[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"detail-sidebar-cat-1-en-105":3,"doc-seo-352818-105":53,"doc-detail-352818-en":127},{"code":4,"msg":5,"data":6},0,"success",[7,14,19,24,29,34,39,44,49],{"id":8,"doc_module":9,"doc_module_name":10,"category_name":11,"show_sort_weight":12,"slug":13},11,1,"Template","Presentations",90,"presentations",{"id":15,"doc_module":9,"doc_module_name":10,"category_name":16,"show_sort_weight":17,"slug":18},12,"Resumes",80,"resumes",{"id":20,"doc_module":9,"doc_module_name":10,"category_name":21,"show_sort_weight":22,"slug":23},14,"Invoices",70,"invoices",{"id":25,"doc_module":9,"doc_module_name":10,"category_name":26,"show_sort_weight":27,"slug":28},15,"Posters",60,"posters",{"id":30,"doc_module":9,"doc_module_name":10,"category_name":31,"show_sort_weight":32,"slug":33},16,"Social Media",50,"social-media",{"id":35,"doc_module":9,"doc_module_name":10,"category_name":36,"show_sort_weight":37,"slug":38},17,"Forms",40,"forms",{"id":40,"doc_module":9,"doc_module_name":10,"category_name":41,"show_sort_weight":42,"slug":43},18,"Letters",30,"letters",{"id":45,"doc_module":9,"doc_module_name":10,"category_name":46,"show_sort_weight":47,"slug":48},21,"Paper Templates",5,"papers-templates",{"id":50,"doc_module":9,"doc_module_name":10,"category_name":51,"show_sort_weight":4,"slug":52},158,"General","general-158",{"code":4,"msg":54,"data":55},"ok",{"site_id":56,"language":57,"slug":58,"title":59,"keywords":60,"description":61,"schema_data":62,"social_meta":120,"head_meta":122,"extra_data":124,"updated_unix":126},105,"en","saas-channel-manager-course-agrenda","SaaS-Channel-Manager-Course-Agrenda","","A strategic overview explains why SaaS companies can achieve long-term growth by leveraging reseller partners in “The IT Channel,” highlighting trust, established client relationships, and weightier recommendations than direct outreach. It introduces the “Crossing The SaaSm Education Series,” a five-session program for B2B SaaS vendors, designed with fast, actionable, systematic guidance to build a world-class reseller program. It also outlines eligibility for leaders and describes presenters and Lesson 1–2 curriculum topics.",{"@graph":63,"@context":119},[64,80,102],{"@type":65,"itemListElement":66},"BreadcrumbList",[67,71,74,77],{"item":68,"name":69,"@type":70,"position":9},"https://docshare.wps.com","Home","ListItem",{"item":72,"name":10,"@type":70,"position":73},"https://docshare.wps.com/template/",2,{"item":75,"name":11,"@type":70,"position":76},"https://docshare.wps.com/template/presentations/",3,{"item":78,"name":59,"@type":70,"position":79},"https://docshare.wps.com/template/saas-channel-manager-course-agrenda/352818/",4,{"url":78,"name":59,"@type":81,"image":82,"author":87,"headline":59,"publisher":90,"fileFormat":93,"inLanguage":57,"description":61,"dateModified":94,"datePublished":95,"encodingFormat":93,"isAccessibleForFree":96,"interactionStatistic":97},"DigitalDocument",{"url":83,"@type":84,"width":85,"height":86},"https://docshare.wps.com/thumbnails/saas-channel-manager-course-agrenda/352818.png","ImageObject",442,249,{"name":88,"@type":89},"Patrick","Person",{"url":68,"name":91,"@type":92},"DocShare","Organization","application/pdf","2026-10-30","2026-09-22",true,{"@type":98,"interactionType":99,"userInteractionCount":101},"InteractionCounter",{"@type":100},"ViewAction",10,{"@type":103,"mainEntity":104},"FAQPage",[105,111,115],{"name":106,"@type":107,"acceptedAnswer":108},"Why should SaaS companies leverage reseller partners rather than relying only on direct marketing?","Question",{"text":109,"@type":110},"Resellers already have established track records and personal relationships with clients, so customers trust them and consider recommendations with more weight than cold calls, ads, or company-driven webinars.","Answer",{"name":112,"@type":107,"acceptedAnswer":113},"What is the “Crossing The SaaSm Education Series” program?",{"text":114,"@type":110},"A five-part online group program for B2B SaaS vendors, led by SaaSMAX and channel expert Ted Finch, focused on actionable methods to build a world-class reseller program.",{"name":116,"@type":107,"acceptedAnswer":117},"What topics are covered in Lesson 2 on defining a reseller program?",{"text":118,"@type":110},"Lesson 2 covers selecting program elements, definitions of affiliate/reseller/OEM models, partner levels, portal content priorities, tech and sales support, deal registration, discounts, and a reseller locator approach.","https://schema.org",{"og:url":78,"og:type":121,"og:title":59,"og:site_name":91,"og:description":61},"article",{"robots":123,"canonical":78},"index,follow",{"doc_id":125,"site_id":56},352818,1791729648,{"code":4,"msg":5,"data":128},{"doc_id":125,"user_id":129,"nickname":88,"user_avatar":130,"doc_module":9,"category_id":8,"category_name":11,"doc_title":59,"doc_description":61,"doc_content":131,"file_id":132,"file_url":133,"file_type":134,"file_size":135,"view_count":101,"is_deleted":4,"is_public":9,"is_downloadable":9,"audit_status":9,"page_count":8,"language":136,"language_code":57,"site_id":56,"html_lang":57,"table_of_contents":137,"faqs":138,"seo_title":139,"seo_description":61,"update_tm":140,"read_time":79},549758146520,"https://ap-avatar.wpscdn.com/avatar/80002397d8c0411e94?