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Responsible for expanding FSC digital marketing strategy and web presence, developing and implementing new electronic marketing campaigns, creating innovative marketing approaches, and managing U.S.  \nCommunities marketing communications, both external and internal.  \nJob Duties:  \n􀀀 Participates as an active member of both the NACo FSC team and of NACo.  \n􀀀 Develops and expands innovative, impactful digital marketing and social media presence for U.S. Communities and other FSC programs as requested.  \n􀀀 Develops website content for FSC.  \n􀀀 Develops and implements strategic digital marketing plans and forecasts to achieve objectives for FSC’s programs and services, with a primary focus on U.S. Communities advancement.  \n􀀀 Elevates state and national sponsor digital and social media marketing efforts through creative development of customized tools for nationwide use and distribution.  \n􀀀 Produces ideas for promotional events or activities and conference events, implements and organizes them efficiently.  \n􀀀 Plans and executes electronic campaigns for U.S. Communities promotion and launching of new product lines and initiatives.  \n􀀀 Manages planning of new educational summits to further the mission of U.S. Communities.  \n􀀀 Works effectively with business partners, suppliers, and sponsor groups.  \n􀀀 Assures consistent communication of brand throughout NACo and all national sponsors; assures communication of brand both internally and externally to customers, sponsors and other business partners.  \n􀀀 Works with Senior Program Director to develop and implement marketing plans for state and national sponsors, and effectively represents team at selected member, state sponsor and national sponsor meetings.  \n􀀀 Maintains relationships with public agencies by organizing and developing specific customer-relations programs, and designs and implements FSC’s presence at conventions, annual meetings, and trade events, etc, as requested.  \n􀀀 Analyzes sales and marketing metrics, and recommends goals and objectives based on research results.  \n􀀀 Undertakes continuous analysis of competitive environment, public procurement trends, and issues that may impact the program, and develops best practices for marketing program.  \n􀀀 Other duties as assigned.  \nQualifications:  \n􀀀 BA or BS in marketing, communication or relevant field, MBA preferred.  \n􀀀 Experience in electronic marketing, communications, or public relations.  \n􀀀 Proven track record of success in digital communications, web design or marketing leadership.  \n􀀀 Excellent communication and organizational skills.  \n􀀀 Experience overseeing the design and production of print materials, publications, digital marketing materials and social media campaigns.  \n􀀀 Strong strategic and analytical skills.  \n􀀀 Ability to manage multiple projects independently.  \n􀀀 Willingness to travel when needed.  \nInterested candidates should send a cover letter, resume and salary requirements to [resumes@naco.org](resumes@naco.org) or go on line for more information [at](at www.NACo.org)[ ](at www.NACo.org)[www.NACo.org](at www.NACo.org).  \nEmployees of NACo enjoy a fun and challenging environment with a wide range of competitive benefits. Benefits include comprehensive medical, vision and dental insurance coverage; paid holidays and leave; tuition reimbursement; group life insurance, 401(k) match and pension plans, credit union membership; and short-term/long-term disability coverage.","cbCaivk7oPsELYRT","https://ap.wps.com/l/cbCaivk7oPsELYRT","pdf",139649,"English","# Job Duties\n## Marketing strategy and digital campaigns\n## Website, brand communications, and partnerships\n## Events, education summits, and metrics analysis\n# Qualifications","[{\"question\":\"Who does the Digital Marketing and Communications Manager report to?\",\"answer\":\"The position reports directly to the Senior Program Director of FSC.\"},{\"question\":\"What are the main responsibilities of the role?\",\"answer\":\"The role expands FSC’s digital marketing strategy and web presence, creates and manages electronic marketing campaigns, develops website content, and oversees U.S. Communities marketing communications.\"},{\"question\":\"What qualifications are required or preferred?\",\"answer\":\"A BA or BS in marketing/communication or a related field is required, with an MBA preferred. The role also requires experience in digital marketing/communications or public relations and proven success in digital communications, web design, or marketing leadership.\"}]","Digital Marketing and Communications Manager - Job Description | PDF",1789344616]