[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"detail-sidebar-cat-1-en-105":3,"doc-seo-253131-105":53,"doc-detail-253131-en":126},{"code":4,"msg":5,"data":6},0,"success",[7,14,19,24,29,34,39,44,49],{"id":8,"doc_module":9,"doc_module_name":10,"category_name":11,"show_sort_weight":12,"slug":13},11,1,"Template","Presentations",90,"presentations",{"id":15,"doc_module":9,"doc_module_name":10,"category_name":16,"show_sort_weight":17,"slug":18},12,"Resumes",80,"resumes",{"id":20,"doc_module":9,"doc_module_name":10,"category_name":21,"show_sort_weight":22,"slug":23},14,"Invoices",70,"invoices",{"id":25,"doc_module":9,"doc_module_name":10,"category_name":26,"show_sort_weight":27,"slug":28},15,"Posters",60,"posters",{"id":30,"doc_module":9,"doc_module_name":10,"category_name":31,"show_sort_weight":32,"slug":33},16,"Social Media",50,"social-media",{"id":35,"doc_module":9,"doc_module_name":10,"category_name":36,"show_sort_weight":37,"slug":38},17,"Forms",40,"forms",{"id":40,"doc_module":9,"doc_module_name":10,"category_name":41,"show_sort_weight":42,"slug":43},18,"Letters",30,"letters",{"id":45,"doc_module":9,"doc_module_name":10,"category_name":46,"show_sort_weight":47,"slug":48},21,"Paper Templates",5,"papers-templates",{"id":50,"doc_module":9,"doc_module_name":10,"category_name":51,"show_sort_weight":4,"slug":52},158,"General","general-158",{"code":4,"msg":54,"data":55},"ok",{"site_id":56,"language":57,"slug":58,"title":59,"keywords":60,"description":61,"schema_data":62,"social_meta":119,"head_meta":121,"extra_data":123,"updated_unix":125},105,"en","facebook-linkedin-analytics-leveraging-the-recent-changes-in-reporting-tools","Facebook & LinkedIn Analytics - Leveraging the Recent Changes in Reporting Tools","","A slide deck on Facebook and LinkedIn analytics focused on interpreting data amid recent changes to both platforms’ reporting tools. It explains key terminology and shows what shifted in 2021, including tool consolidation and reduced opportunities to manipulate reported metrics. The presentation covers Facebook statistics, major platform updates such as the closure of the facial-recognition recognition system, and how these reporting evolutions affect compiling and sharing results for stakeholders.",{"@graph":63,"@context":118},[64,80,101],{"@type":65,"itemListElement":66},"BreadcrumbList",[67,71,74,77],{"item":68,"name":69,"@type":70,"position":9},"https://docshare.wps.com","Home","ListItem",{"item":72,"name":10,"@type":70,"position":73},"https://docshare.wps.com/template/",2,{"item":75,"name":11,"@type":70,"position":76},"https://docshare.wps.com/template/presentations/",3,{"item":78,"name":59,"@type":70,"position":79},"https://docshare.wps.com/template/facebook-linkedin-analytics-leveraging-the-recent-changes-in-reporting-tools/253131/",4,{"url":78,"name":59,"@type":81,"image":82,"author":87,"headline":59,"publisher":90,"fileFormat":93,"inLanguage":57,"description":61,"dateModified":94,"datePublished":95,"encodingFormat":93,"isAccessibleForFree":96,"interactionStatistic":97},"DigitalDocument",{"url":83,"@type":84,"width":85,"height":86},"https://docshare.wps.com/thumbnails/facebook-linkedin-analytics-leveraging-the-recent-changes-in-reporting-tools/253131.png","ImageObject",442,249,{"name":88,"@type":89},"Liam","Person",{"url":68,"name":91,"@type":92},"DocShare","Organization","application/pdf","2026-10-29","2026-09-13",true,{"@type":98,"interactionType":99,"userInteractionCount":8},"InteractionCounter",{"@type":100},"ViewAction",{"@type":102,"mainEntity":103},"FAQPage",[104,110,114],{"name":105,"@type":106,"acceptedAnswer":107},"What topics are covered in the agenda of the presentation?","Question",{"text":108,"@type":109},"The presentation covers key terms for interpreting data, Facebook changes and reporting, LinkedIn changes and reporting, and how to compile and share report results.","Answer",{"name":111,"@type":106,"acceptedAnswer":112},"Which major Facebook platform change is highlighted in the deck?",{"text":113,"@type":109},"It highlights the closure of Facebook’s facial-recognition system worldwide, including the deletion of facial-recognition templates for people who opted into the feature.",{"name":115,"@type":106,"acceptedAnswer":116},"Why were Facebook reporting tools changed or consolidated in 2021?",{"text":117,"@type":109},"The deck attributes the changes to tool consolidation, aiming for increased focus and understanding and fewer opportunities to manipulate reported data.","https://schema.org",{"og:url":78,"og:type":120,"og:title":59,"og:site_name":91,"og:description":61},"article",{"robots":122,"canonical":78},"index,follow",{"doc_id":124,"site_id":56},253131,1791178338,{"code":4,"msg":5,"data":127},{"doc_id":124,"user_id":128,"nickname":88,"user_avatar":129,"doc_module":9,"category_id":8,"category_name":11,"doc_title":59,"doc_description":61,"doc_content":130,"file_id":131,"file_url":132,"file_type":133,"file_size":134,"view_count":8,"is_deleted":4,"is_public":9,"is_downloadable":9,"audit_status":9,"page_count":32,"language":135,"language_code":57,"site_id":56,"html_lang":57,"table_of_contents":136,"faqs":137,"seo_title":138,"seo_description":61,"update_tm":139,"read_time":40},8796095461564,"https://ap-avatar.wpscdn.com/davatar_155a257f0dc6eb9ab79c44ca47cae57d","Facebook & LinkedIn Analytics  \nLeveraging