[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"detail-sidebar-cat-1-en-105":3,"doc-seo-260657-105":53,"doc-detail-260657-en":126},{"code":4,"msg":5,"data":6},0,"success",[7,14,19,24,29,34,39,44,49],{"id":8,"doc_module":9,"doc_module_name":10,"category_name":11,"show_sort_weight":12,"slug":13},11,1,"Template","Presentations",90,"presentations",{"id":15,"doc_module":9,"doc_module_name":10,"category_name":16,"show_sort_weight":17,"slug":18},12,"Resumes",80,"resumes",{"id":20,"doc_module":9,"doc_module_name":10,"category_name":21,"show_sort_weight":22,"slug":23},14,"Invoices",70,"invoices",{"id":25,"doc_module":9,"doc_module_name":10,"category_name":26,"show_sort_weight":27,"slug":28},15,"Posters",60,"posters",{"id":30,"doc_module":9,"doc_module_name":10,"category_name":31,"show_sort_weight":32,"slug":33},16,"Social Media",50,"social-media",{"id":35,"doc_module":9,"doc_module_name":10,"category_name":36,"show_sort_weight":37,"slug":38},17,"Forms",40,"forms",{"id":40,"doc_module":9,"doc_module_name":10,"category_name":41,"show_sort_weight":42,"slug":43},18,"Letters",30,"letters",{"id":45,"doc_module":9,"doc_module_name":10,"category_name":46,"show_sort_weight":47,"slug":48},21,"Paper Templates",5,"papers-templates",{"id":50,"doc_module":9,"doc_module_name":10,"category_name":51,"show_sort_weight":4,"slug":52},158,"General","general-158",{"code":4,"msg":54,"data":55},"ok",{"site_id":56,"language":57,"slug":58,"title":59,"keywords":60,"description":61,"schema_data":62,"social_meta":119,"head_meta":121,"extra_data":123,"updated_unix":125},105,"en","marketing-and-communications-manager-job-description","Marketing and Communications Manager - Job Description","","Marketing and Communications Manager leads strategic marketing, branding, and communication initiatives to increase Southwestern College’s visibility and engagement. The role drives content creation and management for the website, social media, press releases, newsletters, and digital advertising, while maintaining brand consistency and optimizing digital presence. It oversees social media reputation and engagement analytics, serves as the primary media contact, coordinates interviews and coverage, manages marketing for initiatives and events, and collaborates across campus to align messaging with institutional mission and goals.",{"@graph":63,"@context":118},[64,80,101],{"@type":65,"itemListElement":66},"BreadcrumbList",[67,71,74,77],{"item":68,"name":69,"@type":70,"position":9},"https://docshare.wps.com","Home","ListItem",{"item":72,"name":10,"@type":70,"position":73},"https://docshare.wps.com/template/",2,{"item":75,"name":51,"@type":70,"position":76},"https://docshare.wps.com/template/general/",3,{"item":78,"name":59,"@type":70,"position":79},"https://docshare.wps.com/template/marketing-and-communications-manager-job-description/260657/",4,{"url":78,"name":59,"@type":81,"image":82,"author":87,"headline":59,"publisher":90,"fileFormat":93,"inLanguage":57,"description":61,"dateModified":94,"datePublished":95,"encodingFormat":93,"isAccessibleForFree":96,"interactionStatistic":97},"DigitalDocument",{"url":83,"@type":84,"width":85,"height":86},"https://docshare.wps.com/thumbnails/marketing-and-communications-manager-job-description/260657.png","ImageObject",442,249,{"name":88,"@type":89},"Kurz","Person",{"url":68,"name":91,"@type":92},"DocShare","Organization","application/pdf","2026-09-20","2026-09-14",true,{"@type":98,"interactionType":99,"userInteractionCount":73},"InteractionCounter",{"@type":100},"ViewAction",{"@type":102,"mainEntity":103},"FAQPage",[104,110,114],{"name":105,"@type":106,"acceptedAnswer":107},"What is the main purpose of the Marketing and Communications Manager role?","Question",{"text":108,"@type":109},"The role leads strategic marketing, branding, and communication initiatives to enhance Southwestern College’s visibility and engagement.","Answer",{"name":111,"@type":106,"acceptedAnswer":112},"What responsibilities does the role cover day to day?",{"text":113,"@type":109},"Key responsibilities include writing and editing marketing content, managing official social media and engagement metrics, handling media relations and press releases, and overseeing marketing for events and recruitment efforts.",{"name":115,"@type":106,"acceptedAnswer":116},"What qualifications are required or preferred for this position?",{"text":117,"@type":109},"Required qualifications include a bachelor’s degree in a related field and 3–5 years of relevant experience. Preferred qualifications include an associated graduate degree, higher