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It identifies how the Public Relations Unit functions as a communicator, relationship builder, positive image creator for UNNES, and a supporting management channel for public information. Using a qualitative descriptive approach through observation, interviews, and documentation, results show that social media improves public accessibility, while website use is not optimal. Recommendations emphasize optimizing human resources and infrastructure to provide open information services.",{"@graph":69,"@context":122},[70,84,105],{"@type":71,"itemListElement":72},"BreadcrumbList",[73,77,79,82],{"item":74,"name":75,"@type":76,"position":8},"https://docshare.wps.com","Home","ListItem",{"item":78,"name":9,"@type":76,"position":14},"https://docshare.wps.com/document/",{"item":80,"name":40,"@type":76,"position":81},"https://docshare.wps.com/document/research-report/",3,{"item":83,"name":65,"@type":76,"position":19},"https://docshare.wps.com/document/the-role-of-public-relation-at-universitas-negeri-semarang-for-implementation-of-public-information-disclosure-policy/231686/",{"url":83,"name":65,"@type":85,"image":86,"author":91,"headline":65,"publisher":94,"fileFormat":97,"inLanguage":63,"description":67,"dateModified":98,"datePublished":99,"encodingFormat":97,"isAccessibleForFree":100,"interactionStatistic":101},"DigitalDocument",{"url":87,"@type":88,"width":89,"height":90},"https://docshare.wps.com/thumbnails/the-role-of-public-relation-at-universitas-negeri-semarang-for-implementation-of-public-information-disclosure-policy/231686.png","ImageObject",300,407,{"name":92,"@type":93},"Evangeline","Person",{"url":74,"name":95,"@type":96},"DocShare","Organization","application/pdf","2026-10-29","2026-09-10",true,{"@type":102,"interactionType":103,"userInteractionCount":52},"InteractionCounter",{"@type":104},"ViewAction",{"@type":106,"mainEntity":107},"FAQPage",[108,114,118],{"name":109,"@type":110,"acceptedAnswer":111},"What is the main purpose of the study?","Question",{"text":112,"@type":113},"To determine the extent of the public relations role at Universitas Negeri Semarang in implementing public information disclosure policies and the strategies used in that role.","Answer",{"name":115,"@type":110,"acceptedAnswer":116},"What methods are used to conduct the research?",{"text":117,"@type":113},"A qualitative descriptive method is applied, using data analysis from observation, interviews, and documentation of the UNNES Public Relations unit.",{"name":119,"@type":110,"acceptedAnswer":120},"Which strategies and platforms help public information services at UNNES?",{"text":121,"@type":113},"Public relations uses designated media, with social media reported as more accessible to the public for information services.","https://schema.org",{"og:url":83,"og:type":124,"og:title":65,"og:site_name":95,"og:description":67},"article",{"robots":126,"canonical":83},"index,follow",{"doc_id":128,"site_id":62},231686,1789066509,{"code":4,"msg":5,"data":131},{"doc_id":128,"user_id":132,"nickname":92,"user_avatar":133,"doc_module":4,"category_id":39,"category_name":40,"doc_title":65,"doc_description":67,"doc_content":134,"file_id":135,"file_url":136,"file_type":137,"file_size":138,"view_count":52,"is_deleted":4,"is_public":8,"is_downloadable":8,"audit_status":8,"page_count":139,"language":140,"language_code":63,"site_id":62,"html_lang":63,"table_of_contents":141,"faqs":142,"seo_title":143,"seo_description":67,"update_tm":129,"read_time":144,"preview_page_count":4},13056703019662,"https://ap-avatar.wpscdn.com/avatar/be000253a8e92610077?_k=1778726343310543188","| | Management Analysis Journal 12 (2) (2023)\u003Cbr>[http://maj.unnes.ac.id](http://maj.unnes.ac.id) |  | |\n| --- | --- | --- | --- |\n| THE ROLE OF PUBLIC RELATION AT UNIVERSITAS NEGERI SEMARANG FOR IMPLEMENTATION OF PUBLIC INFORMATION DISCLOSURE POLICY\u003Cbr>Ledi Diyanasari 1􀀍 , Intan Permata Hapsari2 , Darmoyo3 , Imam Adi Nugroho4\u003Cbr>1,3,4Bureau of Academic, Student Affairs, and Cooperation, Universitas Negeri Semarang 2Faculty of Language and Arts, Universitas Negeri Semarang |  |  |  |\n| Article Information\u003Cbr>History of article: Accepted January 2023 Approved May 2023 Published June 2023\u003Cbr>Keywords:\u003Cbr>Public Relations, Communication, Public Services, Public Information |  | Abstract\u003Cbr>The purpose of