[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"detail-sidebar-cat-1-en-105":3,"doc-seo-256365-105":53,"doc-detail-256365-en":126},{"code":4,"msg":5,"data":6},0,"success",[7,14,19,24,29,34,39,44,49],{"id":8,"doc_module":9,"doc_module_name":10,"category_name":11,"show_sort_weight":12,"slug":13},11,1,"Template","Presentations",90,"presentations",{"id":15,"doc_module":9,"doc_module_name":10,"category_name":16,"show_sort_weight":17,"slug":18},12,"Resumes",80,"resumes",{"id":20,"doc_module":9,"doc_module_name":10,"category_name":21,"show_sort_weight":22,"slug":23},14,"Invoices",70,"invoices",{"id":25,"doc_module":9,"doc_module_name":10,"category_name":26,"show_sort_weight":27,"slug":28},15,"Posters",60,"posters",{"id":30,"doc_module":9,"doc_module_name":10,"category_name":31,"show_sort_weight":32,"slug":33},16,"Social Media",50,"social-media",{"id":35,"doc_module":9,"doc_module_name":10,"category_name":36,"show_sort_weight":37,"slug":38},17,"Forms",40,"forms",{"id":40,"doc_module":9,"doc_module_name":10,"category_name":41,"show_sort_weight":42,"slug":43},18,"Letters",30,"letters",{"id":45,"doc_module":9,"doc_module_name":10,"category_name":46,"show_sort_weight":47,"slug":48},21,"Paper Templates",5,"papers-templates",{"id":50,"doc_module":9,"doc_module_name":10,"category_name":51,"show_sort_weight":4,"slug":52},158,"General","general-158",{"code":4,"msg":54,"data":55},"ok",{"site_id":56,"language":57,"slug":58,"title":59,"keywords":60,"description":61,"schema_data":62,"social_meta":119,"head_meta":121,"extra_data":123,"updated_unix":125},105,"en","self-job-description-marketing-director-applications-guidance","SELF Job Description - Marketing Director - Applications Guidance","","Marketing Director job description for the non-profit Solar and Energy Loan Fund (SELF), a national CDFI focused on climate justice and supporting low- and moderate-income homeowners. The role develops and executes comprehensive marketing strategies to generate qualified loan activity, supervises branding, campaigns, earned-media, press releases, and partner collaboration, and manages digital advertising. Responsibilities include creating promotional content, producing valuable online and publication materials (notably the Annual Report), conducting market research, monitoring performance, and controlling budgets. Preferred candidates bring leadership, analytics (web analytics and KPIs), and multi-lingual skills (Spanish preferred).",{"@graph":63,"@context":118},[64,80,101],{"@type":65,"itemListElement":66},"BreadcrumbList",[67,71,74,77],{"item":68,"name":69,"@type":70,"position":9},"https://docshare.wps.com","Home","ListItem",{"item":72,"name":10,"@type":70,"position":73},"https://docshare.wps.com/template/",2,{"item":75,"name":16,"@type":70,"position":76},"https://docshare.wps.com/template/resumes/",3,{"item":78,"name":59,"@type":70,"position":79},"https://docshare.wps.com/template/self-job-description-marketing-director-applications-guidance/256365/",4,{"url":78,"name":59,"@type":81,"image":82,"author":87,"headline":59,"publisher":90,"fileFormat":93,"inLanguage":57,"description":61,"dateModified":94,"datePublished":95,"encodingFormat":93,"isAccessibleForFree":96,"interactionStatistic":97},"DigitalDocument",{"url":83,"@type":84,"width":85,"height":86},"https://docshare.wps.com/thumbnails/self-job-description-marketing-director-applications-guidance/256365.png","ImageObject",442,249,{"name":88,"@type":89},"eBook King","Person",{"url":68,"name":91,"@type":92},"DocShare","Organization","application/pdf","2026-10-21","2026-09-13",true,{"@type":98,"interactionType":99,"userInteractionCount":47},"InteractionCounter",{"@type":100},"ViewAction",{"@type":102,"mainEntity":103},"FAQPage",[104,110,114],{"name":105,"@type":106,"acceptedAnswer":107},"What is SELF hiring a Marketing Director to do?","Question",{"text":108,"@type":109},"Develop and implement comprehensive marketing strategies to generate qualified loan activity in target markets, with responsibility for supervising marketing initiatives, digital advertising, and promotional content.","Answer",{"name":111,"@type":106,"acceptedAnswer":112},"Which responsibilities are included in the role?",{"text":113,"@type":109},"Branding and marketing campaigns, mini social media and earned-media efforts, press releases and partner collaboration, creation of promotional ideas and collateral, online and publication content production (especially the Annual Report), market research, performance reporting, and budget/resource allocation.",{"name":115,"@type":106,"acceptedAnswer":116},"What are the preferred qualifications and application requirements?",{"text":117,"@type":109},"Preferred candidates have proven experience as Marketing Director, strong leadership and organization, analytics knowledge (web analytics and KPIs), and a customer-oriented approach; multi-lingual skills with Spanish preferred. Applicants should submit a Resume and a Cover Letter explaining interest in SELF and why they are best suited for the