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COM  \nFUJIFILM is a trademark of FUJIFILM Corporation and its affiliates.  \n© 2016 FUJIFILM North America Corporation and its affiliates. All rights reserved.  \nExceptional Images  \nDeserve an Exceptional Presentation  \nMetalPrint Clusters & Splits  \nAvailable in 21 Arrangements & Sizes  \nDisplay Your Images in Their Element  \nChoose our Wood Prints to lend a warm, natural feel to your images, MetalPrints infused on aluminum fora vibrant, luminescent look or Acrylic Prints for a vivid, high-impact display. All options provide exceptional durability and image stability, for a gallery-worthy presentation that will last a lifetime. Available in a wide range of sizes, perfect for anything from small displays to large installations.  \n [Learn more at](Learn more at bayphoto.com/wall-displays)[ bayphoto.com/wall-displays](Learn more at bayphoto.com/wall-displays)  \nStunning Prints  \non Natural Wood, High Definition Metal, or Vivid Acrylic  \nImages by: Max Seigal, Stephen Oachs, Annie K . Rowland  \n25%  \nOFF  \nYour First Order  \nGet 25% off your first order with Bay Photo Lab! For instructions on how to redeem this special offer, create a free [account at bayphoto.com](account at bayphoto.com).  \nQuality. Service. Innovation.  \nWe’re here for you!  \n12 | 5 Reasons to Use On1 Photo RAW 2017 Over Lightroom CC – Dustin Lucas  \n30 | The Marketing Headshots Game Plan – Moshe Zusman  \n42 | 5 Tips to Increase Your In-Person Sales Averages – Sal Cincotta  \n56 | Using Albums to Increase Sales – Craig LaMere  \n70 | Building Blocks: Great Seasonality Doesn’t Happen by Itself – Skip Cohen  \n78 | 3 Ways to Nail Client Consultations – Vanessa Joy  \n90 | Creating Different Session Types to Welcome Everyone’s Dollar – Blair Phillips  \n102 | In-Person Sales: Overcoming the Top 5 Most Common Objections – Alissa Zimmerman  \n114 | Use Contests to Expand Your Social Media Reach – Curtiss Bryant  \n128 | The Emotion of Sales and Marketing – Melanie Anderson  \n138 | Hacking Lightroom for Faster, Better, In-Person Sales – Phillip Blume  \n154 | Inspirations – Our Readers  \n174 | Crush the Competition: 3 Ways to Get Ahead in Business – Jeff Rojas  \n186 | Workflow Tips From A to Z – Michael Anthony  \n198 | Night Location Portraits – Michael Corsentino  \n30 42  \n186  \n198  \n174  \n138  \n56 78 90 114  \nMISSION STATEMENT  \nShutter Magazine’s focus is on photography education. Our goal is to provide current, insightful and in-depth educational content for today’s professional wedding and portrait photographer. Shutter uses the latest technologies to deliver information in a way that is relevant to our audience. Our experienced contributors help us create a sense of community, and have established the magazine as one of the leading photography publications in the world.  \nShutter Magazine: By photographers, for photographers.  \n\n| EDITOR-IN-CHIEF / PUBLISHER\u003Cbr>Sal Cincotta |  | CREATIVE DIRECTOR Alissa Zimmerman |\n| --- | --- | --- |\n| DESIGNER Alicia Simpson |  |  |\n| COPY EDITOR Tom O’Connell | ACCOUNT SPECIALIST\u003Cbr>Christine Gill |  |\n| CONTRIBUTING WRITERS\u003Cbr>Vanessa Joy, Michael Anthony, Sal Cincotta, Skip Cohen, Alissa Zimmerman, Jeff Rojas, Moshe Zusman, Dustin Lucas, Michael Corsentino, Melanie Anderson, Craig LaMere, Phillip Blume, Blair Phillips and Curtiss Bryant |  |  |\n\nTHE COVER  \nPHOTOGRAPHER: Sal [Cincotta | salcincotta.com](Cincotta | salcincotta.com)  \n[CAMERA: Fuji](CAMERA: Fuji)fi[lm](lm) X-Pro 2  \nLENS: Fujifilm XF 23mm F/2  \nEXPOSURE: f2 .0 @ 1/160th, ISO 6400  \nABOUT THE IMAGE: This image was taken inside of Notre Dame in Paris, France in January 2017.  \nSHUTTER MAGAZINE | BEHIND THE SHUTTER  \n226 WEST STATE STREET-O’FALLON, ILLINOIS-62269  \nFOR MORE INFORMATION, VISIT BEHINDTHESHUTTER.COM  \nLAUNCH POINT  \nA message from the editor-in-chief  \nSales and Marketing  \nare two things no business can survive without. The time is now  \ninvest and believe in you.  \n-Sal Cincotta  \nto Use Ph","cbCaijybmCnGlzaG","https://ap.wps.com/l/cbCaijybmCnGlzaG","pdf",66830141,106,"English","# Sales and Marketing\n## Sales averages and client consultations\n## Objections and session planning\n## Social media reach\n# Post-Processing and Workflow\n## Faster editing and file organization\n## Lightroom tips and RAW improvements\n# Reader Content and Contributors\n## Inspirations\n## Contributor lineup","[{\"question\":\"What is Shutter Magazine focused on in this issue?\",\"answer\":\"The magazine focuses on photography education for professional wedding and portrait photographers, with an emphasis on current, in-depth learning relevant to working professionals.\"},{\"question\":\"What sales and marketing topics are covered?\",\"answer\":\"The issue covers strategies to increase in-person sales averages, nail client consultations, overcome common objections, and use contests to expand social media reach, alongside broader marketing guidance.\"},{\"question\":\"What workflow and editing guidance is included?\",\"answer\":\"The content includes tips for faster editing and file handling, approaches to improving RAW workflows, and practical Lightroom-related optimization ideas for more efficient, higher-quality results.\"}]","Shutter Magazine - February 2017 | PDF",1789135887,37]