height":86},"https://docshare.wps.com/thumbnails/warning-letter-deceptive-pricing/281074.png","ImageObject",442,249,{"name":88,"@type":89},"Asher","Person",{"url":68,"name":91,"@type":92},"DocShare","Organization","application/pdf","2026-10-22","2026-09-16",true,{"@type":98,"interactionType":99,"userInteractionCount":8},"InteractionCounter",{"@type":100},"ViewAction",{"@type":102,"mainEntity":103},"FAQPage",[104,110,114],{"name":105,"@type":106,"acceptedAnswer":107},"What is the FTC warning about in this letter?","Question",{"text":108,"@type":109},"The FTC warns California Motors Direct about potentially advertising vehicle prices that are lower than what is actually charged consumers, which may be deceptive.","Answer",{"name":111,"@type":106,"acceptedAnswer":112},"What examples of illegal pricing practices does the letter list?",{"text":113,"@type":109},"It lists practices such as omitting required fees, offering rebates/discounts unavailable to all consumers, ignoring required down payments, conditioning prices on dealer financing, requiring extra items not reflected in ads, and advertising unavailable or nonexistent vehicles.",{"name":115,"@type":106,"acceptedAnswer":116},"What does the recipient need to do to comply?",{"text":117,"@type":109},"The company should review its advertising and ensure advertised prices include all required fees and charges (except required government charges) and confirm that advertised and actual prices match.","https://schema.org",{"og:url":78,"og:type":120,"og:title":59,"og:site_name":91,"og:description":61},"article",{"robots":122,"canonical":78},"index,follow",{"doc_id":124,"site_id":56},281074,1790058289,{"code":4,"msg":5,"data":127},{"doc_id":124,"user_id":128,"nickname":88,"user_avatar":129,"doc_module":9,"category_id":40,"category_name":41,"doc_title":59,"doc_description":61,"doc_content":130,"file_id":131,"file_url":132,"file_type":133,"file_size":134,"view_count":8,"is_deleted":4,"is_public":9,"is_downloadable":9,"audit_status":9,"page_count":73,"language":135,"language_code":57,"site_id":56,"html_lang":57,"table_of_contents":136,"faqs":137,"seo_title":138,"seo_description":61,"update_tm":139,"read_time":9},687197207639,"https://ap-avatar.wpscdn.com/davatar_a8503ba1806abce46bf441b54a3ca4cd","UNITED STATES OF AMERICA  \nFEDERAL TRADE COMMISSION  \nWASHINGTON, D.C. 20580  \nBureau of Consumer Protection  \nMarch 11, 2026 Via Federal Express  \nCalifornia Motors Direct 2345 N. Grand Avenue Santa Ana, CA 92705  \nRe: Deceptive Pricing  \nWARNING LETTER  \nDear California Motors Direct:  \nThis letter is to advise you that you may be advertising prices for cars that are lower than what you actually charge consumers. Such deceptive tactics harm not only consumers, but competition, by making it hard for law-abiding businesses to compete on an even playing field.  \nOne of the FTC’s enforcement priorities is ensuring that advertised pricing is transparent and truthful. When consumers do not know the true price of a car—or any product—consumersand others suffer related consequences, including that consumers cannot comparison-shop and make informed decisions, sellers trying to deal honestly with consumers are put at a competitive disadvantage, and the market cannot operate efficiently. This is why the FTC has focused on promoting price transparency across multiple markets, including rental housing,29 ticketing and hotels,30 grocery delivery services,31 and auto sales and leasing.32 The FTC is committed to ensuring that the price consumers see in advertising is the actual price they will pay (aside from required government charges, like taxes) . This is what the FTC Act, which prohibits deceptive or unfair acts or practices, requires.  \nExamples of illegal pricing practices include:  \n• advertising a price that does not reflect all required fees,  \n• advertising a price that reflects rebates or discounts not available to all consumers,  \n29 E.g., Complaint, FTC v. Greystar Real Estate Partners, No. 1:25-cv-00165 (D. Colo. Jan. 16, 2025) .  \n30 E.g., Complaint, FTC v. Live Nation Entertainment, No. 2:25-cv-8884 (C.D. Cal. Sept. 18, 2025); see also Trade Regulation Rule on Unfair or Deceptive Fees, 16 CFR Part 464 (effective May 5, 2025) .  \n31 E.g., Complaint, FTC v. Instacart, No. 3:25-cv-10783 (N.D. Cal. Dec. 18, 2025) .  \n32 E.g., Complaint, FTC v. Lindsay Chevrolet, No. 1:24-cv-02362 (E.D. Va. Dec. 27, 2024) (alleging dealerships advertised prices they refused to honor and falsely claimed consumers were required to obtain financing through the dealership); Complaint, FTC v. Leader Automotive Grp. , No. 1:24-cv-13047 (N.D. Ill. Dec. 19, 2024) (alleging dealerships deceived consumers about the price and availability of vehicles, including by requiring consumers to pay additional fees for pre-installed products or charging consumers for those products without their knowledge); Complaint, Asbury Auto. Grp., Inc. , No. D-9436 (F.T.C. Aug. 16, 2024) (alleging dealerships inflated prices by adding hidden charges and requiring that consumers buy additional items) .  \n• advertising a price that fails to take into account the amount of an additional required down payment,  \n• conditioning the advertised price on consumers using dealer financing,  \n• requiring consumers to buy additional items not reflected in the advertised price, and  \n• advertising unavailable or nonexistent vehicles.  \nI am concerned that your company may be engaging in one or more of these practices. Accordingly, I encourage you to review your practices, including by making sure the prices you advertise include all required fees and charges aside from required government charges, to ensure you are complying with applicable laws. This would include, at a minimum, evaluating your advertised prices and actual prices and confirming they match.  \nThis letter is not intended to be a comprehensive statement of concerns that may exist about your dealership or dealership group. Nor is it intended to represent any conclusions on whether your dealership or dealership group is engaging in these practices. It is your company’s responsibility to comply with all requirements of federal law, including Section 5 of the FTC Act and other laws and rules enforced by the Commission. We will ","cbCaitFWjAkj0TAa","https://ap.wps.com/l/cbCaitFWjAkj0TAa","pdf",213008,"English","# Warning Letter\n## Deceptive Pricing Allegations\n## Required Actions and Compliance Notice","[{\"question\":\"What is the FTC warning about in this letter?\",\"answer\":\"The FTC warns California Motors Direct about potentially advertising vehicle prices that are lower than what is actually charged consumers, which may be deceptive.\"},{\"question\":\"What examples of illegal pricing practices does the letter list?\",\"answer\":\"It lists practices such as omitting required fees, offering rebates/discounts unavailable to all consumers, ignoring required down payments, conditioning prices on dealer financing, requiring extra items not reflected in ads, and advertising unavailable or nonexistent vehicles.\"},{\"question\":\"What does the recipient need to do to comply?\",\"answer\":\"The company should review its advertising and ensure advertised prices include all required fees and charges (except required government charges) and confirm that advertised and actual prices match.\"}]","Warning Letter - Deceptive Pricing | PDF",1789563951]