[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"detail-sidebar-cat-1-en-105":3,"doc-seo-383838-105":53,"doc-detail-383838-en":126},{"code":4,"msg":5,"data":6},0,"success",[7,14,19,24,29,34,39,44,49],{"id":8,"doc_module":9,"doc_module_name":10,"category_name":11,"show_sort_weight":12,"slug":13},11,1,"Template","Presentations",90,"presentations",{"id":15,"doc_module":9,"doc_module_name":10,"category_name":16,"show_sort_weight":17,"slug":18},12,"Resumes",80,"resumes",{"id":20,"doc_module":9,"doc_module_name":10,"category_name":21,"show_sort_weight":22,"slug":23},14,"Invoices",70,"invoices",{"id":25,"doc_module":9,"doc_module_name":10,"category_name":26,"show_sort_weight":27,"slug":28},15,"Posters",60,"posters",{"id":30,"doc_module":9,"doc_module_name":10,"category_name":31,"show_sort_weight":32,"slug":33},16,"Social Media",50,"social-media",{"id":35,"doc_module":9,"doc_module_name":10,"category_name":36,"show_sort_weight":37,"slug":38},17,"Forms",40,"forms",{"id":40,"doc_module":9,"doc_module_name":10,"category_name":41,"show_sort_weight":42,"slug":43},18,"Letters",30,"letters",{"id":45,"doc_module":9,"doc_module_name":10,"category_name":46,"show_sort_weight":47,"slug":48},21,"Paper Templates",5,"papers-templates",{"id":50,"doc_module":9,"doc_module_name":10,"category_name":51,"show_sort_weight":4,"slug":52},158,"General","general-158",{"code":4,"msg":54,"data":55},"ok",{"site_id":56,"language":57,"slug":58,"title":59,"keywords":60,"description":61,"schema_data":62,"social_meta":119,"head_meta":121,"extra_data":123,"updated_unix":125},105,"en","holiday-card-program-a-step-by-step-marketing-model-to-attract-new-players-to-your-program","Holiday Card Program - A Step-By-Step Marketing Model To Attract New Players To Your Program","","Holiday Card Program provides a step-by-step marketing model designed to attract new players to a youth hockey program using a creative card exchange. It explains how the card leverages personal invitation and word-of-mouth while addressing school distribution limits for promotional flyers. The guide covers theme and design, recommended card size, suggested quantities by age group, program offers, printing options, distribution timing, follow-up steps including waivers and contact capture, and transitioning recipients toward full-time programs.",{"@graph":63,"@context":118},[64,80,101],{"@type":65,"itemListElement":66},"BreadcrumbList",[67,71,74,77],{"item":68,"name":69,"@type":70,"position":9},"https://docshare.wps.com","Home","ListItem",{"item":72,"name":10,"@type":70,"position":73},"https://docshare.wps.com/template/",2,{"item":75,"name":36,"@type":70,"position":76},"https://docshare.wps.com/template/forms/",3,{"item":78,"name":59,"@type":70,"position":79},"https://docshare.wps.com/template/holiday-card-program-a-step-by-step-marketing-model-to-attract-new-players-to-your-program/383838/",4,{"url":78,"name":59,"@type":81,"image":82,"author":87,"headline":59,"publisher":90,"fileFormat":93,"inLanguage":57,"description":61,"dateModified":94,"datePublished":95,"encodingFormat":93,"isAccessibleForFree":96,"interactionStatistic":97},"DigitalDocument",{"url":83,"@type":84,"width":85,"height":86},"https://docshare.wps.com/thumbnails/holiday-card-program-a-step-by-step-marketing-model-to-attract-new-players-to-your-program/383838.png","ImageObject",442,249,{"name":88,"@type":89},"Rizky","Person",{"url":68,"name":91,"@type":92},"DocShare","Organization","application/pdf","2026-10-11","2026-09-24",true,{"@type":98,"interactionType":99,"userInteractionCount":73},"InteractionCounter",{"@type":100},"ViewAction",{"@type":102,"mainEntity":103},"FAQPage",[104,110,114],{"name":105,"@type":106,"acceptedAnswer":107},"What