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(Excel)  \n• Data for action – tools and guidance for measuring behavioural and social drivers  \n• Conducting community engagement guide  \n• Misinformation management guide  \n• Health worker toolkit  \n•  [https://www.who.int/initiatives/act](https://www.who.int/initiatives/act)accelerator/covax/covid-19-vaccine-countryreadiness-and-delivery/acceptance-and-demand  \nCOVID-19 vaccine safety surveillance manual – chapter 9 (communications)  \n[https://www.who.int/publications](https://www.who.int/publications/)[/](https://www.who.int/publications/)[ ](https://www.who.int/publications/)[i/item/10665338400](i/item/10665338400)  \nVACCINES EXPLAINED SERIES  \nExamples of topics covered:  \n• How do vaccines work?  \n• How are vaccines developed?  \n• Manufacturing, safety and quality control  \n• Side effects of COVID-19 vaccines  \n• Safety of COVID-19 vaccines  \n• How to talk about vaccines-coming soon!  \n[https://www.who.int/emergencies/diseases/novel](https://www.who.int/emergencies/diseases/novel)coronavirus-2019/covid-19-vaccines/explainers  \nOTHER CONTENT  \nCOVID-19 Q&As – general and safety-related COVID-19 vaccine videos  \nCOVID-19 country readiness and delivery   \nVaccine Hesitancy: Tailoring Programmes To Achieve High Uptake OfCovid-19 Vaccines  \nOperational framework which ensures:  \n• Online and offline social listening  \n• Close coupling of social listening with engagement actions  \n• Evaluation of impact  \nAvailable in English, French, Spanish, Arabic, Turkish & Italian  \n[https://vaccinemisinformation.guide](https://vaccinemisinformation.guide)  \nEvidence-based guidance for developing behavior-centered vaccine messaging  \n[https://www.unicef.org/documents/vaccine](https://www.unicef.org/documents/vaccine)messaging-guide","cbCaipgxAMWUxxBk","https://ap.wps.com/l/cbCaipgxAMWUxxBk","pdf",387545,"English","# Acceptance and demand guidance\n## Demand planning and budgeting\n## Measuring behavioural and social drivers\n# Community engagement and misinformation management\n## Community engagement guide\n## Misinformation management guide\n## Health worker toolkit\n# Safety communications and explainer content\n## Vaccine safety surveillance manual (communications)\n## Vaccines explained series and Q&As\n# Behavior-centered vaccine messaging\n## Social listening and engagement actions\n## Evaluation of impact","[{\"question\":\"What resources are included to support COVID-19 vaccine acceptance and demand?\",\"answer\":\"The package includes a demand planning guide, an Excel planning and budgeting template, tools to measure behavioural and social drivers, a community engagement guide, a misinformation management guide, and a health worker toolkit.\"},{\"question\":\"How does the guidance address misinformation and community engagement?\",\"answer\":\"It provides a dedicated misinformation management guide and a community engagement guide, and it emphasizes linking social listening to engagement actions to address information needs and concerns.\"},{\"question\":\"What safety and communications materials are referenced?\",\"answer\":\"The document references a COVID-19 vaccine safety surveillance manual, specifically chapter 9 on communications, plus general and safety-related COVID-19 vaccine Q\\u0026As and videos.\"}]","Resources on COVID-19 Vaccine Demand - Guidance and Content Package | PDF",1789165603]