[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"doc-seo-252839-105":3,"detail-sidebar-cat-1-en-105":81,"doc-detail-252839-en":127},{"code":4,"msg":5,"data":6},0,"ok",{"site_id":7,"language":8,"slug":9,"title":10,"keywords":11,"description":12,"schema_data":13,"social_meta":74,"head_meta":76,"extra_data":78,"updated_unix":80},105,"en","sample-client-monthly-seo-report-template-monthly-seo-report-october-2012","Sample Client Monthly SEO Report Template - Monthly SEO Report October 2012","","Monthly SEO reporting template for a client account, prepared for a specific reporting date (October 2012). It explains how to interpret the report tabs, which include graphed performance data and comment areas for analysis. The report covers executive summary metrics, brand versus non-brand keyword splits, keyword rankings across major search engines, traffic and conversions by source and search engine, and revenue by traffic source and keyword. It also includes month-over-month movement, year-on-year comparisons, and conversion-rate reporting against targets.",{"@graph":14,"@context":73},[15,34,56],{"@type":16,"itemListElement":17},"BreadcrumbList",[18,23,27,31],{"item":19,"name":20,"@type":21,"position":22},"https://docshare.wps.com","Home","ListItem",1,{"item":24,"name":25,"@type":21,"position":26},"https://docshare.wps.com/template/","Template",2,{"item":28,"name":29,"@type":21,"position":30},"https://docshare.wps.com/template/presentations/","Presentations",3,{"item":32,"name":10,"@type":21,"position":33},"https://docshare.wps.com/template/sample-client-monthly-seo-report-template-monthly-seo-report-october-2012/252839/",4,{"url":32,"name":10,"@type":35,"image":36,"author":41,"headline":10,"publisher":44,"fileFormat":47,"inLanguage":8,"description":12,"dateModified":48,"datePublished":49,"encodingFormat":47,"isAccessibleForFree":50,"interactionStatistic":51},"DigitalDocument",{"url":37,"@type":38,"width":39,"height":40},"https://docshare.wps.com/thumbnails/sample-client-monthly-seo-report-template-monthly-seo-report-october-2012/252839.png","ImageObject",442,249,{"name":42,"@type":43},"8796093062539","Person",{"url":19,"name":45,"@type":46},"DocShare","Organization","application/pdf","2026-10-27","2026-09-13",true,{"@type":52,"interactionType":53,"userInteractionCount":55},"InteractionCounter",{"@type":54},"ViewAction",20,{"@type":57,"mainEntity":58},"FAQPage",[59,65,69],{"name":60,"@type":61,"acceptedAnswer":62},"What information does the Executive summary section include?","Question",{"text":63,"@type":64},"It provides performance against targets and year-on-year comparisons, including SEO conversions and conversion rates. It also shows performance percentage changes for each month.","Answer",{"name":66,"@type":61,"acceptedAnswer":67},"How does the report separate brand versus non-brand keyword performance?",{"text":68,"@type":64},"It segments keyword data into brand and non-brand, reporting splits by traffic/visits and related metrics. The template includes percentage shares for each month and totals.",{"name":70,"@type":61,"acceptedAnswer":71},"Which metrics are broken down by traffic source, search engine, and keyword?",{"text":72,"@type":64},"The report covers visits, conversions, and revenue. Each section includes trend views for top search engines or top keywords and includes percentage splits and year-on-year comparisons.","https://schema.org",{"og:url":32,"og:type":75,"og:title":10,"og:site_name":45,"og:description":12},"article",{"robots":77,"canonical":32},"index,follow",{"doc_id":79,"site_id":7},252839,1791071993,{"code":4,"msg":82,"data":83},"success",[84,88,93,98,103,108,113,118,123],{"id":85,"doc_module":22,"doc_module_name":25,"category_name":29,"show_sort_weight":86,"slug":87},11,90,"presentations",{"id":89,"doc_module":22,"doc_module_name":25,"category_name":90,"show_sort_weight":91,"slug":92},12,"Resumes",80,"resumes",{"id":94,"doc_module":22,"doc_module_name":25,"category_name":95,"show_sort_weight":96,"slug":97},14,"Invoices",70,"invoices",{"id":99,"doc_module":22,"doc_module_name":25,"category_name":100,"show_sort_weight":101,"slug":102},15,"Posters",60,"posters",{"id":104,"doc_module":22,"doc_module_name":25,"category_name":105,"show_sort_weight":106,"slug":107},16,"Social Media",50,"social-media",{"id":109,"doc_module":22,"doc_module_name":25,"category_name":110,"show_sort_weight":111,"slug":112},17,"Forms",40,"forms",{"id":114,"doc_module":22,"doc_module_name":25,"category_name":115,"show_sort_weight":116,"slug":117},18,"Letters",30,"letters",{"id":119,"doc_module":22,"doc_module_name":25,"category_name":120,"show_sort_weight":121,"slug":122},21,"Paper Templates",5,"papers-templates",{"id":124,"doc_module":22,"doc_module_name":25,"category_name":125,"show_sort_weight":4,"slug":126},158,"General","general-158",{"code":4,"msg":82,"data":128},{"doc_id":79,"user_id":129,"nickname":42,"user_avatar":11,"doc_module":22,"category_id":85,"category_name":29,"doc_title":10,"doc_description":12,"doc_content":130,"file_id":131,"file_url":132,"file_type":133,"file_size":134,"view_count":55,"is_deleted":4,"is_public":22,"is_downloadable":22,"audit_status":22,"page_count":135,"language":136,"language_code":8,"site_id":7,"html_lang":8,"table_of_contents":137,"faqs":138,"seo_title":139,"seo_description":12,"update_tm":140,"read_time":141},8796093062539,"Monthly SEO Report Date  \nPrepared by  \nExample Client  \n16 November 2012 Scott Lawson  \nMonthly SEO Report-October 2012 Contents  \nThanks for using TrackPal’s automated SEO and Analytics reporting template. Below is a brief explanation of the tabs and information in the reports, so you know exactly what you’re looking at.  \nAll tabs have graphed data and a comments box to allow you to draw your conclusions and analysis of the data that you can see. We’ve done the numbers, so that you can concentrate on telling your stories! All reports have the following tabs hyperlinks to the tab you want to look at.:  \nCover:   \nContents:  \nExecutive summary:   \nBrand vs Non-Brand Keywords:   \nRankings:  \nRankings – Competitors:  \nVisits by Traffic Source:   \nVisits by Search Engine:   \nVisits by Keyword:   \nConversions by Traffic Source:   \nRevenue by Traffic Source:   \nConversions by Search Engine:  \nRevenue by Search Engine:  \nConversions by Keyword:   \nRevenue by Keyword:   \nIntroduces the report and gives the client name and reporting date.  \nThis page!  \nSEO conversion data trending for the last 12 months vs target (which you need to input please), as well as providing year on year comparison. Includes conversion rates.  \nSegments brand and non-brand keyword data in to visits, number of derivatives of terms used to find website and conversions. Gives percentage (%) splits.  \nPositional data on keywords in Google, Bing and Yahoo! TrackPal queries the search engines on a weekly basis and reports back the best result to account for fluctuations. Summarises the split of top 3 rankings, and top 3 pages (top 30 rankings) . Gives monthly change percentage (% MoM Inc) .  \nAs above but for up to 6 key competitors (please tell us who they are) .  \nDetails traffic by specific source:  \n“No referrer” – direct visits to the website through bookmarks or URL typed directly in to browser.  \n“SEO” – natural / organic search traffic from the search engines.  \n“PPC” – paid for traffic from the search engines.  \n“Referrer” – traffic from other domains linking to the client site.  \nGives percentage split of contribution of traffic from the sources as well as year on year comparison.  \nTrend of top 10 traffic driving search engines (natural / organic traffic) with sub-totals as well as overall traffic from all engines. Gives percentage (%) splits.  \nTrend of top 20 traffic driving keywords (natural / organic traffic) with sub-totals as well as overall traffic from all keywords. Gives percentage (%) splits.  \nNumber of conversions by specific source. Gives percentage split of contribution of traffic from the sources as well as year on year comparison.  \nFinancial revenue (£’s) by specific source. Gives percentage split of contribution of traffic from the sources as well as year on year comparison.  \nTrend of top 10 conversion driving search engines (natural / organic traffic) with sub-totals as well as overall conversions from all engines. Gives percentage (%) splits.  \nFinancial revenue (£’s) by top 10 search engines (natural / organic traffic) with sub-totals as well as overall conversions from all engines. Gives percentage (%) splits.  \nTrend of top 20 conversion driving keywords (natural / organic traffic) with sub-totals as well as overall traffic from all keywords. Gives percentage (%) splits.  \nFinancial revenue (£’s) by top 20 keywords (natural / organic traffic) with sub-totals as well as overall traffic from all keywords. Gives percentage (%) splits.  \n2 of 23  \nMonthly SEO Report-October 2012 Executive Summary  \n\n| comments |\n| --- |\n|  |\n\nPerformance against targets Year on Year comparisons  \n\n| SEO Sales / month | Jan-12 | Feb-12 | Mar-12 | Apr-12 | May-12 | Jun-12 | Jul-12 | Aug-12 | Sep-12 | Oct-12 | Nov-12 | Dec-12 | Total |\n| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |\n| 2012 SEO conversions | 32 | 39 | 37 | 45 | 58 | 44 | 62 | 62 | 64 | 69 |  |  | 512 |\n| 2012 SEO target | 35 | 35 | 40 | 40 | 45 | 45","cbCaiqQVvLwe1HPq","https://ap.wps.com/l/cbCaiqQVvLwe1HPq","pdf",755539,23,"English","# Executive summary\n## Performance against targets (Year on Year comparisons)\n## SEO conversion rate (Traffic, Sales, Conversion %) \n# Brand vs Non-Brand Keywords\n## Traffic split by month\n## Keyword derivatives and search engine usage\n# Rankings and competitors\n## Keyword positional data (Google, Bing, Yahoo!)\n## Competitor rankings up to 6 key competitors\n# Visits, conversions, and revenue breakdowns\n## Visits by traffic source and search engine\n## Visits by keyword\n## Conversions by traffic source and search engine\n## Conversions by keyword\n## Revenue by traffic source and search engine\n## Revenue by keyword","[{\"question\":\"What information does the Executive summary section include?\",\"answer\":\"It provides performance against targets and year-on-year comparisons, including SEO conversions and conversion rates. It also shows performance percentage changes for each month.\"},{\"question\":\"How does the report separate brand versus non-brand keyword performance?\",\"answer\":\"It segments keyword data into brand and non-brand, reporting splits by traffic/visits and related metrics. The template includes percentage shares for each month and totals.\"},{\"question\":\"Which metrics are broken down by traffic source, search engine, and keyword?\",\"answer\":\"The report covers visits, conversions, and revenue. Each section includes trend views for top search engines or top keywords and includes percentage splits and year-on-year comparisons.\"}]","Sample Client Monthly SEO Report Template - Monthly SEO Report October 2012 | PDF",1789263122,8]