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SWANSON  \nSaskatoon, Saskatchewan  \nCopyright:2017 by Lee A. Swanson.  \nVersion 8.0  \n2017  \nLee A. Swanson  \nBusiness Plan Development Guide by Lee A. Swanson is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License, except where otherwise noted.  \nCONTENTS  \nBusiness Plan Development Guide ................................................................................................ i  \nAcknowledgements ......................................................................................................................... ii  \nIntroduction .................................................................................................................................... iii  \nMain Body ............................................................................................................................................... 4  \nChapter 1 – Developing a Business Plan ..................................................................................... 5  \nChapter 2 – Essential Initial Research ....................................................................................... 17  \nChapter 3 – Business Model ........................................................................................................ 26  \nChapter 4 – Initial Business Plan Draft ...................................................................................... 31  \nChapter 5 – Making the Business Plan Realistic ...................................................................... 51  \nChapter 6 – Making the Plan Appeal to Stakeholders and Desirable to the Entrepreneur................................................................................................................................................... 55  \nChapter 7 – Finishing the Business Plan ................................................................................... 64  \nChapter 8 – Business Plan Pitches ............................................................................................. 67  \nReferences ..................................................................................................................................... 69  \nAppendix A – Business Plan Development Checklist and Project Planner .......................... 70  \nAppendix B – Fashion Importers Inc. Business Plan ............................................................... 77  \nBusiness Plan Excel Template .................................................................................................. 136  \nBusiness Plan Development Guide  \nBusiness Plan Development Guide 1  \nBUSINESS PLAN DEVELOPMENT GUIDE  \nLee A. Swanson  \n8th Edition  \nPublishing Date 2017  \nACKNOWLEDGEMENTS  \nI am thankful for the feedback provided by my MBA and undergraduate students as they used previous versions of this book. Its current form reflects their suggestions and advice.  \nThanks also to Grant Wilson for his help in converting this book from its print form into this open access format.  \nINTRODUCTION  \nThis textbook and its accompanying spreadsheet templates were designed with and for students wanting a practical and easy-to-follow guide for developing a business plan. It follows a unique format that both explains what to do and demonstrates how to do it.","cbCaidUYmx6Hdh12","https://ap.wps.com/l/cbCaidUYmx6Hdh12","pdf",6379411,143,"English","# Introduction\n# Main Body\n## Chapter 1 - Developing a Business Plan\n## Chapter 2 - Essential Initial Research\n## Chapter 3 - Business Model\n## Chapter 4 - Initial Business Plan Draft\n## Chapter 5 - Making the Business Plan Realistic\n## Chapter 6 - Making the Plan Appeal to Stakeholders and Desirable to the Entrepreneur\n## Chapter 7 - Finishing the Business Plan\n## Chapter 8 - Business Plan Pitches\n# References\n# Appendix A - Business Plan Development Checklist and Project Planner\n# Appendix B - Fashion Importers Inc. Business Plan\n# Business Plan Excel Template","[{\"question\":\"What is the purpose of this Business Plan Development Guide?\",\"answer\":\"The guide provides a practical, easy-to-follow method for developing a business plan, supported by accompanying spreadsheet templates.\"},{\"question\":\"How is the guide structured to help readers learn and apply the process?\",\"answer\":\"It uses a consistent format that both explains what to do and demonstrates how to do it, chapter by chapter.\"},{\"question\":\"What resources are included to support business plan development?\",\"answer\":\"The book includes a business plan checklist and project planner, an example business plan (Fashion Importers Inc.), and a Business Plan Excel template.\"}]","Business Plan Development Guide - 8th Edition - Practical guide | PDF",1789197929]