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Financial Plan ................................................................................. 16  \n(Business Model Canvas focus areas: Revenue Streams, Cost Structure) Appendix ......................................................................................... 19  \nSubmission Instructions....................................................................20  \nOverview  \nCongratulations!  \nYou’ve made it to the semi-finals of the NYU $200K Entrepreneurs Challenge! So, what’s next?  \nWell, now it’s time to continue refining your concept, obtain market validation for your idea, devise a launch strategy and write an airtight Startup Plan that concisely articulates your vision. This guide will help you do just that. In it we’ve identified many of the issues your team must consider. However, please understand three things:  \n1.  The questions on the following pages are not meant to be all-encompassing, but they’re a good start. Some will be more applicable to your venture than others, and undoubtedly you’ll come up with additional questions which are unique to your concept that must be answered.  \n2. Whatever you do, don’t make writing the Startup Plan an academic exercise by simply mechanically answering the questions in this guide. These questions are designed to provoke thought. Use them to develop a Startup Plan that tells a riveting story of how you’re going to execute your vision.  \n3. The boot camps and workshops offered will expose you to strategies that will help you come up with the answers you’ll need. Be sure to take advantage of them.  \nThe startup process is a thrilling journey and we’re here to help you every step of the way. So, let’s get started!  \nBest wishes,  \nThe Berkley Center Team  \nExecutive Summary  \nThe Executive Summary is arguably the most important section of your Startup Plan. It’s not an introduction to your Startup Plan or a preface. It’s essentially your Startup Plan in miniature. It must tell your venture’s entire “story” in a clear and compelling way. When done correctly, it should:  \n\n| \u003Cbr>After reviewing this section, readers should: |\n| --- |\n| • Be hungry to learn more about your venture.\u003Cbr>• Have a pretty good grasp of the potential opportunity and your strategy for delivering value. |\n\n• Read as a stand-alone document. Very often the executive summary is the only section read by investors.  \n• Provide a snapshot of the overall plan by providing highlights from each section.  \n• Follow the structure and order of the plan on a section-by-section basis.  \n• Be a maximum of 2 pages.  \n• Be written and rewritten during the planning process.  \n• Be the last section completed.  \nTip: Do not write your Executive Summary by simply cutting and pasting sections from the plan.  \nThe Opportunity  \nThe Need/Want/Desire  \n• State the delight your pr","cbCaivj4DyiTuGPp","https://ap.wps.com/l/cbCaivj4DyiTuGPp","pdf",259623,22,"English","# Overview\n## Executive Summary\n## The Opportunity\n## The Solution\n## Marketing & Sales Plan\n## Operations Plan\n## Team\n## Social Impact Measurement\n## Financial Plan\n## Appendix\n## Submission Instructions","[{\"question\":\"What is the purpose of the Executive Summary in a Startup Plan?\",\"answer\":\"It functions as the Startup Plan in miniature, telling the venture’s entire story in a clear and compelling way. 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