[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"detail-sidebar-cat-1-en-105":3,"doc-seo-244311-105":53,"doc-detail-244311-en":126},{"code":4,"msg":5,"data":6},0,"success",[7,14,19,24,29,34,39,44,49],{"id":8,"doc_module":9,"doc_module_name":10,"category_name":11,"show_sort_weight":12,"slug":13},11,1,"Template","Presentations",90,"presentations",{"id":15,"doc_module":9,"doc_module_name":10,"category_name":16,"show_sort_weight":17,"slug":18},12,"Resumes",80,"resumes",{"id":20,"doc_module":9,"doc_module_name":10,"category_name":21,"show_sort_weight":22,"slug":23},14,"Invoices",70,"invoices",{"id":25,"doc_module":9,"doc_module_name":10,"category_name":26,"show_sort_weight":27,"slug":28},15,"Posters",60,"posters",{"id":30,"doc_module":9,"doc_module_name":10,"category_name":31,"show_sort_weight":32,"slug":33},16,"Social Media",50,"social-media",{"id":35,"doc_module":9,"doc_module_name":10,"category_name":36,"show_sort_weight":37,"slug":38},17,"Forms",40,"forms",{"id":40,"doc_module":9,"doc_module_name":10,"category_name":41,"show_sort_weight":42,"slug":43},18,"Letters",30,"letters",{"id":45,"doc_module":9,"doc_module_name":10,"category_name":46,"show_sort_weight":47,"slug":48},21,"Paper Templates",5,"papers-templates",{"id":50,"doc_module":9,"doc_module_name":10,"category_name":51,"show_sort_weight":4,"slug":52},158,"General","general-158",{"code":4,"msg":54,"data":55},"ok",{"site_id":56,"language":57,"slug":58,"title":59,"keywords":60,"description":61,"schema_data":62,"social_meta":119,"head_meta":121,"extra_data":123,"updated_unix":125},105,"en","business-model-canvas-tool-to-analyze-develop-and-test-business-models","Business Model Canvas - Tool to Analyze, Develop and Test Business Models","","Business Model Canvas (BMC) is a one-poster framework used to analyze, develop, and test business models by visualizing a company’s strategy for generating revenue. It connects customer needs and segments (Persona) with how to reach them and the core value proposition (Why). The method guides mapping key resources, partners, activities, revenue streams, and cost structure, while supporting iteration through dialogue, posters, and revisiting progress. It also references future perspective tools to stress-test ideas and partnerships.",{"@graph":63,"@context":118},[64,80,101],{"@type":65,"itemListElement":66},"BreadcrumbList",[67,71,74,77],{"item":68,"name":69,"@type":70,"position":9},"https://docshare.wps.com","Home","ListItem",{"item":72,"name":10,"@type":70,"position":73},"https://docshare.wps.com/template/",2,{"item":75,"name":11,"@type":70,"position":76},"https://docshare.wps.com/template/presentations/",3,{"item":78,"name":59,"@type":70,"position":79},"https://docshare.wps.com/template/business-model-canvas-tool-to-analyze-develop-and-test-business-models/244311/",4,{"url":78,"name":59,"@type":81,"image":82,"author":87,"headline":59,"publisher":90,"fileFormat":93,"inLanguage":57,"description":61,"dateModified":94,"datePublished":95,"encodingFormat":93,"isAccessibleForFree":96,"interactionStatistic":97},"DigitalDocument",{"url":83,"@type":84,"width":85,"height":86},"https://docshare.wps.com/thumbnails/business-model-canvas-tool-to-analyze-develop-and-test-business-models/244311.png","ImageObject",442,249,{"name":88,"@type":89},"Berry Peter","Person",{"url":68,"name":91,"@type":92},"DocShare","Organization","application/pdf","2026-10-21","2026-09-12",true,{"@type":98,"interactionType":99,"userInteractionCount":20},"InteractionCounter",{"@type":100},"ViewAction",{"@type":102,"mainEntity":103},"FAQPage",[104,110,114],{"name":105,"@type":106,"acceptedAnswer":107},"What is the Business Model Canvas (BMC) used for?","Question",{"text":108,"@type":109},"BMC is used to analyze, develop, and test business models in a single poster, making the strategy for how the business makes money easy to visualize and discuss.","Answer",{"name":111,"@type":106,"acceptedAnswer":112},"Which customer-related elements does the template help you define?",{"text":113,"@type":109},"It helps you consider who the target audience is (Persona), what their needs are, and the main value proposition (Why), including the problems the business solves.",{"name":115,"@type":106,"acceptedAnswer":116},"How do you apply the template in the recommended process?",{"text":117,"@type":109},"Map the current business using dialogue and post-its, start on the right side of the template, work through each block to reflect changes and impacts, then use the middle “Why” to define actions and revisit the poster as an ongoing work in progress.","https://schema.org",{"og:url":78,"og:type":120,"og:title":59,"og:site_name":91,"og:description":61},"article",{"robots":122,"canonical":78},"index,follow",{"doc_id":124,"site_id":56},244311,1790620768,{"code":4,"msg":5,"data":127},{"doc_id":124,"user_id":128,"nickname":88,"user_avatar":129,"doc_module":9,"category_id":8,"category_name":11,"doc_title":59,"doc_description":61,"doc_content":130,"file_id":131,"file_url":132,"file_type":133,"file_size":134,"view_count":20,"is_deleted":4,"is_public":9,"is_downloadable":9,"audit_status":9,"page_count":76,"language":135,"language_code":57,"site_id":56,"html_lang":57,"table_of_contents":136,"faqs":137,"seo_title":138,"seo_description":61,"update_tm":139,"read_time":9},1374402524268,"https://ap-avatar.wpscdn.com/davatar_3d24733baf745e90a7e4bdd5f77d97b2","BUSINESS MODEL CANVAS  \nBusiness Model Canvas is a tool to analyse, develop and test business models in one poster.  \nSuggested time  \n45-60 minutes  \nMaterials  \nTemplate BMC  \nParticipants  \n1-5 mentor, business owner and possibly colleagues or stakeholders  \nBusiness Model Canvas is a dynamic way to develop and visualise a business model, which shows a specific strategy towards how to make money. The template takes into consideration who you are developing for, what their needs are (Persona), how to reach them, and what the main value proposition is (Why) .  \nThe tool requires you to map your available resources, who your partners are,  \netc. This gives you an overview of how you are running your business in terms of different aspects, which can help a group of leaders or colleagues to acquire a shared understanding.  \nGROWTH JOURNEY  \nOnboarding Sparring  \nInnovation  \nPERSONAL JOURNEY  \nAdditionally you can also use the tool to develop your business model and test different ideas. For instance it allows you to explore different types of users. What would happen to your business if you shifted to another target group? Or what would be the potentials of a new external partnership? Or how will it affect your business if your regular sales outlets are restricted?  \nYou can use the model to test the relevance of your business concept in a future perspective by combining the BMC tool with the Future Vision tool and the trend cards.  \nBusiness Model Canvas was developed by Alexander Osterwalder and is described in his book, Business Model Canvas, 2010.  \nSTEPS  \n01  \n02  \n03  \n04  \n05  \nMap your current business through dialogue and by writing the insights on post-its and placing them on the poster.  \nMake sure you begin with the right (not left) side of the template. What is the unique value proposition of your company? What types of end-users demand this value? What problem are you solving for them?  \nDiscuss the current situation. Where are you eager for change?  \nWork your way through the template considering how the change will fit into your value proposition and affect other aspects of your business. How does it seem to increase your income and what kind of resources does it require?  \nWith the Why in the middle, proceed to the next layer: how can you achieve the purpose? What are the specific actions you have to take?  \nHang the poster on the wall, so that it is visible in your everyday work. It  \nis important not to consider this as a final product but more as work in   \nPage 2-Business Model Canvas  \nprogress. Revisit it, make a new poster to try out other aspects or new ideas.  \nFACILITATION TIPS  \nSUPPORTING TOOLS  \nFuture Vision: To add the future perspective.  \nWhy/Golden Circle: To go deeper into the value proposition.  \nPersona: To explore customer segment.  \nMINDSET  \nIt might be important to articulate when you are analysing your current business (closed modus) and when you are exploring new opportunities (open modus), because it requires two different mindsets.  \nMOVE  \nIt might be an idea to hang the template on the wall and stand up while thinking to get the body and mind energized and keep the group spirit high.  \nRestart Baltic Sea Region Template  \nTHE BUSINESS MODEL CANVAS / BMC  \nKEY PARTNERS  \nWho are our key partners?  \nWho are our key suppliers?  \nWhich key ressources are we acquairing from partners? Which key activities do partners perform?  \nMOTIVATIONS FOR PARTNERSHIPS  \nOptimization and economy  \nReduction of risk and uncertainty  \nAcquisition of particular resources and activities  \nKEY ACTIVITIES  \nWhat key activities do our value propositions require? Our distribution channels?  \nCustomer relationships?  \nRevenue streams?  \nCATEGORIES  \nProduction  \nProblem solving Platform/network  \nKEY RESOURCES  \nWhat key resources do our value propositions require? Our distribution channels?  \nCustomer relationships?  \nRevenue streams?  \nTYPES OF RESOURCES  \nPhysical  \nIntellectual (brand patents, copyright","cbCaimZvCm97oZd3","https://ap.wps.com/l/cbCaimZvCm97oZd3","pdf",862416,"English","# Growth Journey\n## Onboarding Sparring\n## Innovation\n# Personal Journey\n# Steps\n## Step 01-05\n# Facilitation Tips\n# Supporting Tools\n## Future Vision\n## Why/Golden Circle\n## Persona\n# Mindset and Move\n# The Business Model Canvas (BMC)\n## Key Partners\n## Key Activities\n## Key Resources\n## Cost Structure\n## Value Propositions\n## Customer Relationships\n## Channels\n## Channel Phases","[{\"question\":\"What is the Business Model Canvas (BMC) used for?\",\"answer\":\"BMC is used to analyze, develop, and test business models in a single poster, making the strategy for how the business makes money easy to visualize and discuss.\"},{\"question\":\"Which customer-related elements does the template help you define?\",\"answer\":\"It helps you consider who the target audience is (Persona), what their needs are, and the main value proposition (Why), including the problems the business solves.\"},{\"question\":\"How do you apply the template in the recommended process?\",\"answer\":\"Map the current business using dialogue and post-its, start on the right side of the template, work through each block to reflect changes and impacts, then use the middle “Why” to define actions and revisit the poster as an ongoing work in progress.\"}]","Business Model Canvas - Tool to Analyze, Develop and Test Business Models | PDF",1789215663]