[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"detail-sidebar-cat-1-en-105":3,"doc-seo-393481-105":53,"doc-detail-393481-en":127},{"code":4,"msg":5,"data":6},0,"success",[7,14,19,24,29,34,39,44,49],{"id":8,"doc_module":9,"doc_module_name":10,"category_name":11,"show_sort_weight":12,"slug":13},11,1,"Template","Presentations",90,"presentations",{"id":15,"doc_module":9,"doc_module_name":10,"category_name":16,"show_sort_weight":17,"slug":18},12,"Resumes",80,"resumes",{"id":20,"doc_module":9,"doc_module_name":10,"category_name":21,"show_sort_weight":22,"slug":23},14,"Invoices",70,"invoices",{"id":25,"doc_module":9,"doc_module_name":10,"category_name":26,"show_sort_weight":27,"slug":28},15,"Posters",60,"posters",{"id":30,"doc_module":9,"doc_module_name":10,"category_name":31,"show_sort_weight":32,"slug":33},16,"Social Media",50,"social-media",{"id":35,"doc_module":9,"doc_module_name":10,"category_name":36,"show_sort_weight":37,"slug":38},17,"Forms",40,"forms",{"id":40,"doc_module":9,"doc_module_name":10,"category_name":41,"show_sort_weight":42,"slug":43},18,"Letters",30,"letters",{"id":45,"doc_module":9,"doc_module_name":10,"category_name":46,"show_sort_weight":47,"slug":48},21,"Paper Templates",5,"papers-templates",{"id":50,"doc_module":9,"doc_module_name":10,"category_name":51,"show_sort_weight":4,"slug":52},158,"General","general-158",{"code":4,"msg":54,"data":55},"ok",{"site_id":56,"language":57,"slug":58,"title":59,"keywords":60,"description":61,"schema_data":62,"social_meta":120,"head_meta":122,"extra_data":124,"updated_unix":126},105,"en","guidelines-for-video-production-template","Guidelines for Video Production - Template","","Guidelines for producing engaging campaign videos for World Intellectual Property Day, focused on the theme “Innovate for a Green Future.” It explains why video content can build support, highlight local environmental challenges, and show how inventors, creators, companies, and policymakers contribute to a greener future. It provides a time-structured template for the first two minutes, production tips for steady shooting, lighting, interviews, and sound, plus subtitle requirements. 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It should also show how innovation helps address local environmental challenges.","Answer",{"name":112,"@type":107,"acceptedAnswer":113},"What structure does the template suggest for the video?",{"text":114,"@type":110},"The template recommends a first minute focusing on the inventor/creator and the work’s impact, followed by a second minute with commentary on IP and a World IP Day endorsement/message. Interviewee prompts cover protection of work and why people should celebrate the day and support innovation for a green future.",{"name":116,"@type":107,"acceptedAnswer":117},"What technical requirements and submission elements are required for sending videos to WIPO?",{"text":118,"@type":110},"The video should be provided as a HD 1280x720 landscape MOV or MP4 file. Submissions must include an edited version plus a clean master version without intro/title/subtitles/extro, and an English translation or transcript of the dialogue/narration. If a logo is included, a high-resolution transparent PNG should be sent.","https://schema.org",{"og:url":78,"og:type":121,"og:title":59,"og:site_name":91,"og:description":61},"article",{"robots":123,"canonical":78},"index,follow",{"doc_id":125,"site_id":56},393481,1791733274,{"code":4,"msg":5,"data":128},{"doc_id":125,"user_id":129,"nickname":88,"user_avatar":130,"doc_module":9,"category_id":8,"category_name":11,"doc_title":59,"doc_description":61,"doc_content":131,"file_id":132,"file_url":133,"file_type":134,"file_size":135,"view_count":101,"is_deleted":4,"is_public":9,"is_downloadable":9,"audit_status":9,"page_count":73,"language":136,"language_code":57,"site_id":56,"html_lang":57,"table_of_contents":137,"faqs":138,"seo_title":139,"seo_description":61,"update_tm":140,"read_time":9},1099514067415,"https://ap-avatar.wpscdn.com/avatar/100002539d78ffe74a7?x-image-process=image/resize,m_fixed,w_180,h_180&k=1779092875211072502","Guidelines for Video Production  \nVideos and other audio-visual assets are a great way to boost engagement in the World Intellectual Property Day campaign and to get target audiences thinking and talking about the campaign theme – Innovate for a Green Future – and of course to spread news of the campaign to their friends.  \nVideos are also a great way to:  \n• capture expressions of support (especially among thought leaders and other high-profile personalities for the campaign;  \n• draw attention to the scale of local environmental challenges and how innovation can address those challenges;  \n• demonstrate how people in your area – inventors, creators, young people, companies, policymakers and more – are making a difference, addressing local environmental challenges and carving a pathway to a green future.  \nProducing a compelling video can be a relatively straightforward and low-cost task. But to be effective, it needs to be shot in a way that looks professional. Some tips include:  \n• shoot steady video;  \n• avoid unnecessary zooms and pans;  \n• ensure proper lighting;  \n• plan your interview;  \n• capture good sound.  \nBelow is a template to support you in developing video clips on World IP Day campaign-related themes.  \nTemplate  \nFirst minute [focus on the work of the inventor/creator and its impact]:  \nInventor:  \n1. Name of inventor/company [My name is/the name of my company is   ]  \n2. Inventor explains:  \n􀂃 what her/his invention does and the need it addresses;  \n􀂃 the impact/benefits achieved by her/his invention;  \n􀂃 how IP rights have been useful in supporting the invention’s development.  \nCreator:  \n1. Name of creator [My name is   ]  \n2. Interviewee explains:  \n􀂃 the type of creative activity he/she is involved in;  \n􀂃 what inspired their work;  \n􀂃 why IP rights are important to him/her (e.g. enable him/her to earn a living and to continue creating, etc. ) .  \nSecond minute: [commentary on IP and endorsement/message for World IP Day]  \nInterviewee comments on:  \n• Why it is important for inventors/creators to think about protecting their work.  \n• Why people should celebrate World Intellectual Property Day and why it is important to support innovation for a green future.  \nNotes:  \n1. The video should be no more than 2 minutes;  \n2. The inventor or creator should be filmed in their work space;  \n3. The clip should include shots of them at work;  \n4. The video should be sub-titled.  \nYou are free to share your best videos with WIPO for possible use on WIPO’s channels* . WIPO reserves the right to select the videos it publishes on its communications channels.  \nTechnical requirements for videos you wish to send to WIPO*:  \n• Minimum resolution: HD 1280x720, landscape mode, as a . MOV or . MP4 video file.  \n• For posting on your own World IP Day web pages, the edited video segment should be dressed with the World IP Day intro/extro assets available for download from the social media kit by mid-February.  \n• Any video assets that you may wish to send to WIPO must comprise:  \n􀂃 your edited video; and  \n􀂃 a clean master version (no intro, no title, subtitles/captions, no extro) . An edited video segment sent to WIPO is a clean master version (no intro, no title and subtitles/captions, no logo, no extro);  \n􀂃 an English translation or transcript of the dialogue/narration.  \n• If a logo is to be incorporated into the video (e.g. end-credits), please send a highresolution image file ( . png) with transparent background.  \nHow to send us your videos  \nWe recommend you to use one of the following options:  \n• Vimeo ([Vimeo.com](Vimeo.com));  \n• WeTransfer if you have a video file up to 2GB ([WeTransfer.com](WeTransfer.com)) . Please send your link to our World IP Day e-mail [address: worldipday@wipo.int](address: worldipday@wipo.int)  \nIf you have any difficulties sending us your file links, please contact us through our World IP Day e-mail [address worldipday@wipo.int](address worldipday@wipo.int)","cbCaiq7VbRLFuQHp","https://ap.wps.com/l/cbCaiq7VbRLFuQHp","pdf",1631352,"English","# Guidelines for Video Production\n## Purpose and impact of campaign videos\n## Production tips\n## Video clip template (first minute, second minute)\n## Notes and filming requirements\n## Sharing videos with WIPO\n## Technical requirements and asset checklist\n## How to send videos","[{\"question\":\"What is the recommended goal and theme for the video content?\",\"answer\":\"The video should boost engagement for the World Intellectual Property Day campaign and encourage audiences to think and talk about “Innovate for a Green Future,” while spreading campaign news. It should also show how innovation helps address local environmental challenges.\"},{\"question\":\"What structure does the template suggest for the video?\",\"answer\":\"The template recommends a first minute focusing on the inventor/creator and the work’s impact, followed by a second minute with commentary on IP and a World IP Day endorsement/message. Interviewee prompts cover protection of work and why people should celebrate the day and support innovation for a green future.\"},{\"question\":\"What technical requirements and submission elements are required for sending videos to WIPO?\",\"answer\":\"The video should be provided as a HD 1280x720 landscape MOV or MP4 file. Submissions must include an edited version plus a clean master version without intro/title/subtitles/extro, and an English translation or transcript of the dialogue/narration. If a logo is included, a high-resolution transparent PNG should be sent.\"}]","Guidelines for Video Production - Template | PDF",1790387997]