[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"doc-seo-260389-105":3,"doc-detail-260389-en":81,"detail-sidebar-cat-1-en-105":96},{"code":4,"msg":5,"data":6},0,"ok",{"site_id":7,"language":8,"slug":9,"title":10,"keywords":11,"description":12,"schema_data":13,"social_meta":74,"head_meta":76,"extra_data":78,"updated_unix":80},105,"en","lead-generation-specialist-inside-sales","Lead Generation Specialist – Inside Sales","","Role description for a Lead Generation Specialist – Inside Sales at Sto Corp., focused on prospecting, qualifying, and generating new sales leads to expand and fill the sales opportunity pipeline. Key responsibilities include identifying and nurturing leads in a CRM from inbound and outbound outreach, delivering qualified leads to outside sales and distributors, and providing strong customer experience as the initial point of contact. The position requires collaboration with sales management, research of influencer accounts, and alignment with marketing to optimize lead discovery processes, supported by CRM and modern technology proficiency.",{"@graph":14,"@context":73},[15,34,56],{"@type":16,"itemListElement":17},"BreadcrumbList",[18,23,27,31],{"item":19,"name":20,"@type":21,"position":22},"https://docshare.wps.com","Home","ListItem",1,{"item":24,"name":25,"@type":21,"position":26},"https://docshare.wps.com/template/","Template",2,{"item":28,"name":29,"@type":21,"position":30},"https://docshare.wps.com/template/letters/","Letters",3,{"item":32,"name":10,"@type":21,"position":33},"https://docshare.wps.com/template/lead-generation-specialist-inside-sales/260389/",4,{"url":32,"name":10,"@type":35,"image":36,"author":41,"headline":10,"publisher":44,"fileFormat":47,"inLanguage":8,"description":12,"dateModified":48,"datePublished":49,"encodingFormat":47,"isAccessibleForFree":50,"interactionStatistic":51},"DigitalDocument",{"url":37,"@type":38,"width":39,"height":40},"https://docshare.wps.com/thumbnails/lead-generation-specialist-inside-sales/260389.png","ImageObject",442,249,{"name":42,"@type":43},"Cipher","Person",{"url":19,"name":45,"@type":46},"DocShare","Organization","application/pdf","2026-10-19","2026-09-13",true,{"@type":52,"interactionType":53,"userInteractionCount":55},"InteractionCounter",{"@type":54},"ViewAction",11,{"@type":57,"mainEntity":58},"FAQPage",[59,65,69],{"name":60,"@type":61,"acceptedAnswer":62},"What is the purpose of the Lead Generation Specialist – Inside Sales role at Sto?","Question",{"text":63,"@type":64},"The role is responsible for prospecting, qualifying, and generating new sales leads to grow and fill the sales opportunity pipeline for Sto products and systems.","Answer",{"name":66,"@type":61,"acceptedAnswer":67},"What are the core duties of the position?",{"text":68,"@type":64},"The role identifies, tracks, and nurtures leads in a CRM, provides qualified leads to outside sales and distributors, serves as the initial customer contact, and collaborates with sales and marketing teams to target accounts and optimize lead discovery.",{"name":70,"@type":61,"acceptedAnswer":71},"What qualifications are required to apply?",{"text":72,"@type":64},"A bachelor’s degree in business/marketing or related field, at least 3+ years in inside/outside sales in a construction-related field, knowledge of Sto products and systems, understanding of architectural specification and construction processes, and strong communication plus CRM and Microsoft Office proficiency.","https://schema.org",{"og:url":32,"og:type":75,"og:title":10,"og:site_name":45,"og:description":12},"article",{"robots":77,"canonical":32},"index,follow",{"doc_id":79,"site_id":7},260389,1789341732,{"code":4,"msg":82,"data":83},"success",{"doc_id":79,"user_id":84,"nickname":42,"user_avatar":85,"doc_module":22,"category_id":86,"category_name":29,"doc_title":10,"doc_description":12,"doc_content":87,"file_id":88,"file_url":89,"file_type":90,"file_size":91,"view_count":55,"is_deleted":4,"is_public":22,"is_downloadable":22,"audit_status":22,"page_count":26,"language":92,"language_code":8,"site_id":7,"html_lang":8,"table_of_contents":93,"faqs":94,"seo_title":95,"seo_description":12,"update_tm":80,"read_time":22},687208528416,"https://ap-avatar.wpscdn.com/davatar_9964176cb1d06d4a9deccf72a44ae3dc",18,"Job Description  \nTitle: Lead Generation Specialist – Inside Sales  \nLocation: Sto Americas Headquarters, Atlanta, GA 30331  \nReports to: Vice President, Sales  \nPurpose:  \nSto Corp. (Sto), a global innovation leader of façade insulation (EIFS) and high performance coatings, is seeking a Lead Generation Specialist. The ideal candidate will be responsible for prospecting, qualifying and generating new sales leads to increase and fill the sales opportunity pipeline resulting in the sales of Sto products and systems.  \nEssential Duties & Responsibilities (includes, but not limited to):  \n• Identify, track and nurture leads in CRM system that result from inbound inquiries and outbound calls to actively engage with potential customers, elevate their interest, and uncover future opportunities.  \n• Provide qualified sales leads from various sources to our outside sales team and distributor network.  \n• Provide a positive customer experience through the fulfillment of requests and promotion of services, products and systems as a Sto brand ambassador. Serve asthe initial point of contact for prospective customers. Identify their needs and align it with our value proposition. Customer interaction with business professionals will comprise the majority of the workday.  \n• Collaborate with sales management and outside sales representatives to research and identify key influencer accounts and target projects ahead of the planning stage.  \n• Work closely with the marketing team to create lead discovery best practices and optimize processes.  \n• Perform other duties as assigned.  \nKnowledge/Skills/Abilities:  \n• Bachelor’s degree in Business, Marketing or related field.  \n• Minimum 3+ years of experience in inside/outside sales roles in a construction related field or previous related experience that shows the use of skills needed to execute this position successfully.  \n• Thorough knowledge and understanding of current products and systems, including features, benefits, compatibility, value proposition, and supporting materials.  \n• Understanding of architectural specification and construction process.  \n• Strong oral, written, and active listening communication skills are required. Ability to correspond and communicate effectively and professionally.  \n• Proficiency in current technologies is essential: Microsoft Office Suite ( Word, Excel, PowerPoint), CRM ([Salesforce.com](Salesforce.com) ), online lead and market data sources.  \n• Self-motivated, proactive and detail oriented with the ability to work both independently without close supervision as well as in a team environment.  \n• Ability to learn and use new software and systems for managing information.  \nTo Apply:  \nSubmit your resume and cover letter [to](to Jobs@StoCorp.com. Job)[ ](to Jobs@StoCorp.com. Job)[Jobs@StoCorp.com](to Jobs@StoCorp.com. Job)[. Job](to Jobs@StoCorp.com. Job) ID: LGS","cbCaidpbRmD1FRuy","https://ap.wps.com/l/cbCaidpbRmD1FRuy","pdf",27925,"English","# Purpose\n## Essential Duties & Responsibilities\n## Knowledge/Skills/Abilities\n## To Apply","[{\"question\":\"What is the purpose of the Lead Generation Specialist – Inside Sales role at Sto?\",\"answer\":\"The role is responsible for prospecting, qualifying, and generating new sales leads to grow and fill the sales opportunity pipeline for Sto products and systems.\"},{\"question\":\"What are the core duties of the position?\",\"answer\":\"The role identifies, tracks, and nurtures leads in a CRM, provides qualified leads to outside sales and distributors, serves as the initial customer contact, and collaborates with sales and marketing teams to target accounts and optimize lead discovery.\"},{\"question\":\"What qualifications are required to apply?\",\"answer\":\"A bachelor’s degree in business/marketing or related field, at least 3+ years in inside/outside sales in a construction-related field, knowledge of Sto products and systems, understanding of architectural specification and construction processes, and strong communication plus CRM and Microsoft Office proficiency.\"}]","Lead Generation Specialist – Inside Sales | PDF",{"code":4,"msg":82,"data":97},[98,102,107,112,117,122,127,130,135],{"id":55,"doc_module":22,"doc_module_name":25,"category_name":99,"show_sort_weight":100,"slug":101},"Presentations",90,"presentations",{"id":103,"doc_module":22,"doc_module_name":25,"category_name":104,"show_sort_weight":105,"slug":106},12,"Resumes",80,"resumes",{"id":108,"doc_module":22,"doc_module_name":25,"category_name":109,"show_sort_weight":110,"slug":111},14,"Invoices",70,"invoices",{"id":113,"doc_module":22,"doc_module_name":25,"category_name":114,"show_sort_weight":115,"slug":116},15,"Posters",60,"posters",{"id":118,"doc_module":22,"doc_module_name":25,"category_name":119,"show_sort_weight":120,"slug":121},16,"Social Media",50,"social-media",{"id":123,"doc_module":22,"doc_module_name":25,"category_name":124,"show_sort_weight":125,"slug":126},17,"Forms",40,"forms",{"id":86,"doc_module":22,"doc_module_name":25,"category_name":29,"show_sort_weight":128,"slug":129},30,"letters",{"id":131,"doc_module":22,"doc_module_name":25,"category_name":132,"show_sort_weight":133,"slug":134},21,"Paper Templates",5,"papers-templates",{"id":136,"doc_module":22,"doc_module_name":25,"category_name":137,"show_sort_weight":4,"slug":138},158,"General","general-158"]