is the Holiday Card Program intended to achieve?","Question",{"text":108,"@type":109},"It is designed to exchange holiday cards to activate association players and attract new players through personal invitation, while offering a free invitation to skate or try hockey.","Answer",{"name":111,"@type":106,"acceptedAnswer":112},"How should the cards be designed and sized?",{"text":113,"@type":109},"Determine a fun theme and create a unique design. Use the recommended size of 3 inches by 5 inches, and the card can also be used for Valentine’s Day, Christmas, Halloween, Birthday, and Hockey Weekend Across America.",{"name":115,"@type":106,"acceptedAnswer":116},"What follow-up actions are recommended after recipients redeem the offer?",{"text":117,"@type":109},"Create a waiver form for insurance and to capture the recipient’s contact information, then make direct phone contact to discuss transferring them to a full-time program.","https://schema.org",{"og:url":78,"og:type":120,"og:title":59,"og:site_name":91,"og:description":61},"article",{"robots":122,"canonical":78},"index,follow",{"doc_id":124,"site_id":56},383838,1791701508,{"code":4,"msg":5,"data":127},{"doc_id":124,"user_id":128,"nickname":88,"user_avatar":129,"doc_module":9,"category_id":35,"category_name":36,"doc_title":59,"doc_description":61,"doc_content":130,"file_id":131,"file_url":132,"file_type":133,"file_size":134,"view_count":76,"is_deleted":4,"is_public":9,"is_downloadable":9,"audit_status":9,"page_count":76,"language":135,"language_code":57,"site_id":56,"html_lang":57,"table_of_contents":136,"faqs":137,"seo_title":138,"seo_description":61,"update_tm":139,"read_time":9},962085564807,"https://ap-avatar.wpscdn.com/davatar_6f874abed73319feea01a86fa6f0fab8","HOLIDAY CARD PROGRAM  \nA Step-By-Step Marketing Model To Attract New Players To Your Program  \nINTRODUCTION  \nThis creative marketing tool combines the best communication method of word-ofmouth promotion and an excellent distribution process of getting into the classroom. Many schools do not allow for-profit companies to provide flyers promoting programs through the schools. This card program, which taps into the power of personal invitation, is a fun and engaging way to activate players in the association. This card program fulfills the purpose of a holiday card exchange as well as offers more with the free invitation to skate or try hockey.  \nCARD CREATION  \nDesign  \n􀁸 Determine theme and create a unique, fun design  \no Recommended size: 3 inches x 5 inches  \no Can also be used for Valentine’s Day, Christmas, Halloween, Birthday & Hockey Weekend Across America  \n􀁸 Decide quantity based on target age group  \no Suggested 30 cards (the average classroom is 25-30 kids) per kid between 5 – 8 years old  \n􀁸 Choose program offer for card – Offer a Try Hockey for Free clinic, Complimentary Open Skate or any opportunity to bring kids to the rink and generate interest  \n􀁸 Get printer quotes or utilize Digital Ink to print cards  \no Digital Ink is accessible through the Program Services website: [www.usahockey.com/programservices](www.usahockey.com/programservices. It)[. It](www.usahockey.com/programservices. It) is a customized web to print service.  \nDistribution  \n􀁸 Distribute to association players approximately two weeks in advance  \no Give advanced warning so parents can attach to candy prior to Halloween or classroom party.  \nFollow-Up  \n􀁸 Upon redemption, it is recommended to create a waiver form for the recipient to sign for insurance reasons as well as to capture their contact information and be able to promote other programs directly to them.  \n􀁸 Make direct contact via phone to see about transferring them to a full-time program.  \nFor a template you can utilize for your local association or rink,  \nsee pages 2-3.  \nCOME TRY ICEHOCKEY WITH ME  \nFREE PASS  \nSATURDAY, DECEMBER 28  \nSKATING RINK NAME TIME  \nHAPPY HOLIDAYS  \nCOME TRY ICEHOCKEY WITH ME  \nFREE PASS  \nHAPPY HOLIDAYS  \nCOME TRY ICEHOCKEY WITH ME  \nFREE PASS  \nHAPPY HOLIDAYS  \nCOME TRY ICEHOCKEY WITH ME  \nFREE PASS  \nHAPPY HOLIDAYS  \nCOME TRY ICEHOCKEY WITH ME  \nFREE PASS  \nHAPPY HOLIDAYS  \nCOME TRY ICEHOCKEY WITH ME  \nFREE PASS  \nHAPPY HOLIDAYS  \nIn the season of giving, I’d like to share hockey with you!  \nBRING A BIKE HELMET & MITTENS.  \nLET’S HAVE FUN!  \nFocus Friends  \nTeamwork Conﬁdence  \nPride Strength  \nPositive characteristics youth hockey helps bring out of kids:  \nTo:    \nFrom:  \nRINK NAME ADDRESS CITY, STATE ZIP PHONE WEBSITE  \nPositive characteristics youth hockey helps bring out of kids:  \nPride Focus Friends  \nStrength Teamwork Conﬁdence In the season of giving, I’d like to share hockey with you!  \nBRING A BIKE HELMET & MITTENS.  \nLET’S HAVE FUN!  \nTo:  \nFrom:  \nIn the season of giving, I’d like to share hockey with you!  \nBRING A BIKE HELMET & MITTENS.  \nLET’S HAVE FUN!  \nFocus Friends  \nTeamwork Conﬁdence  \nPride Strength  \nPositive characteristics youth hockey helps bring out of kids:  \nTo:   \nFrom:  \nPositive characteristics youth hockey helps bring out of kids:  \nPride Focus Friends  \nStrength Teamwork Conﬁdence In the season of giving, I’d like to share hockey with you!  \nBRING A BIKE HELMET & MITTENS.  \nLET’S HAVE FUN!  \nTo:   \nFrom:  \nIn the season of giving, I’d like to share hockey with you!  \nBRING A BIKE HELMET & MITTENS.  \nLET’S HAVE FUN!  \nFocus Friends  \nTeamwork Conﬁdence  \nPride Strength  \nTo:  \nFrom:   \nPositive characteristics youth hockey helps bring out of kids:  \nPositive characteristics youth hockey helps bring out of kids:  \nPride Focus Friends  \nStrength Teamwork Conﬁdence In the season of giving, I’d like to share hockey with you!  \nBRING A BIKE HELMET & MITTENS.  \nLET’S HAVE FUN!  \nTo:   \nFrom:","cbCailP1dCY929rC","https://ap.wps.com/l/cbCailP1dCY929rC","pdf",182805,"English","# Introduction\n# Card Creation\n## Design\n## Distribution\n## Follow-Up\n# Free Pass Program Template Text","[{\"question\":\"What is the Holiday Card Program intended to achieve?\",\"answer\":\"It is designed to exchange holiday cards to activate association players and attract new players through personal invitation, while offering a free invitation to skate or try hockey.\"},{\"question\":\"How should the cards be designed and sized?\",\"answer\":\"Determine a fun theme and create a unique design. Use the recommended size of 3 inches by 5 inches, and the card can also be used for Valentine’s Day, Christmas, Halloween, Birthday, and Hockey Weekend Across America.\"},{\"question\":\"What follow-up actions are recommended after recipients redeem the offer?\",\"answer\":\"Create a waiver form for insurance and to capture the recipient’s contact information, then make direct phone contact to discuss transferring them to a full-time program.\"}]","Holiday Card Program - A Step-By-Step Marketing Model To Attract New Players To Your Program | PDF",1790259659]