education marketing and social media experience, proficiency with design/video tools, and strong project management skills.","https://schema.org",{"og:url":78,"og:type":120,"og:title":59,"og:site_name":91,"og:description":61},"article",{"robots":122,"canonical":78},"index,follow",{"doc_id":124,"site_id":56},260657,1789344616,{"code":4,"msg":5,"data":127},{"doc_id":124,"user_id":128,"nickname":88,"user_avatar":129,"doc_module":9,"category_id":50,"category_name":51,"doc_title":59,"doc_description":61,"doc_content":130,"file_id":131,"file_url":132,"file_type":133,"file_size":134,"view_count":76,"is_deleted":4,"is_public":9,"is_downloadable":9,"audit_status":9,"page_count":9,"language":135,"language_code":57,"site_id":56,"html_lang":57,"table_of_contents":136,"faqs":137,"seo_title":138,"seo_description":61,"update_tm":125,"read_time":4},2336478945635,"https://ap-avatar.wpscdn.com/davatar_6f874abed73319feea01a86fa6f0fab8","Marketing and Communications Manager  \nJOB DESCRIPTION  \nREPORTS TO: College President  \nDEFINITION: The Marketing and Communications Manager leads strategic marketing, branding, and communication initiatives to enhance Southwestern College’s (SWC) visibility and engagement. This role involves content creation, social media management, media relations, event promotion, and internal/external communications. The manager collaborates college-wide to align marketing strategies with SWC’s mission, values, and institutional goals.  \nRESPONSIBILITIES:  \n• Strategic Marketing & Branding: In collaboration with college leadership, develop and implement strategic enrollment and institutional marketing plans, oversee brand consistency, and optimize digital presence.  \n• Content Creation & Management: Write and edit materials for the SWC website, social media, press releases, newsletters, and digital advertising.  \n• Social media & Digital Engagement: Manage official social media accounts, monitor online reputation, and analyze engagement metrics.  \n• Media & Public Relations: Serve as the primary media contact, draft press releases, and coordinate interviews and coverage independently and in collaboration with other SWC experts.  \n• Project & Event Marketing: Oversee marketing for college initiatives, recruitment efforts, and special events.  \n• Collaboration & Outreach: Work college-wide with leadership and stakeholder groups to align messaging and outreach strategies.  \n• Supervision & Administration: Oversee budgets, manage personnel (e.g., graduate assistant(s) or marcom intern(s)), and ensuring compliance with public records regulations, as applicable.  \nQUALIFICATIONS:  \n• Required: Bachelor's degree in marketing, communications, or closely affiliated field; 3-5 years of relevant experience.  \n• Preferred: Closely affiliated graduate degree, higher education marketing and social media experience, proficiency in design and video editing software (e.g., Adobe Suite, Canva), and strong project management skills.  \nReporting to the college president, this role requires a dynamic, entrepreneurial, adaptable professional with a passion for storytelling, audience engagement, and strategic marketing","cbCaimkR0s75kilT","https://ap.wps.com/l/cbCaimkR0s75kilT","pdf",130021,"English","# Responsibilities\n## Strategic Marketing & Branding\n## Content Creation & Management\n## Social media & Digital Engagement\n## Media & Public Relations\n## Project & Event Marketing\n## Collaboration & Outreach\n## Supervision & Administration\n# Qualifications\n## Required\n## Preferred","[{\"question\":\"What is the main purpose of the Marketing and Communications Manager role?\",\"answer\":\"The role leads strategic marketing, branding, and communication initiatives to enhance Southwestern College’s visibility and engagement.\"},{\"question\":\"What responsibilities does the role cover day to day?\",\"answer\":\"Key responsibilities include writing and editing marketing content, managing official social media and engagement metrics, handling media relations and press releases, and overseeing marketing for events and recruitment efforts.\"},{\"question\":\"What qualifications are required or preferred for this position?\",\"answer\":\"Required qualifications include a bachelor’s degree in a related field and 3–5 years of relevant experience. Preferred qualifications include an associated graduate degree, higher education marketing and social media experience, proficiency with design/video tools, and strong project management skills.\"}]","Marketing and Communications Manager - Job Description | PDF"]