[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"detail-sidebar-cat-1-en-105":3,"doc-seo-378079-105":53,"doc-detail-378079-en":127},{"code":4,"msg":5,"data":6},0,"success",[7,14,19,24,29,34,39,44,49],{"id":8,"doc_module":9,"doc_module_name":10,"category_name":11,"show_sort_weight":12,"slug":13},11,1,"Template","Presentations",90,"presentations",{"id":15,"doc_module":9,"doc_module_name":10,"category_name":16,"show_sort_weight":17,"slug":18},12,"Resumes",80,"resumes",{"id":20,"doc_module":9,"doc_module_name":10,"category_name":21,"show_sort_weight":22,"slug":23},14,"Invoices",70,"invoices",{"id":25,"doc_module":9,"doc_module_name":10,"category_name":26,"show_sort_weight":27,"slug":28},15,"Posters",60,"posters",{"id":30,"doc_module":9,"doc_module_name":10,"category_name":31,"show_sort_weight":32,"slug":33},16,"Social Media",50,"social-media",{"id":35,"doc_module":9,"doc_module_name":10,"category_name":36,"show_sort_weight":37,"slug":38},17,"Forms",40,"forms",{"id":40,"doc_module":9,"doc_module_name":10,"category_name":41,"show_sort_weight":42,"slug":43},18,"Letters",30,"letters",{"id":45,"doc_module":9,"doc_module_name":10,"category_name":46,"show_sort_weight":47,"slug":48},21,"Paper Templates",5,"papers-templates",{"id":50,"doc_module":9,"doc_module_name":10,"category_name":51,"show_sort_weight":4,"slug":52},158,"General","general-158",{"code":4,"msg":54,"data":55},"ok",{"site_id":56,"language":57,"slug":58,"title":59,"keywords":60,"description":61,"schema_data":62,"social_meta":120,"head_meta":122,"extra_data":124,"updated_unix":126},105,"en","one-happy-camper-marketing-calendar-fall-2019-spring-2020","One Happy Camper Marketing Calendar - Fall 2019-Spring 2020","","Marketing calendar outlining coordinated outreach, communication, and program activities for One Happy Camper across Fall 2019 through Spring 2020. It specifies dates, project types, target audiences, campaign concepts, and practical notes covering community engagement with synagogues and JCC programs, email blasts, website updates, and social media coordination. It also includes media outreach, online and print advertising research, and camp director engagement for recruitment and collaborative events.",{"@graph":63,"@context":119},[64,80,102],{"@type":65,"itemListElement":66},"BreadcrumbList",[67,71,74,77],{"item":68,"name":69,"@type":70,"position":9},"https://docshare.wps.com","Home","ListItem",{"item":72,"name":10,"@type":70,"position":73},"https://docshare.wps.com/template/",2,{"item":75,"name":11,"@type":70,"position":76},"https://docshare.wps.com/template/presentations/",3,{"item":78,"name":59,"@type":70,"position":79},"https://docshare.wps.com/template/one-happy-camper-marketing-calendar-fall-2019-spring-2020/378079/",4,{"url":78,"name":59,"@type":81,"image":82,"author":87,"headline":59,"publisher":90,"fileFormat":93,"inLanguage":57,"description":61,"dateModified":94,"datePublished":95,"encodingFormat":93,"isAccessibleForFree":96,"interactionStatistic":97},"DigitalDocument",{"url":83,"@type":84,"width":85,"height":86},"https://docshare.wps.com/thumbnails/one-happy-camper-marketing-calendar-fall-2019-spring-2020/378079.png","ImageObject",442,249,{"name":88,"@type":89},"acoobca","Person",{"url":68,"name":91,"@type":92},"DocShare","Organization","application/pdf","2026-10-27","2026-09-24",true,{"@type":98,"interactionType":99,"userInteractionCount":101},"InteractionCounter",{"@type":100},"ViewAction",10,{"@type":103,"mainEntity":104},"FAQPage",[105,111,115],{"name":106,"@type":107,"acceptedAnswer":108},"What are the main marketing activity types listed in the calendar?","Question",{"text":109,"@type":110},"The calendar organizes work across community engagement, email blasts, website updates, social media, camp outreach/program events, media outreach, and online/print advertising research.","Answer",{"name":112,"@type":107,"acceptedAnswer":113},"Who are the primary audiences targeted by the campaigns?",{"text":114,"@type":110},"Targets include synagogue educators, Jewish day schools, JCC after-school programs, camp directors, potential camper families, donors, internal stakeholders, and social-media page coordinators and advocates.",{"name":116,"@type":107,"acceptedAnswer":117},"How does the calendar propose communication and promotion to potential camper families?",{"text":118,"@type":110},"It combines scheduled email blasts (including holiday-themed messages and activity books), website page updates with new messaging and visuals, coordinated social media posts and boosted promotions, and targeted online and print advertising research.","https://schema.org",{"og:url":78,"og:type":121,"og:title":59,"og:site_name":91,"og:description":61},"article",{"robots":123,"canonical":78},"index,follow",{"doc_id":125,"site_id":56},378079,1791745851,{"code":4,"msg":5,"data":128},{"doc_id":125,"user_id":129,"nickname":88,"user_avatar":130,"doc_module":9,"category_id":8,"category_name":11,"doc_title":59,"doc_description":61,"doc_content":131,"file_id":132,"file_url":133,"file_type":134,"file_size":135,"view_count":101,"is_deleted":4,"is_public":9,"is_downloadable":9,"audit_status":9,"page_count":73,"language":136,"language_code":57,"site_id":56,"html_lang":57,"table_of_contents":137,"faqs":138,"seo_title":139,"seo_description":61,"update_tm":140,"read_time":9},3985747870733,"https://ap-avatar.wpscdn.com/davatar_a8503ba1806abce46bf441b54a3ca4cd","| One