[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"detail-sidebar-cat-1-en-105":3,"doc-seo-241341-105":53,"doc-detail-241341-en":126},{"code":4,"msg":5,"data":6},0,"success",[7,14,19,24,29,34,39,44,49],{"id":8,"doc_module":9,"doc_module_name":10,"category_name":11,"show_sort_weight":12,"slug":13},11,1,"Template","Presentations",90,"presentations",{"id":15,"doc_module":9,"doc_module_name":10,"category_name":16,"show_sort_weight":17,"slug":18},12,"Resumes",80,"resumes",{"id":20,"doc_module":9,"doc_module_name":10,"category_name":21,"show_sort_weight":22,"slug":23},14,"Invoices",70,"invoices",{"id":25,"doc_module":9,"doc_module_name":10,"category_name":26,"show_sort_weight":27,"slug":28},15,"Posters",60,"posters",{"id":30,"doc_module":9,"doc_module_name":10,"category_name":31,"show_sort_weight":32,"slug":33},16,"Social Media",50,"social-media",{"id":35,"doc_module":9,"doc_module_name":10,"category_name":36,"show_sort_weight":37,"slug":38},17,"Forms",40,"forms",{"id":40,"doc_module":9,"doc_module_name":10,"category_name":41,"show_sort_weight":42,"slug":43},18,"Letters",30,"letters",{"id":45,"doc_module":9,"doc_module_name":10,"category_name":46,"show_sort_weight":47,"slug":48},21,"Paper Templates",5,"papers-templates",{"id":50,"doc_module":9,"doc_module_name":10,"category_name":51,"show_sort_weight":4,"slug":52},158,"General","general-158",{"code":4,"msg":54,"data":55},"ok",{"site_id":56,"language":57,"slug":58,"title":59,"keywords":60,"description":61,"schema_data":62,"social_meta":119,"head_meta":121,"extra_data":123,"updated_unix":125},105,"en","opportunity-backlog-framework","Opportunity Backlog Framework","","The Opportunity Backlog framework is a tool for product managers to refine initial ideas and assumptions about customer needs before integrating them into a product roadmap. Its primary aim is to create a prioritized list of customer problems that the product development team can investigate through product discovery. This framework requires participants, typically a product manager, to develop a prioritized list of opportunities. Guidelines include describing each opportunity with an order, description, value, source, and expiration date, while strictly avoiding task and implementation details. Opportunities must be force-ranked to ensure unique rankings. Sources are categorized as direct customer feedback, team brainstorming, market research, competitor analysis, sales team input, executive input, crowdsourcing, and other. Generally, one opportunity backlog is maintained per product, utilizing resources such as Excel files or Google Sheets. The actionable outcomes involve selecting which opportunities to explore and which to defer. This framework was originally created by Jeff Patton and Marty Cagan.",{"@graph":63,"@context":118},[64,80,101],{"@type":65,"itemListElement":66},"BreadcrumbList",[67,71,74,77],{"item":68,"name":69,"@type":70,"position":9},"https://docshare.wps.com","Home","ListItem",{"item":72,"name":10,"@type":70,"position":73},"https://docshare.wps.com/template/",2,{"item":75,"name":51,"@type":70,"position":76},"https://docshare.wps.com/template/general/",3,{"item":78,"name":59,"@type":70,"position":79},"https://docshare.wps.com/template/opportunity-backlog-framework/241341/",4,{"url":78,"name":59,"@type":81,"image":82,"author":87,"headline":59,"publisher":90,"fileFormat":93,"inLanguage":57,"description":61,"dateModified":94,"datePublished":95,"encodingFormat":93,"isAccessibleForFree":96,"interactionStatistic":97},"DigitalDocument",{"url":83,"@type":84,"width":85,"height":86},"https://docshare.wps.com/thumbnails/opportunity-backlog-framework/241341.png","ImageObject",442,249,{"name":88,"@type":89},"Valentina","Person",{"url":68,"name":91,"@type":92},"DocShare","Organization","application/pdf","2026-09-20","2026-09-12",true,{"@type":98,"interactionType":99,"userInteractionCount":9},"InteractionCounter",{"@type":100},"ViewAction",{"@type":102,"mainEntity":103},"FAQPage",[104,110,114],{"name":105,"@type":106,"acceptedAnswer":107},"What is the main purpose of the Opportunity Backlog framework?","Question",{"text":108,"@type":109},"The main purpose of