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The cover letter should be unique to each position that you are applying to and express your interest in both the company and the position. Since the cover letter is the first contact that you have with a potential employer, its effectiveness and appearance are critically important. This is your chance to introduce yourself in a manner that is more individualized and personal than the resume.  \nThis is an opportunity for you to impress an employer with your writing skills, qualifications and enthusiasm, while at the same time exhibiting your sincerity, personality and style-all important elements in the hiring decision. The main purpose of the cover letter is to get the employer to read your resume.  \nYour cover letter should:  \n1) Be one page;  \n2) Be addressed to a specific person (if at all possible) with the person‟s job title; make certain that you correctly spell the person‟s name;  \n3) Conform to standard business style and be error free!  \n4) Refer to your resume without repeating it word for word;  \n5) Compel the employer to read beyond the first paragraph;  \n6) If mailing, be laser printed on a bond paper and be of the exact same kind, quality and style as your envelope and resume paper.  \nTips for Great Cover Letters*  \nYour cover letter is the best way to sell yourself on paper and makes the employer want to read your resume. It allows your personality to come through and identifies to the employer the benefits of hiring you. It should always accompany your resume or job application.  \nFollow these tips for writing effective cover letters:  \n1. Always include pertinent information.  \nYour name, address and telephone numbers (including the area code) should be easily visible on every cover letter you submit. The reader will need this when trying to contact you. In the first few sentences of your letter, identify the specific job for which you are applying.  \n2. Make it personal.  \nAddress your letter to a specific person within the company. If possible, call for a contact name. “To whom it may concern” and “Dear Sir/Madam” letters are more likely to be ignored than those addressed to a specific person.  \n3. Make the opening sentence catchy.  \nWhen employers read letters, they scan them for content. Attention-grabbing first sentences (ones that describe why you‟re the best person for the job, or address the employer‟s needs) will be more likely to persuade the reader to continue reading.  \n4. Each letter you mail should be unique.  \nThere‟s no such thing as a „one size fits all‟ cover letter. Each job and company for which you apply is different. Express interest and knowledge about the specific company, its products and services. Local newspapers, business magazines, trade journals , and the company‟s website are all valuable sources of information.  \n5. Describe your skills as they relate to the job you are applying for.  \nSaying you worked for a company in a job does not mean the reader will make the connection between you, your previous job, and the job in question. Relate your experience, training and accomplishments to show that you have the skills to successfully perform the job.  \n6. Always type and proofread your cover letter before sending it.  \nCover letters must be professional; mistakes are simply unacceptable. Typing errors may negatively affect the employer‟s judgment of you. If your letter is neat and professional, the employer is more likely to believe that you are too.  \n7. Be brief and use action words to describe your accomplishments.  \nSome employers receive many cover letters and resumes daily, so they want to know as much about you as possible without having to read a lot.  \n8. Always keep a copy of every cover letter you send.  \nM","cbCaiiQaIdYFuv35","https://ap.wps.com/l/cbCaiiQaIdYFuv35","pdf",729884,"English","# Cover Letters\n## Core purpose and effectiveness\n## What a cover letter should include\n# Tips for Great Cover Letters\n## Content, personalization, and opening lines\n## Skills linkage and professionalism\n## Length, copies, requests for response\n# General Outline for a Cover Letter\n## Header and date\n## Opening, middle, and closing paragraphs\n## Signature","[{\"question\":\"What is the main purpose of a cover letter?\",\"answer\":\"The main purpose is to get the employer to read your resume by presenting your interest, qualifications, and enthusiasm in a more individualized way.\"},{\"question\":\"What requirements should a cover letter follow?\",\"answer\":\"It should be one page, addressed to a specific person when possible, written in standard business style with no errors, and refer to your resume without repeating it word for word.\"},{\"question\":\"What are key tips for writing effective cover letters?\",\"answer\":\"Include pertinent contact information, personalize to the recipient, make the opening sentence attention-grabbing, tailor each letter to the specific company, describe job-related skills with examples, and proofread and type it professionally.\"}]","Entry-Level Cover Letter - Guide | PDF",1789284742]