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competitors?\nYour Audience\nWho is your target audience?\nWho is your typical customer?\nWhere are your customers based?\nWhat solutions do you offer your customers?\nYour Brand\nWhat does your branding say about your business?\nWhat tone should the content take?\nResearch\nCan you provide some websites for researching subject matter?\nTimescale\nDoes you project have a deadline?\nIs this a ‘one off’ project or a recurring need?\nIf the project is recurring, how often would you like your content?\n(E.g. one blog post per week)\nPlease complete the relevant sections below:\nWebsite Content Writing – Blogging/Articles/Landing Pages\nWhat subject do you want us to write about?\nDo you have particular article titles in mind?\nHow many words per article?\nDo you have a list of specific SEO keywords?\nHow many articles do you need?\nWhere will your articles be published?\nSales Copywriting – Email/Sales Page\nCan you provide an example of a previous sales letter?\nWhat products/services do you want to promote?\nWill this copy be sent by email or displayed on your website?\nWhat is your first call to action?\nWhat is your second call to action (if the first isn’t completed)?\nHow many words should the copy be?\nWhat tone should the sales copy take? (hard sell or more subtle?)\nPress Release Writing\nWhat is your news?\nDate, time & place?\nDo you have any quotes you’d like to include?\nDo you need an angle for your story?\nWhat is your call to action?\nHow many words?\nDo you have specific SEO keywords you’d like to target?\nWho is the press contact?\nWhere will your press release be sent?\n(E.g. journalists, email subscribers, press release websites)\nEBook Writing\nDo you have a title in mind?\nWhat subject do you want us to write on?\nHow many words?\nDo you have a design layout or template you’d like to use?\nDo you want us to repurpose existing content or create new content?\nWhere will your eBook be distributed?\n(E.g. from your website, email subscribers, eBook distributors)\nCreative Ghost Writing\nWhat type of writing do you need?\nWhat subject do you want us to write on?\nDo you have a title in mind?\nHow many words?\nWhere will the piece be distributed?\nPlease return to jamiethomson@brandnewcopy.com","cbCaiaPOflE39oT0","https://ap.wps.com/l/cbCaiaPOflE39oT0","docx",29790,"English","# Contact Information\n## Contact name\n## Business name\n## Telephone\n## Website\n## E-mail\n# Company Information\n## What does your business do?\n## How big is your company?\n## Unique selling points\n## Main competitors\n# Your Audience\n## Target audience and typical customer\n## Customer locations\n## Solutions offered\n# Your Brand\n## Branding message\n## Content tone\n# Research\n## Research websites\n# Timescale\n## Deadline and recurrence\n# Please complete relevant sections below\n## Website Content Writing – Blogging/Articles/Landing Pages\n## Sales Copywriting – Email/Sales Page\n## Press Release Writing\n## EBook Writing\n## Creative Ghost Writing","[{\"question\":\"What contact and company details does the briefing form request?\",\"answer\":\"It collects contact name, business name, telephone, website, and email, then asks for what the business does, company size, unique selling points, and main competitors.\"},{\"question\":\"How does the form define the information needed for content planning?\",\"answer\":\"It requests target audience and typical customer details, customer locations, solutions offered, brand positioning and required tone, plus research websites for subject matter.\"},{\"question\":\"What project and content requirements are gathered for deliverables?\",\"answer\":\"It asks about deadlines and whether the need is one-off or recurring, and then captures specifics for website content, sales copy, press releases, eBooks, and ghost writing, including titles, word counts, SEO keywords, distribution channels, and calls to action.\"}]","Briefing Form - Website Content & Copywriting Requirements | DOCX",1788235611]