the Opportunity Backlog framework is to develop a prioritized set of customer problems for the product development team to explore through product discovery.","Answer",{"name":111,"@type":106,"acceptedAnswer":112},"What information should be included when describing each opportunity in the backlog?",{"text":113,"@type":109},"Each opportunity should be described with an order, description, value, source, and expiration date, while avoiding task and implementation details. Unique rankings are required for all opportunities.",{"name":115,"@type":106,"acceptedAnswer":116},"What are the defined sources for opportunities in this framework?",{"text":117,"@type":109},"The sources are defined as direct customer feedback, team brainstorming, market research, competitor analysis, sales team input, executive input, crowdsourcing, and other.","https://schema.org",{"og:url":78,"og:type":120,"og:title":59,"og:site_name":91,"og:description":61},"article",{"robots":122,"canonical":78},"index,follow",{"doc_id":124,"site_id":56},241341,1789173905,{"code":4,"msg":5,"data":127},{"doc_id":124,"user_id":128,"nickname":88,"user_avatar":129,"doc_module":9,"category_id":50,"category_name":51,"doc_title":59,"doc_description":61,"doc_content":130,"file_id":131,"file_url":132,"file_type":133,"file_size":134,"view_count":9,"is_deleted":4,"is_public":9,"is_downloadable":9,"audit_status":9,"page_count":9,"language":135,"language_code":57,"site_id":56,"html_lang":57,"table_of_contents":136,"faqs":137,"seo_title":138,"seo_description":61,"update_tm":125,"read_time":4},13056703020460,"https://ap-avatar.wpscdn.com/avatar/be000253dac470eee5d?_k=1778207105932848923","Opportunity Backlog  \nCategory  \nProduct Management  \nPurpose  \nAn opportunity backlog is a buffer which enables product managers to untangle their initial ideas and assumptions about the customer’s needs before they are placed into a roadmap. The main objective of this framework is to develop a prioritized set of customer problems for the product development team to explore through product discovery.  \nDescription  \n\n| Framework name: | OPPORTUNITY BACKLOG |\n| --- | --- |\n| Participants: | Product manager |\n| Framework goal: | Develop a prioritized list of opportunities to explore |\n| Framework guidelines: | ● Describe each opportunity with an order, description, value, source and expiration date. Avoid identifying tasks and\\or implementation details.\u003Cbr>● Force rank the opportunities so that no two items may have the same ranking as another.\u003Cbr>● Source is defined by the following categories: direct customer feedback, team brainstorming, market research, competitor, sales team, executives, crowdsourcing and other. |\n| Boundaries provided: | ● In most cases, there is one opportunity backlog per product. |\n| Resources used: | ● Excel file, Google Sheet or equivalent tools |\n| Actionable outcome(s): | 1. Select which opportunities to explore and which opportunities to defer. |\n\nSource Notes  \nThe original creators of the opportunity backlog are Jeff Patton and Marty Cagan","cbCaihp4U2z6eEu0","https://ap.wps.com/l/cbCaihp4U2z6eEu0","pdf",63066,"English","# Opportunity Backlog\n## Category\n## Purpose\n## Description\n## Source Notes","[{\"question\":\"What is the main purpose of the Opportunity Backlog framework?\",\"answer\":\"The main purpose of the Opportunity Backlog framework is to develop a prioritized set of customer problems for the product development team to explore through product discovery.\"},{\"question\":\"What information should be included when describing each opportunity in the backlog?\",\"answer\":\"Each opportunity should be described with an order, description, value, source, and expiration date, while avoiding task and implementation details. Unique rankings are required for all opportunities.\"},{\"question\":\"What are the defined sources for opportunities in this framework?\",\"answer\":\"The sources are defined as direct customer feedback, team brainstorming, market research, competitor analysis, sales team input, executive input, crowdsourcing, and other.\"}]","Opportunity Backlog Framework | PDF"]