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Considerations  2  \n Exercise 2: Envisioning Your Route  9  \n Exercise 3: Take Action  13  \nSTAGING AN EXPEDITION Marketing Materials and Self Promotion  1  \n Exercise 4: Self-Guided Research  2  \nSkilled Communications  7  \nBuilding Marketing Relationships  8  \nMARKETING POWER TOOLS Portfolio Artist Statement  1  \n Exercise 5: Writing Your Statement  1  \nSample Artist Statement  2  \nBiography and Resume  3  \n Exercise 6: Write a Biography  7  \nSample Artist Biography  7  \nResume  9  \nSample Artist Resume  10  \nBusiness Cards  10  \nSample Artist Business Card  17  \nLetterhead  17  \nCover Letter  17  \nSample Cover Letter  17  \nBrochures, Labels and Packaging  18  \nPress Releases and Media Articles  18  \nArtist Mailing List  19  \nCapture Marketing Ideas  19  \nYour Virtual World: Marketing Online  20  \nWebsites  20  \nEstablishing a Domain Name  20  \nBuilding a Website  21  \nSocial Media Tools  21  \nSample Artist Website Home Page  21  \nPROFESSIONAL BUSINESS STANDARDS INTHE ART MARKET  \nCopyright and Trademark Definitions and Resources 1  \nPricing Your Artwork  Calculating Cost to Set Prices   \n Exercise 7: Setting Your Minimum Hourly Wage   \n Exercise 8: Tracking Production Costs  Wholesale vs. Retail  Retail Sales from Business to Customers  Aritist Retail (Direct) Sales to Customers   \n Exercise 9: Estimate Wholesale & Retail Price per Piece Consignment Contracts  Commission Sales  Discounts and Special Deals  Negotiating a Gallery’s Request for Exclusive Representation  Sales Checklist   \n Exercise 10: Preparing for Gallery Exhibitions   \nART MEANS BUSINESS  \nCaFE ([www.CallforEntry.org](www.CallforEntry.org))  Sample Artist Cover Letter  Licensing Your Alaska Art Business  Alaska State Business Licenses  Taxes and Deductions for Artists  State of Alaska Marketing Programs  Silver Hand Program   \nMade In Alaska Program   \nARTIST PROFESSIONAL OPPORTUNITIES  \nInternships, Fellowships, Funding, Education  Statewide Arts and Culture Organizations  \nAlaska State Council on the Arts  Alaska Local Arts Agencies  Alaska Cultural Centers and Museums  Alaska Arts Cooperatives  Alaska Venues for Art Exhibition and Sales  Alaska Trade Shows and Craft Fairs  Statewide Galleries and Sales Outlets  General Resources for Artists   \nSTATE AND FEDERAL LAWS THAT REGULATE ARTISTS’ USE OF WILDLIFE Materials in Art Work  \n2 3  \n4 7  \n11  \n12  \n12  \n13  \n14  \n14  \n14  \n15  \n15  \n16  \n1 2  \n4 4  \n5 6  \n6 6  \n1 4  \n5 7  \n9  \n12  \n12  \n12  \n14  \n16  \n1  \nCustoms Guide to Alaska Native Art  1  \nImporting & Exporting Your Commercial Wildlife Shipment  1  \nArchaeological Artifacts & Paleontological Material in  2 Art Sourcing Materials  2  \nFederal and State Wildlife Management Agency Contacts  6 NOAA Fisheries National Marine Fisheries Service  6 U.S. Fish and Wildlife Service  6  \nImport/Export Office  6  \nOffice of Law Enforcement for Walrus, Polar bear, Sea Otter  6  \nU.S. Migratory Bird Division  6  \nState of Alaska, Department of Fish and Game  7  \nState of Alaska, Dept of Natural Resources  7  \nAlaska Native Co-Management Wildlife Commissions ~~ ~~~~ ~~ 7 Alaska Marine Mammal Marking, Tagging and Reporting Program  8  \nCOMBATTING ALASKA NATIVE ART FRAUD IN THE MARKETPLACE Filing an Art Fraud Complaint  1  \nState of Alaska Anti-Fraud Agencies  2  \nFederal Anti-Fraud Agencies  3  \nFORMS  \nArtwork Services Agreement  1  \nBasic Copyright Agreement  5  \nCommission Agreement  6  \nConsignment Agreement  10  \nArt Purchase Agreement  15  \nAttachment A 17  \nAttachment B  18  \nSPECIAL THANKS  \nACKNOWLEDGEMENTS  \nWelcome to the updated version of the Alaska Native Artist  \nWorkbook! The Alaska State Council on the Arts (ASCA), in partnership with The CIRI Foundation, is pleased to provide this resource to assist Alaska Native artists in furthering their artistic careers.  \nAlaska Native artists","cbCaief5QIXdZsOV","https://ap.wps.com/l/cbCaief5QIXdZsOV","pdf",3912415,143,"English","# Welcome\n## Alaska’s Creative Ecosystem\n## Staging an Expedition\n## Marketing Power Tools\n## Professional Business Standards in the Art Market\n## Art Means Business\n## Artist Professional Opportunities\n## State and Federal Laws That Regulate Artists’ Use of Wildlife\n## Forms\n## Special Thanks\n## Acknowledgements","[{\"question\":\"What is the goal of the Alaska Native Artist Workbook?\",\"answer\":\"The goal is to provide a meaningful tool to help artists hone skills, build business practices, and create greater economic security while strengthening professional relationships and marketplace opportunities.\"},{\"question\":\"Which marketing and professional documents does the workbook help create?\",\"answer\":\"It includes guidance for an artist portfolio artist statement, biography and resume writing, business cards, letterhead, cover letters, brochures/labels/packaging, and press releases or media articles.\"},{\"question\":\"How does the workbook support pricing and sales decisions for artists?\",\"answer\":\"It provides tools for calculating costs and setting minimum hourly wages, tracking production costs, comparing wholesale versus retail, estimating prices, handling consignment and commission sales, and preparing for gallery exhibitions.\"},{\"question\":\"What legal topics related to wildlife materials are covered?\",\"answer\":\"It addresses state and federal laws regulating artists’ use of wildlife materials, including importing/exporting commercial shipments, sourcing archaeological or paleontological materials, agency contacts, and guidance on filing and preventing art fraud.\"}]","ALASKA NATIVE ARTIST RESOURCE WORKBOOK - Updated Edition | PDF",1789281446]