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It includes market analysis fields for target customers, customer situations, competitors, pain points, and a value proposition. The template also supports marketing strategies, goal planning with quarterly and multi-year targets, sales and business objectives, and measurable numbers for subscribers and traffic. 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It also includes a finance table for expenses, income categories, and profit/loss calculations.","https://schema.org",{"og:url":78,"og:type":121,"og:title":59,"og:site_name":91,"og:description":61},"article",{"robots":123,"canonical":78},"index,follow",{"doc_id":125,"site_id":56},351522,1791728920,{"code":4,"msg":5,"data":128},{"doc_id":125,"user_id":129,"nickname":88,"user_avatar":130,"doc_module":9,"category_id":8,"category_name":11,"doc_title":59,"doc_description":61,"doc_content":131,"file_id":132,"file_url":133,"file_type":134,"file_size":135,"view_count":101,"is_deleted":4,"is_public":9,"is_downloadable":9,"audit_status":9,"page_count":47,"language":136,"language_code":57,"site_id":56,"html_lang":57,"table_of_contents":137,"faqs":138,"seo_title":139,"seo_description":61,"update_tm":140,"read_time":73},5909892210082,"https://ap-avatar.wpscdn.com/avatar/56001069da27c9f41e8?x-image-process=image/resize,m_fixed,w_180,h_180&k=1789614185077863061","LOGO  \nName  \nOwner/Manager Business Name Business Address ABN: xx xxx xxx xxx  \nBusiness Name  \nBusiness Plan version \\#  \nUpdated: date  \nThe Business  \nBusiness name:  \nBusiness structure: Sole Trader / Partnership / Other  \nABN: xxxxxxxxxxx  \nBusiness location:  \nDate established:  \nBusiness Facebook page live: date  \nDomain name:  \nBusiness website live: date  \nOther promotion live: date First product/service sold: date Licences & permits:  \nAccreditation / Licence / Approval: date Business owner(s): Name (s)  \nRelevant owner experience:  \nOwner 1  \n• Education gained  \n• Experience in field  \nProducts/services:  \nCore Products  \n• Product / Service 1  \n• Product / Service 2  \nLow Cost Introductory Offers  \n• Product / Service 3  \n• Product / Service 4  \nValue Add or Complementary Product  \n• Product / Service 5  \n• Product / Service 6  \nTemplate created by DIY Digital: [www.diydigital.com.au](www.diydigital.com.au) Page 2  \nAustralian Small Business Plan Template 2020  \nThe Market  \nTarget market:  \nDescription of customer  \nConsumber business – Individual  \nBusiness to business – Individual within a company or business  \nAbout the customer (or client, member, patient, supporter)  \n• Age  \n• Job Role  \n• Gender  \n• Location  \n• Hobbies  \nAbout the situation  \n• What they currently purchase in this area and from whom?  \n• What competitors there are for this product or service in the market  \n• What are the pain points with their current purchase?  \n• How does your product / service solve their problem?  \nValue Proposition or Key Selling Point:  \nA brief statement on what your businesses’s key point of difference or prime attraction is – how do you stand out from the crowd?  \nMarketing strategy:  \nThree key marketing strategies  \n(add, remove and edit this list as appropriate)  \n• Seminars and Workshops  \n• Networking via Business Associations, Breakfast’s and events  \n• Trade Shows  \n• Pitching for jobs via Upwork or Freelancer  \n• Online Trade Directories such as Air B‘n B, Hi Pages or GumTree  \n• Organic Search to website  \n• You Tube videos  \n• Facebook  \n• LinkedIn  \n• Referrals from current customers via incentive    \n• e-newsletters  \n• Facebook advertising  \n• Google Ads  \n• Newspaper advertising  \n• Sponsored advertising on GumTree You may wish to write a little about each strategy.  \nTemplate created by DIY Digital: [www.diydigital.com.au](www.diydigital.com.au) Page 3  \nAustralian Small Business Plan Template 2020  \nGoals  \n3 month Goal (by date)  \nTHIS SECTION TO BE REVIEWED AND UPDATED EVERY 3 MONTHS  \nSales Goals:  \n• Product or Service category 1  \no Number sold  \no Projects undertaken  \no Number of quotes / month  \no Number of new clients / month  \n• Product or Service category 2  \no Number sold  \no Projects undertaken  \no Number of quotes / month  \no Number of new clients / month  \n• Product or Service category 3  \no Number sold  \no Projects undertaken  \no Number of quotes / month  \no Number of new clients / month  \nBusiness Goals  \n(add, remove and edit this list as appropriate)  \n• Improve quoting process quoting correct \\# of hours required for activity  \n• Establish invoicing system  \n• Decrease wastage by x%  \n• Establish stock control system  \n• Understand warehousing arrangements with    \n• Employ person to help with    \nBusiness Marketing  \n(add, remove and edit this list as appropriate)  \n• One blog article optimised for organic search and sign up / month  \n• Website on page 1 Google for search term    \n• Conduct two free training seminars  \n• Have professionally designed point of sale material  \n• Attend five networking events and make connections with 15 new people  \nGoal Setting – Numbers  \n(add, remove and edit this list as appropriate)  \nEmail subscribers number  \nWeb users (unique visitors / month) number  \nFacebook Page Likes number  \n2 Year Goal from start of business (by date)  \nA brief vision statement of where you would like to see this business in two years time.  \nTemplate created by ","cbCaipo4d1sEwul4","https://ap.wps.com/l/cbCaipo4d1sEwul4","pdf",82729,"English","# The Business\n## Owner/Manager and Business Details\n## Products/Services\n# The Market\n## Target Market and Customer Profiles\n## Value Proposition and Key Selling Point\n## Marketing Strategy\n# Goals\n## 3-Month Goals\n## Business Goals and Business Marketing\n## Goal Setting - Numbers\n# Finances\n## Expenses, Income, and Profit/Loss","[{\"question\":\"What business details and owner information does the template include?\",\"answer\":\"It includes fields for business name, business address, ABN, business structure, business location, date established, domain and website status, licences/permits, accreditation, owner names, and relevant owner experience.\"},{\"question\":\"How does the template structure market analysis and customer understanding?\",\"answer\":\"It asks for a target market description, customer demographics and roles, current purchasing behaviour and competitors, key pain points, and how the business solves the customer’s problem, then prompts for a value proposition.\"},{\"question\":\"What goal-setting and financial sections are provided?\",\"answer\":\"It provides quarterly sales goals by product/service category, business goals and marketing actions, measurable numbers (email subscribers, web users, Facebook likes), and a 2-year vision statement. It also includes a finance table for expenses, income categories, and profit/loss calculations.\"}]","Australian Small Business Plan Template 2020 - Business Plan Template | PDF",1790094576]