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This position requires a deep understanding of marketing principles, strong communication skills, and a passion for promoting Catholic education.  \nESSENTIAL DUTIES AND RESPONSIBILITIES  \n● Collaborate with RCA’s leadership to create comprehensive marketing plans that align with the academy's goals and objectives. Identify target audiences and develop strategies to effectively reach them.  \n● Maintain and enhance RCA’s brand image and ensure consistency across all marketing materials and communications. Develop and enforce brand guidelines to ensure accurate representation of the academy's values and mission.  \n● Plan and execute digital marketing campaigns across various platforms, including social media, email marketing, search engine optimization (SEO), and website management. Monitor and analyze campaign performance using analytics tools and make data-driven decisions to optimize marketing efforts.  \n● Create compelling and engaging content for various marketing channels, including website,  \nsocial media, blog posts, newsletters, and other promotional materials. Ensure content is aligned with RCA’s values and showcases the unique benefits of a Catholic hybrid educational model.  \n● Plan and coordinate marketing events and activities, such as open houses, information sessions, and community outreach programs. Collaborate with internal stakeholders and external partners to ensure successful execution of events.  \n● Stay informed about market trends, competitive landscape, and best practices in marketing for educational institutions. Conduct market research and competitor analysis to identify opportunities for differentiation and continuous improvement.  \n● Establish and maintain positive relationships with prospective families, community organizations, parishes, and other stakeholders. Act as a brand ambassador for the academy and represent its values and mission in all interactions.  \n● Prepare regular reports on marketing activities, campaign performance, and key performance indicators (KPIs) . Provide insights and recommendations based on data analysis to drive continuous improvement in marketing strategies and tactics.  \nMINIMUM QUALIFICATIONS (KNOWLEDGE, SKILLS, AND ABILITIES)  \n● Bachelor's degree in marketing, communications, or a related field.  \n● Proven experience in marketing, preferably in the education sector.  \n● Deep understanding of marketing principles, strategies, and tactics.  \n● Excellent written and verbal communication skills.  \n● Strong creative and strategic thinking abilities.  \n● Proficiency in digital marketing platforms and tools, including social media management, email marketing, content management systems, and analytics.  \n● Familiarity with Catholic teachings, values, and the mission of Catholic educational institutions.  \n● Ability to work collaboratively in a team environment and build positive relationships with stakeholders.  \n● Strong organizational skills and the ability to manage multiple projects simultaneously.  \n● Demonstrated ability to work independently and take initiative.  \nPHYSICAL DEMANDS AND WORK ENVIRONMENT  \nThe physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions. While performing the duties of this position, the employee is regularly required to talk or hear. The employee frequently is required to use hands or fingers, handle or feel objects, tools, or controls. The employee is occasionally required to stand; walk; sit; and reach with hands and arms. T","cbCaihrHLuYs9sf3","https://ap.wps.com/l/cbCaihrHLuYs9sf3","pdf",76658,"English","# Position Summary\n# Essential Duties and Responsibilities\n## Marketing Planning and Brand Management\n## Digital Campaigns and Content Creation\n## Events, Research, and Stakeholder Relations\n## Reporting and KPIs\n# Minimum Qualifications\n# Physical Demands and Work Environment\n# Note","[{\"question\":\"What minimum qualifications are required?\",\"answer\":\"A bachelor’s degree in marketing/communications or related field, proven marketing experience (preferably education), strong communication, marketing knowledge, digital marketing tool proficiency, familiarity with Catholic values, and the ability to work collaboratively and independently.\"}]","Marketing Specialist Job Description - Contract Position | PDF",1789317462]