[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"doc-seo-260386-105":3,"detail-sidebar-cat-1-en-105":81,"doc-detail-260386-en":126},{"code":4,"msg":5,"data":6},0,"ok",{"site_id":7,"language":8,"slug":9,"title":10,"keywords":11,"description":12,"schema_data":13,"social_meta":74,"head_meta":76,"extra_data":78,"updated_unix":80},105,"en","marketing-lead-generation-specialist-entry-level-marketing-lead-generation-job-description","Marketing Lead Generation Specialist - Entry-Level Marketing Lead Generation Job Description","","Marketing Lead Generation Specialist supports the engagement and activation of prospective customers by proactively partnering with sales and marketing to generate and qualify new leads. The role focuses on qualifying leads across the Holt of California territory and creating sales-ready opportunities through inbound and outbound campaigns. Responsibilities include defining lead processes, managing and training CRM users, maintaining dashboards, and providing lead status updates. The position also requires strong communication, analytics, organization, and customer-oriented outreach skills, with reasonable accommodations and office-based work environment.",{"@graph":14,"@context":73},[15,34,56],{"@type":16,"itemListElement":17},"BreadcrumbList",[18,23,27,31],{"item":19,"name":20,"@type":21,"position":22},"https://docshare.wps.com","Home","ListItem",1,{"item":24,"name":25,"@type":21,"position":26},"https://docshare.wps.com/template/","Template",2,{"item":28,"name":29,"@type":21,"position":30},"https://docshare.wps.com/template/letters/","Letters",3,{"item":32,"name":10,"@type":21,"position":33},"https://docshare.wps.com/template/marketing-lead-generation-specialist-entry-level-marketing-lead-generation-job-description/260386/",4,{"url":32,"name":10,"@type":35,"image":36,"author":41,"headline":10,"publisher":44,"fileFormat":47,"inLanguage":8,"description":12,"dateModified":48,"datePublished":49,"encodingFormat":47,"isAccessibleForFree":50,"interactionStatistic":51},"DigitalDocument",{"url":37,"@type":38,"width":39,"height":40},"https://docshare.wps.com/thumbnails/marketing-lead-generation-specialist-entry-level-marketing-lead-generation-job-description/260386.png","ImageObject",442,249,{"name":42,"@type":43},"Đào","Person",{"url":19,"name":45,"@type":46},"DocShare","Organization","application/pdf","2026-10-22","2026-09-13",true,{"@type":52,"interactionType":53,"userInteractionCount":55},"InteractionCounter",{"@type":54},"ViewAction",11,{"@type":57,"mainEntity":58},"FAQPage",[59,65,69],{"name":60,"@type":61,"acceptedAnswer":62},"What is the primary goal of the Marketing Lead Generation Specialist position?","Question",{"text":63,"@type":64},"To engage and activate prospective customers by generating and qualifying new leads, converting them into sales-ready opportunities across the Holt of California territory.","Answer",{"name":66,"@type":61,"acceptedAnswer":67},"Which core tasks are required for managing leads and sales readiness?",{"text":68,"@type":64},"Define and maintain a corporate process for collecting, qualifying, and distributing inbound leads; build and maintain a lead pipeline with sales and marketing; and run outbound call campaigns for targeted programs, events, or prospects.",{"name":70,"@type":61,"acceptedAnswer":71},"What systems and reporting responsibilities are included?",{"text":72,"@type":64},"Manage the CRM system for customer and sales lead updates, provide CRM training and support to internal users, create and update dashboards for data reporting, and share lead status updates with relevant parties.","https://schema.org",{"og:url":32,"og:type":75,"og:title":10,"og:site_name":45,"og:description":12},"article",{"robots":77,"canonical":32},"index,follow",{"doc_id":79,"site_id":7},260386,1790041864,{"code":4,"msg":82,"data":83},"success",[84,88,93,98,103,108,113,117,122],{"id":55,"doc_module":22,"doc_module_name":25,"category_name":85,"show_sort_weight":86,"slug":87},"Presentations",90,"presentations",{"id":89,"doc_module":22,"doc_module_name":25,"category_name":90,"show_sort_weight":91,"slug":92},12,"Resumes",80,"resumes",{"id":94,"doc_module":22,"doc_module_name":25,"category_name":95,"show_sort_weight":96,"slug":97},14,"Invoices",70,"invoices",{"id":99,"doc_module":22,"doc_module_name":25,"category_name":100,"show_sort_weight":101,"slug":102},15,"Posters",60,"posters",{"id":104,"doc_module":22,"doc_module_name":25,"category_name":105,"show_sort_weight":106,"slug":107},16,"Social Media",50,"social-media",{"id":109,"doc_module":22,"doc_module_name":25,"category_name":110,"show_sort_weight":111,"slug":112},17,"Forms",40,"forms",{"id":114,"doc_module":22,"doc_module_name":25,"category_name":29,"show_sort_weight":115,"slug":116},18,30,"letters",{"id":118,"doc_module":22,"doc_module_name":25,"category_name":119,"show_sort_weight":120,"slug":121},21,"Paper Templates",5,"papers-templates",{"id":123,"doc_module":22,"doc_module_name":25,"category_name":124,"show_sort_weight":4,"slug":125},158,"General","general-158",{"code":4,"msg":82,"data":127},{"doc_id":79,"user_id":128,"nickname":42,"user_avatar":129,"doc_module":22,"category_id":114,"category_name":29,"doc_title":10,"doc_description":12,"doc_content":130,"file_id":131,"file_url":132,"file_type":133,"file_size":134,"view_count":55,"is_deleted":4,"is_public":22,"is_downloadable":22,"audit_status":22,"page_count":26,"language":135,"language_code":8,"site_id":7,"html_lang":8,"table_of_contents":136,"faqs":137,"seo_title":138,"seo_description":12,"update_tm":139,"read_time":22},1374402968488,"https://ap-avatar.wpscdn.com/davatar_29158cc5080c5b710cf443261637dec0","Career Opportunity   \nMarketing Lead Generation Specialist Administration Division / Pleasant Grove  \nPOSITION SUMMARY  \nThe Marketing Lead Generation Specialist supports the engagement and activation of prospective customers. This position will proactively work with the sales and marketing team to generate and qualify new leads. The goal of this position is to qualify leads throughout the Holt of California territory by engaging new and existing customers. This is an entry-level position.  \nQUALIFICATION REQUIREMENTS  \nTo perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.  \nESSENTIAL FUNCTIONS  \n􀁸 Define, implement, and maintain a corporate wide process to collect, qualify, and distribute all inbound leads from various campaigns and channels in order to convert to sales ready opportunities.  \n􀁸 Demonstrate effective understanding of targeted audiences including industry knowledge, key  \nbusiness issues and industry trends along with an understanding of Holt's product and service offerings.  \n􀁸 Work closely with Sales and Marketing to build and maintain an effective pipeline of leads in order to support revenue goals.  \n􀁸 Manage CRM system for customer and sales lead updates  \n􀁸 Provides CRM application training and support for all internal users.  \n􀁸 Provide lead status updates to applicable parties including sales management, partners, suppliers, vendors etc.  \n􀁸 Create and perform various outbound call campaigns around sales programs, specific events, or targets in addition to ongoing primary lead generation activities  \n􀁸 Create and update dashboards for reporting of data  \n􀁸 Other marketing duties as assigned  \nSKILLS & ABILITIES  \n􀁸 Strong interpersonal and marketing skills; ability to reach prospects creatively, identify decision makers, handle rejections positively and professionally  \n􀁸 Demonstrated ability to deliver above-expectation results in driving pipeline growth  \n􀁸 Demonstrated ability to conduct outbound calls to prospective customers who have expressed interest with working with the company  \n􀁸 Effective oral and written communication skills with good command of English language with respect to grammar and vocabulary  \n􀁸 Familiar with Project Management tools  \n􀁸 Strong organizational skills with ability to prioritize and multi task  \n􀁸 Self-motivated and proactive, detail-oriented  \n􀁸 Ability to write reports and business correspondence.  \n􀁸 Ability to effectively present information and respond to questions from managers, clients, customers and general public.  \n􀁸 Ability to drive to and from other locations  \nEDUCATION AND/OR EXPERIENCE  \nRequires an Associates or Bachelor’s degree in English, Communications or Marketing. Education may be substituted by 3 to 4 years job experience in marketing or equivalent combination of education and experience.  \nQUALIFICATIONS  \n􀁸 Communication – Clear and concise, active listener, confident and friendly  \n􀁸 Accountability-Ability to accept responsibility and account for his/her actions.  \n􀁸 Accurate-Ability to perform work accurately and thoroughly.  \n􀁸 Analytical Skills-Ability to use thinking and reasoning to solve a problem.  \n􀁸 Assertiveness-Ability to act in a self-confident manner to facilitate completion of a work assignment or to defend a position or idea.  \n􀁸 Customer Oriented-Ability to take care of the customers' needs while following company procedures.  \n􀁸 Detail Oriented-Ability to pay attention to the minute details of a project or task.  \n􀁸 Organized-Possessing the trait of being organized or following a systematic method of performing atask.  \n􀁸 Problem Solving-Ability to find a solution for or to deal proactively with work-related problems.  \n􀁸 Team Player  \nPHYSICAL DEMANDS  \nThe physical d","cbCaigBs4D7HqJt0","https://ap.wps.com/l/cbCaigBs4D7HqJt0","pdf",157979,"English","# POSITION SUMMARY\n## ESSENTIAL FUNCTIONS\n## SKILLS & ABILITIES\n## EDUCATION AND/OR EXPERIENCE\n## QUALIFICATIONS\n## PHYSICAL DEMANDS\n## WORK ENVIRONMENT\n## COMPENSATION","[{\"question\":\"What is the primary goal of the Marketing Lead Generation Specialist position?\",\"answer\":\"To engage and activate prospective customers by generating and qualifying new leads, converting them into sales-ready opportunities across the Holt of California territory.\"},{\"question\":\"Which core tasks are required for managing leads and sales readiness?\",\"answer\":\"Define and maintain a corporate process for collecting, qualifying, and distributing inbound leads; build and maintain a lead pipeline with sales and marketing; and run outbound call campaigns for targeted programs, events, or prospects.\"},{\"question\":\"What systems and reporting responsibilities are included?\",\"answer\":\"Manage the CRM system for customer and sales lead updates, provide CRM training and support to internal users, create and update dashboards for data reporting, and share lead status updates with relevant parties.\"}]","Marketing Lead Generation Specialist - Entry-Level Marketing Lead Generation Job Description | PDF",1789341729]