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It outlines a clear structure covering business summary, problem definition, product or service, market analysis, sales and marketing plan, business model, competitor analysis, sustainability considerations, team, and financial plan. The guide also provides a two-minute video pitch framework with presentation structuring and filming tips, plus specific tips for each slide to help communicate the idea concisely and engagingly.",{"@graph":63,"@context":119},[64,80,102],{"@type":65,"itemListElement":66},"BreadcrumbList",[67,71,74,77],{"item":68,"name":69,"@type":70,"position":9},"https://docshare.wps.com","Home","ListItem",{"item":72,"name":10,"@type":70,"position":73},"https://docshare.wps.com/template/",2,{"item":75,"name":11,"@type":70,"position":76},"https://docshare.wps.com/template/presentations/",3,{"item":78,"name":59,"@type":70,"position":79},"https://docshare.wps.com/template/business-plan-competition-template-and-guidance/352764/",4,{"url":78,"name":59,"@type":81,"image":82,"author":87,"headline":59,"publisher":90,"fileFormat":93,"inLanguage":57,"description":61,"dateModified":94,"datePublished":95,"encodingFormat":93,"isAccessibleForFree":96,"interactionStatistic":97},"DigitalDocument",{"url":83,"@type":84,"width":85,"height":86},"https://docshare.wps.com/thumbnails/business-plan-competition-template-and-guidance/352764.png","ImageObject",442,249,{"name":88,"@type":89},"4398046744996","Person",{"url":68,"name":91,"@type":92},"DocShare","Organization","application/pdf","2026-10-28","2026-09-22",true,{"@type":98,"interactionType":99,"userInteractionCount":101},"InteractionCounter",{"@type":100},"ViewAction",19,{"@type":103,"mainEntity":104},"FAQPage",[105,111,115],{"name":106,"@type":107,"acceptedAnswer":108},"What should be included in the Business Summary/Introduction slide?","Question",{"text":109,"@type":110},"Outline the mission and purpose, what you will sell, how you will sell it, who the customers are, the problem you solve, and why it matters. Include market size and key competitors, plus expected first-year spending and earnings.","Answer",{"name":112,"@type":107,"acceptedAnswer":113},"How do you describe the problem section effectively?",{"text":114,"@type":110},"Describe the specific challenge or issue your idea addresses, explain why it is important and worth solving, and state why people will pay or use your solution. Use real-world examples or data to show impact and demand.",{"name":116,"@type":107,"acceptedAnswer":117},"What guidance is provided for the two-minute video pitch?",{"text":118,"@type":110},"Follow a structured pitch presentation and filming tips to communicate concisely within two minutes. Use the slide content as headlines to expand on across subsequent slides, keeping the presentation clear and engaging.","https://schema.org",{"og:url":78,"og:type":121,"og:title":59,"og:site_name":91,"og:description":61},"article",{"robots":123,"canonical":78},"index,follow",{"doc_id":125,"site_id":56},352764,1791749172,{"code":4,"msg":5,"data":128},{"doc_id":125,"user_id":129,"nickname":88,"user_avatar":60,"doc_module":9,"category_id":8,"category_name":11,"doc_title":59,"doc_description":61,"doc_content":130,"file_id":131,"file_url":132,"file_type":133,"file_size":134,"view_count":101,"is_deleted":4,"is_public":9,"is_downloadable":9,"audit_status":9,"page_count":40,"language":135,"language_code":57,"site_id":56,"html_lang":57,"table_of_contents":136,"faqs":137,"seo_title":138,"seo_description":61,"update_tm":139,"read_time":140},4398046744996,"Immerse Education  \nBusiness Plan  Competition  \nTEMPLATE AND GUIDANCE  \nContents  \nBUSINESS PLAN FORMAT, TEMPLATE AND TIPS  \n1. BUSINESS SUMMARY/INTRODUCTION  \n2. THE PROBLEM  \n3. YOUR PRODUCT OR SERVICE  \n4. MARKET ANALYSIS  \n5. SALES AND MARKETING PLAN  \n6. BUSINESS MODEL  \n7. COMPETITOR ANALYSIS  \n8. SUSTAINABILITY CONSIDERATIONS  \n9. YOUR TEAM  \n10. FINANCIAL PLAN  \n3  \n4  \n5  \n6  \n7  \n8  \n9  \n10  \n11  \n12  \n13  \n2-MINUTE VIDEO PITCH GUIDANCE  \nSTRUCTURING YOUR PITCH PRESENTATION AND FILMING TOP TIPS  \n14  \n15  \n16  \n17  \nBusiness Plan  \nFormat, Template & Tips  \nFORMAT  \nYour business plan should be created using software such as Google Docs, MS Word, or presentation tools such as PowerPoint, Canva, or Google Slides. You can download this as a PDF document in order to submit it to the Succeed platform. The presentation should be no more than 10 pages or slides, not including the title, and should use a font size that remains clear and legible without the need for zooming.  \nTEMPLATE  \nYou may wish to use the following as a general template, but do not feel that you need to follow it exactly.  \n3  \n1. Business Summary/Introduction  \ni  \nWHAT’S YOUR IDEA?  \nIn a couple of sentences, outline your mission and purpose, what you’ll sell, how you’ll sell it, and who your customers are. Tell us what problem you’re solving and why it matters.  \nii iii  \nWHAT IS THE SIZE OF YOUR TARGET MARKET, AND WHO ARE YOUR KEY COMPETITORS?  \nState the total market value, identify key competitors, and highlight what makes your business unique.  \nHOW MUCH DO YOU EXPECT TO  \nSPEND AND EARN IN YOUR FIRST YEAR?  \nTell us how much you need to start and your expected turnover in the first year.  \nTIP 1:  \nMake this slide unique and engaging, as it’s the first thing investors will see. Your summary slide will contain a fair bit of information, soit’s key that you can express yourself concisely and use visuals where appropriate. Remember that this is just the headlines-you’ll expand on each point in subsequent slides.  \nTIP 2:  \nYou might find it easier to complete your summary slide last-even though it’s the ‘first slide’!  \n4  \n2. The problem  \ni  \nWHAT IS THE PROBLEM?  \nDescribe what challenge or issue your idea is solving.  \nii  \nWHY DOES THIS MATTER?  \nExplain why this problem is important and worth fixing.  \niii  \nWHY WILL PEOPLE PAY FOR YOUR IDEA?  \nShare why you think people will buy your product or use your service.  \nTIP:  \nWhen answering these questions, focus on real-world examples or data that highlight the impact of the problem and demonstrate demand foryour solution.  \n5  \n3. Your product or service  \ni  \nWHAT ARE YOU OFFERING?  \nDescribe your product or service and how it works.  \nii  \nWHAT STAGE ARE YOU AT?  \nAre you still planning, or have you started making it?  \niii  \nWHAT’S NEXT?  \nShare your timeline for finishing your product or service.  \nTIP:  \nIf your idea includes something unique, like a business name, logo, or invention, mention it here.  \n6  \n4. Market analysis  \ni  \nWHO ARE YOUR CUSTOMERS?  \nDescribe the type of people or groups who would use your product.  \nii  \nHOW BIG IS THE MARKET?  \nHow many people might be interested, and is it growing?  \niii  \nWHAT ARE SOME POPULAR TRENDS IN THIS AREA RIGHT NOW, AND HOW DO YOU KNOW?  \nShare any research or ideas you’ve done to understand your customers.  \nTIP:  \nConsider creating customer personas that reflect your ideal buyers, focusing on their needs, habits, and purchasing behaviours.  \n7  \n5. Sales and marketing plan  \ni  \nHOW WILL YOU TELL PEOPLE?  \nExplain how you will advertise and promote your idea.  \nii  \nHOW MUCH OF THE MARKET CAN YOU GET?  \nShare your goal for how many customers you think you’ll have in the next few years.  \niii  \nWHERE AND HOW WILL YOU SELL IT?  \nTalk about your location and delivery methods.  \niv  \nCOST TO GET CUSTOMERS  \nHow much will it cost to attract each new customer?  \n8  \n6. Business model  \ni  \nHOW WILL YOU MAKE MONEY?  \nDescribe how your busin","cbCairASA48Bh6rA","https://ap.wps.com/l/cbCairASA48Bh6rA","pdf",1529820,"English","# Business Plan Format, Template and Tips\n## 1. Business Summary/Introduction\n## 2. The Problem\n## 3. Your Product or Service\n## 4. Market Analysis\n## 5. Sales and Marketing Plan\n## 6. Business Model\n## 7. Competitor Analysis\n## 8. Sustainability Considerations\n## 9. Your Team\n## 10. Financial Plan\n## 2-Minute Video Pitch Guidance\n## Structuring Your Pitch Presentation and Filming Top Tips","[{\"question\":\"What should be included in the Business Summary/Introduction slide?\",\"answer\":\"Outline the mission and purpose, what you will sell, how you will sell it, who the customers are, the problem you solve, and why it matters. Include market size and key competitors, plus expected first-year spending and earnings.\"},{\"question\":\"How do you describe the problem section effectively?\",\"answer\":\"Describe the specific challenge or issue your idea addresses, explain why it is important and worth solving, and state why people will pay or use your solution. Use real-world examples or data to show impact and demand.\"},{\"question\":\"What guidance is provided for the two-minute video pitch?\",\"answer\":\"Follow a structured pitch presentation and filming tips to communicate concisely within two minutes. Use the slide content as headlines to expand on across subsequent slides, keeping the presentation clear and engaging.\"}]","Business Plan Competition - Template and Guidance | PDF",1790101271,6]