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The executive findings show email ROI shaping budgets, marketers tracking common metrics while overlooking critical ones, and email list growth advancing slowly amid challenges. 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To that end, you are free to share any five (5) charts from this book in presentations to clients, business leadership, and at events as well as in blog posts, videos and other public and private venues, without written permission, as long as you attribute MarketingSherpa and [link to MarketingSherpa.com](link to MarketingSherpa.com) (where applicable) .  \nHowever, if you would like to use more than five charts, please request written permission from the publisher at [research@meclabs.com](research@meclabs.com) or (877) 895-1717. Outside the U.S. and Canada, please call (401) 383-3131.  \nUS $445 / ISBN: 978-1-936390-57-1 ©2013 by MarketingSherpa LLC  \nAll rights reserved. Five (5) charts from this report may be reproduced in presentations, blog posts, videos and other public and private venues without written permission, as long as content and data is not altered and charts are attributed to MarketingSherpa  \nand [link to MarketingSherpa.com](link to MarketingSherpa.com) (where applicable) . Additional use required written permission from the publisher. To purchase additional copies of this report, please visit [http://www. meclabs.com/training](http://www. meclabs.com/training).  \nBulk discounts are available for multiple copies. Contact the publisher at [research@meclabs.com](research@meclabs.com) or (877) 895-1717.  \n2013 Email Marketing Benchmark Report  \nExecutive Editor  \nFlint McGlaughlin, Managing Director  \nSciences Team  \nDiana Sindicich, Senior Manager of Data Sciences  \nEditor  \nBrad Bortone, Senior Research Editor  \nDesigner  \nJohn Tackett, Editorial Analyst  \nContributors  \nKaci Bower, Senior Research Analyst Daniel Burstein, Director of Editorial Content Bob Kemper, Senior Director of Sciences  \nBrandon Stamschror, Senior Director of Content Operations Pamela Markey, Director of Marketing  \nCONTRIBUTORS  \nDear Marketer,  \nEDITOR’S LETTER  \nIs email marketing more (or less) effective than social media? How often should I send an email to my prospects? What tactics are working for email list growth? How should I be segmenting my email lists? What are the most effective strategies for email copy?  \nThese are just few of the questions addressed in the new 2013 Email Marketing Benchmark Report. Some of the most compelling findings may surprise you:  \n•  Email produces R","cbCaimTv3JdUyqGZ","https://ap.wps.com/l/cbCaimTv3JdUyqGZ","pdf",20645736,214,"English","# Executive Summary\n## Key takeaways\n# Chapter 1: The Market\n## Points to Consider\n## Email volume in an average month\n## Chart series (1.1-1.14)","[{\"question\":\"What are the report’s main findings about email ROI and marketing budgets?\",\"answer\":\"Email produces ROI that is affecting budgets. The findings emphasize how this financial impact shapes organizational planning.\"},{\"question\":\"Which email marketing metrics do marketers track, and what issue is highlighted?\",\"answer\":\"Marketers track standard email metrics, but they may overlook some important ones. The report focuses on identifying what additional measurement matters.\"},{\"question\":\"How does the report address email list growth in 2013?\",\"answer\":\"Email lists are growing, albeit slowly, and the difficulty of list growth tactics may be the culprit. It also discusses list growth tactics and their effectiveness.\"}]","2013 Email Marketing Benchmark Report - Research insights and charts on email ROI | PDF",1789269079,75]