_k=1775819394049821470","Overview  \nThe most successful technology companies- like Microsoft, HP, IBM, Citrix, VMWare, Adobe, Symantec, Cisco, Intel, etc. -could not have gotten the market saturation they have today without leveraging Reseller Partners (“The IT Channel”) .  \nWhy? Because Resellers have established track records and personal relationships with dozens to hundreds of business clients each, who trust them and will consider their recommendations with more weight than a direct cold call, online ad campaign or company-driven webinar. If you’re a SaaS company that is planning for long term growth and success, leveraging Resellers needs to be an important consideration and can be an extremely powerful and critical component of your strategic plan.  \nBuilding a world-class reseller program requires planning, processes and strong, consistent execution.  \nAs the leading marketplace to match SaaS Vendors with Reseller Partners, SaaSMAX is excited to offer the “Crossing The SaaSm Education Series,\" a five part program for B2B SaaS Vendors lead by SaaSMAX and channel expert Ted Finch (aka, Chanimal), specifically developed for emerging SaaS Vendors.  \nCrossing The SaaSm Education Series is all stuff, no fluff, packed with important, actionable information. There are no sponsors, advertisers or promotional pitches to distract you. The presentation style is fast (not boring) and densely filled with systematic detailed instructions to build a world-class reseller program.  \nWhereas you would normally pay thousands of dollars to a consultant for the information and expertise provided in this series, SaaSMAX is offering this program to you in an online group setting for pennies on the dollar, giving you premium access to leading experts and proven methods for developing world class Reseller Programs for SaaS companies. In fact, if you successfully recruit just ONE good reseller partner, this program will have paid for itself.  \nWho Should Attend?  \nSaaS CEOs, CMO's, CRO's, VP’s of Business Development and/or VP’s of Sales, SaaS Founders, SaaS Investors, CAMs, existing Channel Managers (new or experienced (who may have never setup a \"new\"program)), and anyone else who’s a stakeholder in your SaaS company’s success.  \nAbout Your Presenters  \nClinton Gatewood, SaaSMAX VP Reseller Engagement  \nDina Moskowitz, SaaSMAX CEO  \nTed Finch, SaaSMAX CMO. Sessions 2-5 are lead by Ted Finch, aka Chanimal (short for Channel Animal), one of the top channel experts in the entire high-tech industry, having launched over 500 products into the channel for over 200 vendors (including Microsoft, HP, Adobe, Corel, Intel, Aldus, Epson, AOL,  \nWordPerfect, Novel, Autodesk, Citrix, IBM, Sony, Disney, Mitsubishi, Lotus, DCA, Netscape, plus over 100 start-ups or re-boots with desktop, consumer, enterprise and SaaS products) .  \nMr. Finch is a former VP of Sales and Marketing with TAC (now called MarketStar), a VP at Goldmine Software, VP at Harcourt, Sr. VP at Motorola, VP at GE, [and CEO of Chanimal.com. In](and CEO of Chanimal.com. In) addition, he helped form Red Storm Entertainment with Tom Clancy, and led the marketing team that published AOL and Netscape Navigator, the \\#1 best-selling software in the world at the time.  \nMr. Finch sits on the board of advisors of several high-tech start-ups, on the Channel Advisory Council, has spoken at dozens of industry conferences and has been quoted by over 100 publications including PC Magazine, Retail Week, Computer Reseller News, Entrepreneur Magazine, Channel Advocate, Newsweek, and Fortune. He also runs the only certification program for channel managers within the high-tech industry.  \nLESSON 1: CHANNEL PARTNER PROGRAMS 101-110-YOUR COMPETITIVE ADVANTAGE Curriculum  \nThe first session is an introduction to channels and helps you make the decision, \"Should we use resellers?\" Following are some of the topics covered:  \n• What is a Channel Partner Program & How to Leverage it to Gain a Competitive Advantage  \n• What is “The IT Channe","cbCailQ6LdmxiiqI","https://ap.wps.com/l/cbCailQ6LdmxiiqI","pdf",132387,"English","# Overview\n## Who Should Attend\n## About Your Presenters\n## Lesson 1: Channel Partner Programs 101\n## Take Away\n# Lesson 2 – Defining Your Reseller Program\n## Curriculum","[{\"question\":\"Why should SaaS companies leverage reseller partners rather than relying only on direct marketing?\",\"answer\":\"Resellers already have established track records and personal relationships with clients, so customers trust them and consider recommendations with more weight than cold calls, ads, or company-driven webinars.\"},{\"question\":\"What is the “Crossing The SaaSm Education Series” program?\",\"answer\":\"A five-part online group program for B2B SaaS vendors, led by SaaSMAX and channel expert Ted Finch, focused on actionable methods to build a world-class reseller program.\"},{\"question\":\"What topics are covered in Lesson 2 on defining a reseller program?\",\"answer\":\"Lesson 2 covers selecting program elements, definitions of affiliate/reseller/OEM models, partner levels, portal content priorities, tech and sales support, deal registration, discounts, and a reseller locator approach.\"}]","SaaS-Channel-Manager-Course-Agrenda | PDF",1790101526]