[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"doc-seo-242816-105":3,"detail-sidebar-cat-1-en-105":81,"doc-detail-242816-en":127},{"code":4,"msg":5,"data":6},0,"ok",{"site_id":7,"language":8,"slug":9,"title":10,"keywords":11,"description":12,"schema_data":13,"social_meta":74,"head_meta":76,"extra_data":78,"updated_unix":80},105,"en","project-charter-using-a-project-charter-tool-to-initiate-new-product-development","Project Charter - Using a Project Charter Tool to Initiate New Product Development","","Project charter guidance explains how to formally initiate a new product development (NPD) project under high uncertainty. It frames NPD risks—execution, adoption, and co-innovation—and shows how the charter addresses them by stating what will be developed, why, for whom, and why customers will buy and use it. It also covers success metrics, scope, duration, budget, roles, spending authority, and the sign-off gate that enables the first stages of the NPD process.",{"@graph":14,"@context":73},[15,34,56],{"@type":16,"itemListElement":17},"BreadcrumbList",[18,23,27,31],{"item":19,"name":20,"@type":21,"position":22},"https://docshare.wps.com","Home","ListItem",1,{"item":24,"name":25,"@type":21,"position":26},"https://docshare.wps.com/template/","Template",2,{"item":28,"name":29,"@type":21,"position":30},"https://docshare.wps.com/template/presentations/","Presentations",3,{"item":32,"name":10,"@type":21,"position":33},"https://docshare.wps.com/template/project-charter-using-a-project-charter-tool-to-initiate-new-product-development/242816/",4,{"url":32,"name":10,"@type":35,"image":36,"author":41,"headline":10,"publisher":44,"fileFormat":47,"inLanguage":8,"description":12,"dateModified":48,"datePublished":49,"encodingFormat":47,"isAccessibleForFree":50,"interactionStatistic":51},"DigitalDocument",{"url":37,"@type":38,"width":39,"height":40},"https://docshare.wps.com/thumbnails/project-charter-using-a-project-charter-tool-to-initiate-new-product-development/242816.png","ImageObject",442,249,{"name":42,"@type":43},"Xiajie","Person",{"url":19,"name":45,"@type":46},"DocShare","Organization","application/pdf","2026-10-18","2026-09-12",true,{"@type":52,"interactionType":53,"userInteractionCount":55},"InteractionCounter",{"@type":54},"ViewAction",7,{"@type":57,"mainEntity":58},"FAQPage",[59,65,69],{"name":60,"@type":61,"acceptedAnswer":62},"What is the purpose of a project charter in new product development (NPD)?","Question",{"text":63,"@type":64},"A project charter formally initiates an NPD effort and clarifies direction, rationale, stakeholders, and how success will be judged before spending begins.","Answer",{"name":66,"@type":61,"acceptedAnswer":67},"Which types of risk does the project charter help address?",{"text":68,"@type":64},"It addresses execution risk, adoption risk, and co-innovation risk by defining what will be delivered, for whom, and with what resources and measures.",{"name":70,"@type":61,"acceptedAnswer":71},"When does sign-off on the project charter happen in the NPD process?",{"text":72,"@type":64},"The project charter is developed at the very beginning of the NPD process, and sign-off is the key gate to pass into the Idea stage and move forward.","https://schema.org",{"og:url":32,"og:type":75,"og:title":10,"og:site_name":45,"og:description":12},"article",{"robots":77,"canonical":32},"index,follow",{"doc_id":79,"site_id":7},242816,1791720530,{"code":4,"msg":82,"data":83},"success",[84,88,93,98,103,108,113,118,123],{"id":85,"doc_module":22,"doc_module_name":25,"category_name":29,"show_sort_weight":86,"slug":87},11,90,"presentations",{"id":89,"doc_module":22,"doc_module_name":25,"category_name":90,"show_sort_weight":91,"slug":92},12,"Resumes",80,"resumes",{"id":94,"doc_module":22,"doc_module_name":25,"category_name":95,"show_sort_weight":96,"slug":97},14,"Invoices",70,"invoices",{"id":99,"doc_module":22,"doc_module_name":25,"category_name":100,"show_sort_weight":101,"slug":102},15,"Posters",60,"posters",{"id":104,"doc_module":22,"doc_module_name":25,"category_name":105,"show_sort_weight":106,"slug":107},16,"Social Media",50,"social-media",{"id":109,"doc_module":22,"doc_module_name":25,"category_name":110,"show_sort_weight":111,"slug":112},17,"Forms",40,"forms",{"id":114,"doc_module":22,"doc_module_name":25,"category_name":115,"show_sort_weight":116,"slug":117},18,"Letters",30,"letters",{"id":119,"doc_module":22,"doc_module_name":25,"category_name":120,"show_sort_weight":121,"slug":122},21,"Paper Templates",5,"papers-templates",{"id":124,"doc_module":22,"doc_module_name":25,"category_name":125,"show_sort_weight":4,"slug":126},158,"General","general-158",{"code":4,"msg":82,"data":128},{"doc_id":79,"user_id":129,"nickname":42,"user_avatar":130,"doc_module":22,"category_id":85,"category_name":29,"doc_title":10,"doc_description":12,"doc_content":131,"file_id":132,"file_url":133,"file_type":134,"file_size":135,"view_count":55,"is_deleted":4,"is_public":22,"is_downloadable":22,"audit_status":22,"page_count":136,"language":137,"language_code":8,"site_id":7,"html_lang":8,"table_of_contents":138,"faqs":139,"seo_title":140,"seo_description":12,"update_tm":141,"read_time":33},8814010472675,"https://avatar.qwps.com/avatar/WGlhamll","Toolkit  \nUsing Inventionsin the Public Domain  \nTool 1  \nProject Charter  \nTool 1/ Project Charter  \nIn this document we will explain how to develop a project charter. The project charter is used to formally initiate a new product development (NPD) project.  \nWhat is the project charter?  \nNPD is risky. After all, the goal is to develop something new, something that does not exist in the market at all, or at least is not yet offered by your company, nonprofit or government agency. Therefore, it makes sense to clarify what you want to do, why you want to do it, who cares, and how you are going to do it before you start.  \nBy its very name, new product development is always a journey into the unknown.  \nSo, imagine you propose a voyage of scientific discovery. Your funders will want some idea of the direction you are going, how long you plan to be exploring, what experiments you plan to carry out, what you hope to discover; or, in other words, what new products or services you plan to develop. They will also want to know what crew and additional specialists you will need, as well as the other supplies and resources common for long voyages. If you can provide answers your funders find acceptable, they may accept your proposal and authorize the mission. That is what a project charter is: a proposal for a voyage of discovery. If there is a “catch,” it is that, if the project charter is approved, you will be expected to deliver what you have proposed.  \nIn The Wide Lens,1 Ron Adner describes three main types of risk that apply to NPD.  \nExecution risk refers to the ability of your organization or company to actually conduct NPD. Adoption risk refers to whether the intended customer segments will actually buy the product or service, and whether the intended end-users will deploy it. Co-innovation risk refers to the ability of vendors, suppliers and partners to provide what you need as part of your NPD and, if necessary, to conduct their own NPD to develop consumables or other essential products or services for you to effectively deploy your product or service. The project charter addresses all three risks.  \nThe project charter defines what will be developed, why it should be developed, to whom it will be sold, and why they will buy it and use it. This means the project charter can be a tool for addressing adoption risk. It also defines the metrics that will be used to judge whether the project is successful, and what the scope, duration and budget for the project will be. It clarifies who are the in-house team members, and any contractor, vendor or partner members of the team. It specifies who is responsible for the project and what spending authority they have, meaning it can be a tool for addressing execution and co-innovation risks. Once the project charter is signed off by an authorized manager, the team can begin the NPD project. As such, as Figure 1 shows, the project charter is developed during the ramp-up to a formal NPD project,  \n2  \n1 Adner, R., The Wide Lens: What Successful Innovators See That Others Miss, Portfolio; Revised edition ( June 25, 2013) .  \nat the very beginning of the NPD process. The first gate for the NPD process is the entry into the Idea stage, and sign-off on the project charter is the key to passing through that first gate.  \nFigure 1: Stages and gates. The blue arrow shows where the Project Charter tool is used, at the very beginning of the NPD project and entry into the Idea stage. The orange arrow shows the gate where the project charter needs to be signed off to move forward to the next stage.  \nIdea Screen Design Development Test Launch Post-launch  \nConcepts Projects Prototypes Products Improvements  \nTime  \nThe project charter presents the general product or service idea that is to be explored in the Idea stage, which in turn leads to a product concept. At that point, the project charter and the action plan (see Tool 2: Action Plan, which is also developed at the very beginning of an NPD proj","cbCaissHAqH9M7uh","https://ap.wps.com/l/cbCaissHAqH9M7uh","pdf",443987,10,"English","# What is the project charter?\n## How the project charter addresses NPD risks\n## What the project charter defines and clarifies\n## When the project charter is developed in the NPD process\n## How to enter data in the Project Charter tool\n## The project charter template: eight key items","[{\"question\":\"What is the purpose of a project charter in new product development (NPD)?\",\"answer\":\"A project charter formally initiates an NPD effort and clarifies direction, rationale, stakeholders, and how success will be judged before spending begins.\"},{\"question\":\"Which types of risk does the project charter help address?\",\"answer\":\"It addresses execution risk, adoption risk, and co-innovation risk by defining what will be delivered, for whom, and with what resources and measures.\"},{\"question\":\"When does sign-off on the project charter happen in the NPD process?\",\"answer\":\"The project charter is developed at the very beginning of the NPD process, and sign-off is the key gate to pass into the Idea stage and move forward.\"}]","Project Charter - Using a Project Charter Tool to Initiate New Product Development | PDF",1789195195]