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\nIntroduction 10  \n15 Minute Presentation Template: “[Your Library] Builds Business” 12 Customizable PowerPoint Template 12  \nPowerPoint Fonts and Theme Installation Instructions 13  \nTalking Points 14  \nEmail template for Introducing Yourself and the Library 15 Bookmark: Library Business Resources 16  \nFlyer Template: Partner with the Library 17  \nTips for Connecting with Business Support Organizations 18  \n SECTION 2   \nCommunicating with...  \nSMALL BUSINESS OWNERS  \nIntroduction 20  \n15 Minute Presentation Template: “This Presentation Could Save You $6000” 22 Customizable PowerPoint Template 22  \nPowerPoint Fonts and Theme Installation Instructions 23  \nTalking Points 24  \nEmail Template for “Cold Calling” 25 Sample Social Media Posts 26 Newsletter Blurb or Blog Post 27 Sample Press Release 28  \nContents 2  \nLIBRARIES BUILD BUSINESS COMMUNICATIONS TOOLKIT / AMERICAN LIBRARY ASSOCIATION  \n SECTION 3   \nCommunicating with...  \nELECTED OFFICIALS, FUND ERS, AND COMMUNITY DECISION MAKERS  \nIntroduction 30  \n15 Minute Presentation Template: “[Your Library] Builds Business” 32 Customizable PowerPoint Template 32  \nPowerPoint Fonts and Theme Installation Instructions 33 Talking Points 34  \nEmail Template to Raise Awareness 35  \nFlyer or Leave-Behind Template for Elected Officials 36 “One Small Business at a Time” Policy Brief 37 Sample Social Media Posts 38  \nIdentifying Local Leaders Worksheet 39  \nTips for Building Relationships with Local Leaders 40  \n SECTION 4   \nCommunicating with...  \nLIBRARY STAFF  \nIntroduction 42  \nLibrary Staff Talking Points 43  \nAsset Mapping Worksheet 44  \nSample Volunteer Job Description 45  \nSample Impact Stories Sheet 46  \nProgram Evaluation Resources 47  \nAcknowledgments and More Information 48  \nContents 3  \nLIBRARIES BUILD BUSINESS COMMUNICATIONS TOOLKIT / AMERICAN LIBRARY ASSOCIATION  \nINTRODUCTION  \nTO THE LIBRARIES  \nBUILD BUSINESS COMMUNICATIONS TOOLKIT  \nAll libraries, no matter their size or budget, can support aspiring and existing small business owners and entrepreneurs. Public libraries have a long history of fostering equitable economic development, small businesses, and entrepreneurship in their community.  \nThey excel at addressing many of the unseen barriers to economic advancement, even though libraries often do not frame their work in terms of its economic benefit. For example, in addition to providing programs and resources on business-related topics, libraries build digital skills; offer literacy, ESL, and GED classes; provide internet and technology access; support Green Card and citizenship application processes; connect people with affordable health care; offer early education programs; and provide youth of all economic backgrounds the opportunity to engage with STEAM learning. If you’re reading this toolkit, you probably already understand how the library can play a role in supporting a thriving and equitable local economy. But does your community know it?  \nThe library is an important stakeholder in business development, but not everyone knows what the library is already doing, or could be doing. This toolkit is here to help. It provides approaches to outreach you can use to connect with new partners, community leaders, funders, and program participants. As a result of using this toolkit, you should be better able to:  \nn Educate the business community and public about library business services n Change or expand public perceptions of what the library has to offer businesses  \nn Improve the efficiency and effectiveness of library business services and programs, regardless of library size or budget  \nIntroduction 4  \nLIBRARIES BUILD BUSINESS COMMUNICATIONS TOOLKIT / AMERICAN LIBRARY ASSOCIATION  \nThe toolkit can help you tailor how you talk about your goals, resourc","cbCaibxxIvFzUEtS","https://ap.wps.com/l/cbCaibxxIvFzUEtS","pdf",2707253,48,"English","# Introduction\n## Toolkit navigation quiz\n## Section 1: Communicating with business support organizations\n## Section 2: Communicating with small business owners\n## Section 3: Communicating with elected officials, funders, and community decision makers\n## Section 4: Communicating with library staff","[{\"question\":\"What is the purpose of the LBB Communications Toolkit?\",\"answer\":\"It helps libraries confidently promote the work they already do to support a thriving, equitable local economy by strengthening outreach and communication with key stakeholders.\"},{\"question\":\"Which audiences does the toolkit target?\",\"answer\":\"It focuses on aspiring and existing small business owners/entrepreneurs, community leaders, potential partners, and library administration.\"},{\"question\":\"What communication resources are included in the toolkit?\",\"answer\":\"The toolkit includes customizable PowerPoint templates, fonts and theme installation instructions, talking points, and ready-to-use email, flyer/leave-behind, newsletter/blog blurb, and sample press release content.\"}]","LIBRARIES BUILD BUSINESS COMMUNICATIONS TOOLKIT - LBB Toolkit Final | PDF",1789252775]