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Rawamangun Muka East Jakarta, 13220, Indonesia  \n*Corresponding Author: [ikafebrilia@unj.ac.id](ikafebrilia@unj.ac.id)  \nARTICLE INFO ABSTRACT  \nArticle history:  \nReceived : 10 October 2023  \nRevised : 15 October 2023  \nAccepted : 08 January 2024  \nAvailable online: 18 February 2024  \nE-ISSN: 2549-418X  \nP-ISSN: 2549-4341  \nHow to cite:  \nFebrilia, I., Anggraini, R., Aditya, S., Sariwulan, T., Handaru, A. W., Ulupui, I. G. K. A., Wahono, P., Sumiati, A., Prihatni, R., Suherdi., Pahala, I., and Kurnianti, D. (2024) . Empowering the Student through Social Media and Financial Management Plan Templates for Universities in Southeast Asia. ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyrakat, 9(1), 14-23.  \nPlanning from various aspects is crucial in running a business. Planning is done so that an entrepreneur can achieve optimal results and profit. One typeof planning that can be utilized in line with the increasingly widespread development of digital marketing is from the side of social media and the Financial Management Plan. But unfortunately, not many entrepreneurs, either those who are just starting a business or are currently running a business, apply this type of planning. In fact, by using good planning, an entrepreneur can maximize brand promotion and financial management that they manage. The community service team provides templates and training on the utilization/use of the Social Media Plan and Financial Management Plan Templates to students interested in entrepreneurship (studentpreneurs) . The training was conducted through Zoom Meetings at three universities in Southeast Asia (Universitas Negeri Jakarta – Indonesia, Universiti Malaysia Sabah – Malaysia, and Valaya Alongkorn Rajabhat University – Thailand) . As many as 85.7% of participants have never used a template similar to a Social Media Plan; 2) There are 77.1% of participants who have never used a template such as a Financial Management Plan; 3) 100% of participants felt that the two templates were handy, and they were interested in using the templates.  \nKeyword: Financial Management Plan, Social Media Plan, Southeast Asia, Student, Templates, University  \nThis work is licensed under a Creative Commons  \nAttribution-ShareAlike 4.0 International.  \n[https://doi.org/10.32734/abdimastalenta.v9i1.13909](https://doi.org/10.32734/abdimastalenta.v9i1.13909)  \n1 Introduction  \nPlanning is essential when a prospective entrepreneur is about to start his business [1] . Proper business planning (business plan) is needed to minimize the risk of losses while the business is running. In addition, a business plan is prepared with various other objectives, such as ensuring that the industry is running following the company's vision and mission; the company can calculate the resources needed for operations can determine the estimated profit time of the company so that it can be used for evaluation of existing business plans next [2] . In preparing a business plan, several components are interrelated and become the concern of prospective entrepreneurs, including business descriptions, results of market research that has been done beforehand, marketing strategies that will be carried out so that the products can be recognized by the public and sell well, management and operational plans, and estimated costs/related to financial goals [3] .  \nAssociated with the growing development of marketing strategies in the digital era,","cbCaik92cbo9loS3","https://ap.wps.com/l/cbCaik92cbo9loS3","pdf",1389248,10,"English","# Introduction\n## Business planning and risk reduction\n## Digital marketing and social media management\n## Financial planning and feasibility\n## Community service program and template training","[{\"question\":\"What templates are provided in this community service activity?\",\"answer\":\"The program provides Social Media Plan templates and Financial Management Plan templates to help studentpreneurs plan their businesses.\"},{\"question\":\"How was the training delivered to universities in Southeast Asia?\",\"answer\":\"Training was conducted through Zoom Meetings at three universities in Southeast Asia, including institutions in Indonesia, Malaysia, and Thailand.\"},{\"question\":\"What do the participant results indicate about prior template usage and perceived usefulness?\",\"answer\":\"85.7% reported never using a similar Social Media Plan template, 77.1% never used a Financial Management Plan template, and 100% found both templates handy and wanted to use them.\"}]","ABDIMAS TALENTA - Jurnal Pengabdian Kepada Masyarakat - Empowering the Student through Social Media and Financial Management Plan Templates for Universities in Southeast Asia | PDF",1789135037]