the recent changes to Facebook & LinkedIn’s reporting tools  \nAgenda  \n• What terms you should know and how you can interpret data  \n• Facebook Changes & Reporting  \n• LinkedIn Changes & Reporting  \n• Compiling and Sharing Report Results  \n3  \nFacebook and LinkedIn Analytics: Leveraging the recent changes to Facebook & LinkedIn’s reporting tools  \nDr. Amy Jauman, SMS, SHRM-SCP, GPHR  \n• Certification Chair, National Institute for Social Media (NISM)  \n• Social Media Strategy Certification (SMS)  \n• Program Director, Saint Mary’s University of Minnesota  \n• MA in Human Resource Management  \n• Human Resource Management Graduate Certificate  \n• International Human Resource Management Graduate Certificate (GPHR prep)  \n• Digital Marketing Graduate Certificate (CDMP prep)  \n• ICE Volunteer  \n• ICE Membership Committee 2021  \n• ICE publications (multiple contributions)  [ajauman@nismonline.org](ajauman@nismonline.org)  \n[ajauman@smumn.edu](ajauman@smumn.edu)  \n4  \n| Leave me your business card with SMS, GRAD, or REPORT written on the back! |  |  |\n| --- | --- | --- |\n| | | |\n\n\n| \u003Cbr>Information about the SMS exam for you, a co-worker, or your staff\u003Cbr>SMS | \u003Cbr>Information about the MA, or HR, IHRM, Digital Marketing Graduate Certificate\u003Cbr>GRAD | Access to the social media report template (available January 2022)\u003Cbr>REPORT |\n| --- | --- | --- |\n\nFacebook Changes & Reporting  \n[ajauman@nismonline.org](ajauman@nismonline.org)[ ](ajauman@nismonline.org)[ajauman@smumn.edu](ajauman@smumn.edu)  \nFacebook and LinkedIn Analytics: Leveraging the recent changes to Facebook & LinkedIn’s reporting tools  \nFacebook Statistics  \n• 2.80 billion monthly active users  \n• 1.84 billion daily active users  \n• 200 million businesses around the world use Facebook  \n• 63% of Americans claim they use Facebook (about 178 million)  \n• 65 percent of Facebook users are under the age of 35  \n• 98.3% of Facebook users access the social media platform via their mobile devices  \n• Users spend an average of 19.5 hours on Facebook each month  \n• 86% of marketers are using Facebook for advertising  \n• 78% of American consumers have discovered retail products on Facebook  \nFacebook and LinkedIn Analytics: Leveraging the recent changes to Facebook & LinkedIn’s reporting tools  \nMeta  \n“Today we are seen as a social media company, but in our DNA we are a company that builds technology to connect people, and the metaverse is the next frontier just like social networking was when we got started.”  \nMeta CEO Mark Zuckerberg  \nFacebook and LinkedIn Analytics: Leveraging the recent changes to Facebook & LinkedIn’s reporting tools  \nClosure of Facebook Recognition System  \nRecently Facebook announced the imminent closure of its facial-recognition system across the world, saying people who had opted into the feature would no longer be automatically recognized in photos, and more than a billion people's facial-recognition templates would be deleted over the coming weeks .  \n\"This change will represent one of the largest shift s in facial recognition usage in the technology’s history,\" wrote the firm's A.I. chief, Jerome Pesenti. He said the technology could still be useful for identity verification and anti-fraud measures, and Meta—the new name for Facebook the company, as opposed to the specific service—would \"continue working on these technologies and engaging outside experts.“  \nMark Zuckerberg should quit Facebook, whistleblower Frances Haugen says, [Fortune.com](Fortune.com)  \nFacebook and LinkedIn Analytics: Leveraging the recent changes to Facebook & LinkedIn’s reporting tools  \nSignificant Reporting Changes in 2021  \nNo longer available  \n• Facebook Analytics (July 2021) Still kickin’  \n• Facebook Business Suite  \n• Ads Manager  \nWhy?  \n• Tool consolidation  \n• Good for all – increased focus and understanding, less opportunity to manipulate data reported   \nFacebook and LinkedIn Analytics: Leveraging the recent changes to Face","cbCaigEUYfbjvlfB","https://ap.wps.com/l/cbCaigEUYfbjvlfB","pdf",2249705,"English","# Agenda\n## What terms you should know and how to interpret data\n## Facebook Changes & Reporting\n## LinkedIn Changes & Reporting\n## Compiling and Sharing Report Results\n# Facebook Statistics\n# Facebook Changes & Reporting\n## Closure of Facebook Recognition System\n## Significant Reporting Changes in 2021","[{\"question\":\"What topics are covered in the agenda of the presentation?\",\"answer\":\"The presentation covers key terms for interpreting data, Facebook changes and reporting, LinkedIn changes and reporting, and how to compile and share report results.\"},{\"question\":\"Which major Facebook platform change is highlighted in the deck?\",\"answer\":\"It highlights the closure of Facebook’s facial-recognition system worldwide, including the deletion of facial-recognition templates for people who opted into the feature.\"},{\"question\":\"Why were Facebook reporting tools changed or consolidated in 2021?\",\"answer\":\"The deck attributes the changes to tool consolidation, aiming for increased focus and understanding and fewer opportunities to manipulate reported data.\"}]","Facebook & LinkedIn Analytics - Leveraging the Recent Changes in Reporting Tools | PDF",1789264374]