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All rights reserved. Salesforce is a registered trademark of Salesforce, Inc., as are other names and marks. Other marks appearing herein may be trademarks oftheir respective owners.  \nCONTENTS  \nEnhanced Email for Account Engagement .................................. 1  \nPrerequisites for Setting Up Enhanced Email .................................... 1  \nUsing Email Templates and Email Content Together .............................. 2  \nConsiderations for Designing and Sending Emails ................................ 3  \nSet Up Enhanced Email in Account Engagement ................................. 5  \nAssign Admin Permissions for Enhanced Email .............................. 6  \nCreate a Domain for Enhanced Email ..................................... 6  \nConfigure Digital Experiences for Enhanced Email ............................ 7  \nAssign User Permissions for Enhanced Email ............................... 8  \nEnhanced Email Experience Permissions .................................. 8  \nDesign, Test, and Send Emails ............................................ 10  \nConsiderations for Using HML Fields for Emails in Lightning ..................... 10  \nCreate Enhanced Emails ............................................. 11  \nPreview and Test Emails ............................................. 12  \nSend Emails ..................................................... 13  \nReuse Email Content for List Emails ...................................... 14  \nGuidelines for Creating Custom Report Types for Email Content ...................... 14  \nENHANCED EMAIL FOR ACCOUNT ENGAGEMENT  \nConnect to customers with emails that are easy to design on the Salesforce platform. After you build email templates or email content, customize them with HML merge fields. Then, choose whether to send an individual email or add it to a program in Engagement Studio. Streamline writing time by reusing email content, or send and resend email content to different segments. Tailor the send experience, and track email engagements to determine how well your email content is performing.  \nPrerequisites for Setting Up Enhanced Email  \nUsing the enhanced email experience in Account Engagement relies on a few other features.  \nEDITIONS  \nAvailable in: All Account Engagement Editions with Salesforce Professional, Enterprise, Performance, and Unlimited Editions  \nUsing Email Templates and Email Content Together  \nWith the enhanced email experience in Account Engagement, you can select an email template before you start building your email content. An email template is a reusable layout. It can help you boost productivity and encourage consistency among content creators, but it isn’t a required component of an enhanced email send. It’s your choice whether email templates are a good fit foryour business processes.  \nConsiderations for Designing and Sending Emails  \nReview these considerations before using the enhanced email experience in Account Engagement.  \nSet Up Enhanced Email in Account Engagement  \nTo set up the enhanced email experience for interactive and engaging email design, we recommend that a Salesforce admin and an Account Engagement admin work together.  \nDesign, Test, and Send Emails  \nInteractively design emails from scratch or from a template and send emails from the email content record. You can also preview and test your email before sending it.  \nGuidelines for Creating Custom Report Types for Email Content  \nCreate custom report types that include email content and list email data. Marketers can then create reports to analyze and better understand the performance of their email content. Review the following guidelines and examples of reports.  \nPrerequisites for Setting Up Enhanced Email   \nUsing the enhanced email experience in Account Engagement relies on a few other features.  \nTo use enhanced","cbCaipt0gi60t3X3","https://ap.wps.com/l/cbCaipt0gi60t3X3","pdf",1023266,"English","# Enhanced Email for Account Engagement\n# Prerequisites for Setting Up Enhanced Email\n# Using Email Templates and Email Content Together\n# Considerations for Designing and Sending Emails\n# Set Up Enhanced Email in Account Engagement\n## Assign Admin Permissions for Enhanced Email\n## Create a Domain for Enhanced Email\n## Configure Digital Experiences for Enhanced Email\n## Assign User Permissions for Enhanced Email\n## Enhanced Email Experience Permissions\n# Design, Test, and Send Emails\n## Considerations for Using HML Fields for Emails in Lightning\n## Create Enhanced Emails\n## Preview and Test Emails\n## Send Emails\n# Reuse Email Content for List Emails\n# Guidelines for Creating Custom Report Types for Email Content","[{\"question\":\"What prerequisites are needed to use the enhanced email experience in Account Engagement?\",\"answer\":\"Connected Campaigns and Handlebars Merge Language must be enabled, and you must have a verified Salesforce Connector.\"},{\"question\":\"Can email templates be used with enhanced email, and are they required?\",\"answer\":\"You can select an email template before building email content to reuse a layout and encourage consistency, but it isn’t required for an enhanced email send.\"},{\"question\":\"How do admins and users set up enhanced email permissions?\",\"answer\":\"The guide recommends collaboration between a Salesforce admin and an Account Engagement admin, then covers assigning admin permissions, creating a domain, configuring digital experiences, and assigning user permissions for enhanced email.\"}]","Email Experience in Account Engagement - Implementation Guide | PDF",6]