Happy Camper Marketing CalendarFall 2019-Spring 2020\u003Cbr>Website and contact |  |  |  | | |\n| --- | --- | --- | --- | --- | --- |\n| DATE | PROJECT | TYPE | AUDIENCE | CONCEPT | NOTES |\n| August-September |  |  |  |  |  |\n| Mid August | Community Engagement | Marketing | Synagogue Educators, Jewish Day Schools, & JCC After School Programs | Work with area synagogues & JCCs to make sure that Jewish camp is on the agenda at High Holiday services & community programming. Distribute Camp Rosh Hashanah activity book to local educators, along with ideas for how to use it. (Include as part of holiday curriculum, do activities together as a class, use as filler activity for\"finished early\" students, send home with parents at pickup, email to parents before start of holiday, etc.) | *Distribute Camp Rosh Hashanah Activity Books\u003Cbr>*Encourage synagogues to give aliyot or honors to returning campers\u003Cbr>*Provide postcards to for HH seat drops\u003Cbr>*Place an ad or article in bulletins\u003Cbr>*Bring in area Camp directors to lead interactive service or tashlich |\n| Mid-Late August | Email Blast | Communications | 2018 One Happy Camper recipients | Reach out to your One Happy Camper families to congratulate them on their first summer & see how it went and mention the \"welcoe back campers\" program you're having. | While it’s fresh in their memory, get a quote, an interview, or work with them to “pay it forward” and share the experience with potential camper families. |\n| Late August\u003Cbr>Early September | Community Engagement | Program | OHC 2019 Recipients | \"Welcome Back Campers\" | Create a program or event to welcome back your community's campers to share stories and reflect on their summer experiences. |\n| Early September | Website Update | Marketing | Potential Camp Families | Update the One Happy Camper page(s) on your website with new language, visuals, your custom OHC logo, and new bug. Make sure page is easily accessible to visitors. | See Messaging Guide for talking points and Style Guide for visual identity guidelines. |\n| Early September | Social Media | Communications | Potential Camp Families & Camp Advocates | Coordinate the month's camp, OHC, parenting, and family related posts with the coordinator of your social media page. | See Fall 2019 Social Media Plan for suggested September posts. (Don't forget-OHC launches at the end of this month!) |\n| Mid September | Community Engagement | Marketing | Internal Stakeholders & Funded Agencies | Convene Federation staff, Jewish Family Services, BJE, PJ Library Coordinator, Shalom Baby, [etc. to](etc. to) present OHC info, distribute materials, and create plan to spread the word |  |\n| Mid September | Media Outreach | Marketing | Potential Camp Families & Donors | Pitch story on a back to school theme (learning doesn't only happen in the classroom/21st century skills), recapping great activites and learning from local Jewish camps over the past summer. | If possible, feature personal quotes/stories from kids/families. |\n| 9/23/2019 | Email Blast | Communications | Potential Camp Families | Rosh Hashanah | See Rosh Hashanah email copy & header; include Camp Rosh Hashanah Activity Book |\n| October |  |  |  |  |  |\n| Early October | Camp Outreach | Program | Camp Directors | Reach out to area & specialty camps to see how there summer was and talk recruitment | Exchange new marketing materials, refresh yourself on the ins and outs of each camp, & talk about collaborative meetings and community-wide programs/recruiting |\n| Early October | Social Media | Communications | Potential Camp Families & Camp Advocates | Coordinate the month's camp, OHC, parenting, and family related posts with the coordinator of your social media page. | See Fall 2018 Social Media Plan for suggested October posts. |\n| Week of 10/7 | Email Blast | Communications | Potential Camp Families | Sukkot | See Sukkot email copy & header |\n| Mid October | Online advertising | Marketing | Potential Camp Families | Research sites f","cbCain5TuuVwf21N","https://ap.wps.com/l/cbCain5TuuVwf21N","pdf",61888,"English","# Marketing calendar\n## Fall 2019\n## Winter and spring planning","[{\"question\":\"What are the main marketing activity types listed in the calendar?\",\"answer\":\"The calendar organizes work across community engagement, email blasts, website updates, social media, camp outreach/program events, media outreach, and online/print advertising research.\"},{\"question\":\"Who are the primary audiences targeted by the campaigns?\",\"answer\":\"Targets include synagogue educators, Jewish day schools, JCC after-school programs, camp directors, potential camper families, donors, internal stakeholders, and social-media page coordinators and advocates.\"},{\"question\":\"How does the calendar propose communication and promotion to potential camper families?\",\"answer\":\"It combines scheduled email blasts (including holiday-themed messages and activity books), website page updates with new messaging and visuals, coordinated social media posts and boosted promotions, and targeted online and print advertising research.\"}]","One Happy Camper Marketing Calendar - Fall 2019-Spring 2020 | PDF",1790228329]