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Best blog page layouts. Best blog content planner. Blog content structure.  \nAt any given time, the writers at TCF are juggling a dozen or more clients with content ranging from healthcare to internet security to personal lubricant (our jobs are the best, really) . Our content gets funneled from about nine writers to a single editor that is charged with pumping through that content and pushing it to our clients on time. Pulling this off requires some serious organization, which is why we’re obsessed with our blog content calendar. In fact, we love it so much, we’re sharing our template with our readers because treasures this valuable shouldn’t be hoarded.A blog content calendar is, without a doubt, the best way to manage your business’ online blog content. Without a guide stuffed full of goals, SEO keywords and deadlines, you’re flying blind through the complicated web of online content strategy. It suddenly becomes easy to not write that post you were supposed to get to this week (stuff came up!) and before you know it, you haven’t posted a new blog in two months. We have totally never been guilty of that. Ever. Okay, maybe a couple of times.It happens to everyone. You’re busy running your business. Customers come first, right? It’s not as if small business owners have a ton of free time—in fact, we’re not even sure “free time” is a real thing. But neglecting your content strategy can have devastating effects on your website traffic, which, in turn, has a negative effect on your business’ reach.Download Our Free Editorial Calendar TemplateWhy You Need a Blog Content Calendar—ProntoBased on our name, it may not come as a surprise to you that we’re pretty fanatic about content—and not just any content. We’re into search engine and keyword optimized evergreen content because that’s where your lasting SEO value truly comes from. The TCF website generates over $60,000 per month in organic search value alone. This means that we’d have to invest more than $60,000 in Google ads every month to pull that kind of traffic into our website. Our 18,000 ranking keywords (183 of which are in the number 1 spot and 1,200 are in the top 10) bring all that traffic into our site for the price of having staff members take turns writing some content.Why is this important? Organic SEO is one of the most effective (albeit time consuming) ways to generate sustainable, ongoing leads for your business. You can post as many ads as you want, but if you want potential clients to find you, no matter where they (or you) are, content strategy is the way to do it. For example, one of the services we offer at TCF is content writing, so we want to reach audiences that are interested in outsourcing this aspect of their business. Content may be king, but like we said: it’s time consuming. We love taking this on for businesses that would rather focus on something else or perhaps don’t have strong writers on staff, so we wrote content for our own blog that discusses this very topic. If you Google “content writing rates,” we’re the first ones that come up. Sure, our post didn’t just rank that high in a day (or even a week), but ranking high in the search engine results pages (SERPs) isn’t something that happens overnight—it took some tweaking, some social promoting, and a bit of crosslinking to get that post where we wanted it. Likewise, this is just one post on our blog—all those keywords we rank \\#1 for? We went through the exact same process to nab them, and we don’t plan on stopping that process either. We want more traffic, more business, and more recognition—all of which means we have to keep this train rolling. This is where a blog content calendar comes in.Blog content calendars keep you organized by laying out a content plan over a period of time (be it a few months or a full year) . They hold you and your staff accountable to pre-determined deadlines and assigned posts. Best of all, they kee","cbCaib3YFEbl5Cpk","https://ap.wps.com/l/cbCaib3YFEbl5Cpk","pdf",365326,"English","# Blog content planner template\n## Why you need a blog content calendar\n## What exactly makes an effective business blog content calendar?\n## Due dates\n## Publish dates","[{\"question\":\"为什么需要博客内容日历？\",\"answer\":\"博客内容日历用来在一段时间内规划发布计划，让团队对固定截止日期和分配的文章负责，并让每个内容的状态更清晰可追踪。\"},{\"question\":\"如何把内容日历与营销活动结合？\",\"answer\":\"可以在大促或重要事件（如促销活动、eBooks、白皮书、新产品发布与更新）前几天把相应帖子排入内容日历，并通过社交媒体提前造势与在当天扩散。\"},{\"question\":\"内容日历里“到期日（Due Dates）”应该怎么设？\",\"answer\":\"到期日是完成后的博客文章交给编辑的日期。需要预留编辑时间，文中建议在发布日期前约2到3天设定到期日，并确保编辑具备语法能力与细节把控，统一语气符合品牌规范。\"}]","Blog Content Planner Template - How to Create a Good Blog Content | PDF",1790228697]