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The chair opened the meeting and approved the April 5, 2024 minutes unanimously. The Managing Director report covers ongoing tourism and film initiatives, major conference participation, international promotion, and planning for upcoming retreats and committee presentations. The Utah Film Commission section lists recent productions and the $20M film incentive funding structure, followed by a unanimous motion approving $4,018,376 in incentives. Marketing updates report mid-campaign performance results, KPI changes, hotel revenue and booking figures, and regional growth trends.",{"@graph":63,"@context":119},[64,80,102],{"@type":65,"itemListElement":66},"BreadcrumbList",[67,71,74,77],{"item":68,"name":69,"@type":70,"position":9},"https://docshare.wps.com","Home","ListItem",{"item":72,"name":10,"@type":70,"position":73},"https://docshare.wps.com/template/",2,{"item":75,"name":51,"@type":70,"position":76},"https://docshare.wps.com/template/general/",3,{"item":78,"name":59,"@type":70,"position":79},"https://docshare.wps.com/template/utah-board-of-tourism-development-meeting-minutes-may-10-2024/238313/",4,{"url":78,"name":59,"@type":81,"image":82,"author":87,"headline":59,"publisher":90,"fileFormat":93,"inLanguage":57,"description":61,"dateModified":94,"datePublished":95,"encodingFormat":93,"isAccessibleForFree":96,"interactionStatistic":97},"DigitalDocument",{"url":83,"@type":84,"width":85,"height":86},"https://docshare.wps.com/thumbnails/utah-board-of-tourism-development-meeting-minutes-may-10-2024/238313.png","ImageObject",442,249,{"name":88,"@type":89},"Quinn","Person",{"url":68,"name":91,"@type":92},"DocShare","Organization","application/pdf","2026-09-26","2026-09-11",true,{"@type":98,"interactionType":99,"userInteractionCount":101},"InteractionCounter",{"@type":100},"ViewAction",6,{"@type":103,"mainEntity":104},"FAQPage",[105,111,115],{"name":106,"@type":107,"acceptedAnswer":108},"What motion was made to approve the previous meeting minutes?","Question",{"text":109,"@type":110},"Shayne Wittwer moved to approve the April 5, 2024 board meeting minutes, and Jason Murray seconded it. The motion carried unanimously.","Answer",{"name":112,"@type":107,"acceptedAnswer":113},"How much film incentive funding was reported, and how is it divided?",{"text":114,"@type":110},"Utah Film Incentive Funding totals $20M and is divided into three program/grant categories: community ($1.5M), motion picture ($6.79M), and rural ($12M).",{"name":116,"@type":107,"acceptedAnswer":117},"What incentive amount did the board unanimously approve, and for which productions?",{"text":118,"@type":110},"The board approved a total of $4,018,376 for incentives for Take 21 ($1,500,000), The Chosen Season 5 ($1,660,461), and Oops All Berries ($857,915).","https://schema.org",{"og:url":78,"og:type":121,"og:title":59,"og:site_name":91,"og:description":61},"article",{"robots":123,"canonical":78},"index,follow",{"doc_id":125,"site_id":56},238313,1789133693,{"code":4,"msg":5,"data":128},{"doc_id":125,"user_id":129,"nickname":88,"user_avatar":130,"doc_module":9,"category_id":50,"category_name":51,"doc_title":59,"doc_description":61,"doc_content":131,"file_id":132,"file_url":133,"file_type":134,"file_size":135,"view_count":101,"is_deleted":4,"is_public":9,"is_downloadable":9,"audit_status":9,"page_count":79,"language":136,"language_code":57,"site_id":56,"html_lang":57,"table_of_contents":137,"faqs":138,"seo_title":139,"seo_description":61,"update_tm":126,"read_time":73},962075114765,"https://ap-avatar.wpscdn.com/davatar_a8503ba1806abce46bf441b54a3ca4cd","Utah Board of Tourism Development Meeting Minutes  \nFriday, May 10, 2024  \n\n| Board Members | Jared Berrett, Kym Buttschardt, Lesha Coltharp, Kaitlin Eskelson, Commissioner |\n| --- | --- |\n| Present | Victor Iverson, Jason Murray, Graydon Pearson, Melva Sine, Jordan Smith, Kevin Smith, Jennifer Wesselhoff, Shayne Wittwer |\n| Board Members Excused | Nathan Rafferty, CJ Wade |\n| Tourism & Film Staff | Kevin Blomquist, Rachel Bremer, Ben Cook, Rachel Creer, Lorraine Daly, Sorell Grow, Kim Heys, Camille Johnson, Denise Jordan, Becky Keeney, Carli Mahas, Virginia Pearce, Natalie Randall, Arianna Rees, Sydney Sappenfield, Todd Tanner, Dave Williams, Diane Wilson, Liz Wilson, Heather Zang, Stacey Zoller |\n| Public | Julie Comstock, Carrie Cox, Megan DeAngelis, Cody Draper, Annie Francl, Sydnie Furton, Megan Griffin, Jim Grover, Joan Hammer, Susan Hayward, Todd Jenson, Paul Jewkes, Ethan Koeller, Nick Larson, Dallas Miller, Becky Mumford, Claire Petty, Val Rasmussen, Randy Rhodes, Jen Shakespeare, Celina Sinclair, Jonathan Smithgill, Chad Taylor, Maria Twitchell, Adam Whalen |\n\nWELCOME & INTRODUCTIONS  \nChair Kym Buttschardt called the meeting to order, welcomed everyone and asked for board member introductions.  \nMEETING MINUTE  \nMOTION: Shayne Wittwer motioned to approve the April 5, 2024, board meeting minutes. Jason Murray seconded the motion. The motion was carried unanimously.  \nMANAGING DIRECTOR REPORT  \nNatalie Randall, Managing Director, Utah Office of Tourism  \n● Thanked the board for the engagement and support of the tourism and film teams.  \n● Utah Film Commission currently working through the Sundance RFP in partnership with stakeholders that have formed the Utah Sundance Film Festival Host Committee. The host committee is robust. Gov. Cox, Speaker of the House Mike Schultz, Senate President Stuart Adams, mayors and council members, and significant individuals from the private sector are engaged.  \n● Participated in WESTO conference with team members. Opportunity for western states tourism offices to come together to learn from each other and collaborate on common issues. Greatest takeaway is we are ahead of the game. Utah is a leader.  \n● Attended IPW and spent time with many partners and in-market international representatives. UOT was selected to be one of five states to hold a press conference during the event, immediately following U. S. Travel. More than 250 members of the domestic and international media attended and a lot of interest in the 100 years of film and the Utah Film Trail.  \n● The Governor's Office of Economic Opportunity has been leading executive team leadership county tours. Focus has been on broader economic opportunity but great for tourism to also be engaged.  \n● Presented to the American Planning Association of Utah annual meeting in Cedar City with Camille Johnson. A good opportunity for tourism and community planners to be in the same space.  \n● Finalizing a firm to assist with the next phase of the Forever Mighty® initiative. Leaning in on efforts and creating resources for broader stakeholder outreach on responsible visitation throughout the state.  \n● June 13 is the board retreat and June 14 board meeting in Park City.  \n● Presenting on May 15 during the Economic Development and Workforce Services interim committee meeting. Top study item is tourism development and management. Also on agenda is a sunset review of our board but do not anticipate any changes.  \n● Joan Hammer will be confirmed on May 15 as the newest board member, representing UTIA.  \nUTAH FILM COMMISSION  \nVirginia Pearce, Utah Film Commissioner  \n● Recent projects include Fallout on Amazon Prime Video; The Chosen: Season 4 ; Escape from Germany; and, the “Bacon to Payson” event. First three received incentive funding and the benefits of Footloose, filmed 40 years ago, are still ongoing.  \n● Utah Film Incentive Funding equals $20M and is divided into three program or grant categories – community ($ 1.5M), motion picture ($6.79M","cbCaikKylunxDZiH","https://ap.wps.com/l/cbCaikKylunxDZiH","pdf",207935,"English","# Welcome & Introductions\n# Meeting Minute\n# Managing Director Report\n# Utah Film Commission\n# Marketing Updates","[{\"question\":\"What motion was made to approve the previous meeting minutes?\",\"answer\":\"Shayne Wittwer moved to approve the April 5, 2024 board meeting minutes, and Jason Murray seconded it. The motion carried unanimously.\"},{\"question\":\"How much film incentive funding was reported, and how is it divided?\",\"answer\":\"Utah Film Incentive Funding totals $20M and is divided into three program/grant categories: community ($1.5M), motion picture ($6.79M), and rural ($12M).\"},{\"question\":\"What incentive amount did the board unanimously approve, and for which productions?\",\"answer\":\"The board approved a total of $4,018,376 for incentives for Take 21 ($1,500,000), The Chosen Season 5 ($1,660,461), and Oops All Berries ($857,915).\"}]","Utah Board of Tourism Development Meeting Minutes - May 10, 2024 | PDF"]