position.","https://schema.org",{"og:url":78,"og:type":120,"og:title":59,"og:site_name":91,"og:description":61},"article",{"robots":122,"canonical":78},"index,follow",{"doc_id":124,"site_id":56},256365,1790007004,{"code":4,"msg":5,"data":127},{"doc_id":124,"user_id":128,"nickname":88,"user_avatar":129,"doc_module":9,"category_id":15,"category_name":16,"doc_title":59,"doc_description":61,"doc_content":130,"file_id":131,"file_url":132,"file_type":133,"file_size":134,"view_count":47,"is_deleted":4,"is_public":9,"is_downloadable":9,"audit_status":9,"page_count":73,"language":135,"language_code":57,"site_id":56,"html_lang":57,"table_of_contents":136,"faqs":137,"seo_title":138,"seo_description":61,"update_tm":139,"read_time":9},962088006270,"https://ap-avatar.wpscdn.com/davatar_085a072bc5b1113ac321206ff7593b45","Job Description:  \nThe non-profit Solar and Energy Loan Fund (SELF) is a national award-winning GREEN BANK, certified by the US Treasury Department as a Community Development Financial Institution (CDFI) . SELF has also been featured multiple times in Congress, on HBO, and in other national publications. We are looking for a highly-skilled, creative, and self-motivated MARKETING DIRECTOR to help us promote our programs and services, and to specifically generate loan activity in our target markets (primarily low- and moderate-income homeowners) . Our ideal candidate will have extensive experience with branding, marketing and social media campaigns, earned-media, and more. If you have these skills (or many of them) and are passionate about climate justice, then the SELF team would like to meet you.  \nResponsibilities:  \n􀁸 Design and implement comprehensive marketing strategies to generate loan activity from qualified applicants in our target markets  \n􀁸 Supervise all marketing initiatives, including: branding, marketing campaigns, mini-social media campaigns, earned-media, press releases, and collaboration with many partners.  \n􀁸 knowledge of social media trends, and ability to manage digital media advertising campaigns  \n􀁸 Work with other SELF team members to develop and deploy targeted marketing initiativesin Florida, Alabama, and Georgia, and potentially other states in the future  \n􀁸 Produce ideas and marketing collateral for promotional events or activities and organize them efficiently and professionally  \n􀁸 Plan and execute campaigns for promotion, launching of new product lines, etc.  \n􀁸 Responsible for producing valuable content for SELF’s online presence, editorial design and organizing the company’s publications, most notably the Annual Report.  \n􀁸 Conduct general market research to keep abreast of trends and target markets  \n􀁸 Monitor progress and submit performance reports  \n􀁸 Control budgets and allocate resources amongst projects  \nPreferred Areas of Expertise:  \n􀁸 Proven experience as Marketing Director  \n􀁸 Excellent leadership and organizing skills  \n􀁸 Self-starter and highly motivated  \n􀁸 Analytical and creative thinking  \n􀁸 Team player with professional communication and interpersonal skills  \n􀁸 Up to speed with current and online marketing techniques and best practices  \n􀁸 Thorough knowledge of web analytics (e.g. Google Analytics, WebTrends etc. ) and KPIs  \n􀁸 Customer-oriented approach with specific passion for underserved communities  \n􀁸 BSc/BA in business administration, marketing and communications or relevant field  \n􀁸 Past work with non-profits, sustainability, and underserved communities preferred  \n􀁸 Multi-lingual, with Spanish-language preferred  \nCompensation:  \nThe Marketing Director position will receive a base salary of $40,000 to 60,000 (depending on qualifications and experience), with health insurance, retirement options, and paid vacation and sick-time, as per company policies established by the SELF Board of Directors.  \nHow to Apply:  \nInterested applicants should submit a Resume with an accompanying Cover Letter explaining why you would like to work for the non-profit SELF organization and why you are best-suited for this Marketing Director position. Please submit Resumes and Cover Letters to Doug Coward, Executive Director, SELF, at: [dougc@solarenergyloanfund.org](dougc@solarenergyloanfund.org).","cbCaiol33qQ06QAU","https://ap.wps.com/l/cbCaiol33qQ06QAU","pdf",620322,"English","# Responsibilities\n## Marketing strategy and supervision\n## Digital advertising, content, and publications\n## Research, reporting, and budgeting\n# Preferred areas of expertise\n# Compensation\n# How to apply","[{\"question\":\"What is SELF hiring a Marketing Director to do?\",\"answer\":\"Develop and implement comprehensive marketing strategies to generate qualified loan activity in target markets, with responsibility for supervising marketing initiatives, digital advertising, and promotional content.\"},{\"question\":\"Which responsibilities are included in the role?\",\"answer\":\"Branding and marketing campaigns, mini social media and earned-media efforts, press releases and partner collaboration, creation of promotional ideas and collateral, online and publication content production (especially the Annual Report), market research, performance reporting, and budget/resource allocation.\"},{\"question\":\"What are the preferred qualifications and application requirements?\",\"answer\":\"Preferred candidates have proven experience as Marketing Director, strong leadership and organization, analytics knowledge (web analytics and KPIs), and a customer-oriented approach; multi-lingual skills with Spanish preferred. Applicants should submit a Resume and a Cover Letter explaining interest in SELF and why they are best suited for the position.\"}]","SELF Job Description - Marketing Director - Applications Guidance | PDF",1789302722]