this study is to find out how big the role of public relations at Universitas Negeri Semarang is in implementing public information disclosure policies (Law No. 14 of 2008) and what strategies are used by public relations in its role as a communicator , relationship builder , forming a good image of the organization as well as a backup management to present information to the public. Disclosure of public information is one of the obligations that must be carried out by Public Agencies to maintain public confidence in the performance of programs and budgets implemented. Universitas Negeri Semarang (UNNES) is a public agency that through the Public Relations Unit (Humas) provides information and documentation services in accordance with public requests. The research method used is qualitative description by making data analysis from data collection carried out by observation, interviews and documentation of the Public Relations unit at UNNES. The research results obtained illustrate that the Public Relations Unit has carried out its role quite well as a communicator , builder of relations with internal and external parties and as a positive image creator for UNNES through media that has been designated as a means of communication between UNNES and the public. The strategy used by Public Relations in its role of providing information services by utilizing social media is more accessible to the public. The constraints that occur are not optimal utilization of the website [http://ppid.unnes.ac.id which](http://ppid.unnes.ac.id which)[ ](http://ppid.unnes.ac.id which)[provides public information in accordance with Law 14 of 2008](provides public information in accordance with Law 14 of 2008) . Henceforth Public Relations must be able to optimize human resources and infrastructure in order to provide information and documentation services openly to the public. |  |\n\n􀀍correspondence Address:  \nSekaran, Kec. Gn. Pati, Kota Semarang, Jawa Tengah 50229  \nE-mail: [diyanasari@mail.unnes.ac.id](diyanasari@mail.unnes.ac.id)  \n© 2023 Universitas Negeri Semarang e-ISSN 2502-1451  \nINTRODUCTION  \nPublic Relations or commonly called Public Relations, is a very important part in an organization. According to Philip Henslowe (2003) As a profession, a Public Relations (PR) is responsible for providing information , educating, convincing, gaining sympathy, and arousing public interest in something or making people understand and accept a situation.  \nPublic Relations in an organization cannot be underestimated, along with the demands for bureaucratic reform, especially in the presentation of information data presented to the public. Public Relations does not only act as a team that  \npublishes news but can also provide information on leadership policies as well as performance and budget reports implemented by an organization.  \nAs mandated in Government Regulation Number 61 of 2010 regarding the Implementation of Law Number 14 of 2008 (UU KIP), it is explained that the public agency's public relations obligation is to help implement UU KIP. All organizations/institutions that are public bodies must open access to information for the public. The right to information is very important because the more open the administration of the state is for public sc","cbCaijnyv1HXec0k","https://ap.wps.com/l/cbCaijnyv1HXec0k","pdf",214210,11,"English","# Introduction\n# Article Information\n## History of article\n## Keywords\n# Abstract\n# Research Purpose and Policy Context\n# Method and Findings\n# Strategies, Constraints, and Recommendations","[{\"question\":\"What is the main purpose of the study?\",\"answer\":\"To determine the extent of the public relations role at Universitas Negeri Semarang in implementing public information disclosure policies and the strategies used in that role.\"},{\"question\":\"What methods are used to conduct the research?\",\"answer\":\"A qualitative descriptive method is applied, using data analysis from observation, interviews, and documentation of the UNNES Public Relations unit.\"},{\"question\":\"Which strategies and platforms help public information services at UNNES?\",\"answer\":\"Public relations uses designated media, with social media reported as more accessible to the public for information services.\"}]","THE ROLE OF PUBLIC RELATION AT UNIVERSITAS NEGERI SEMARANG FOR IMPLEMENTATION OF PUBLIC INFORMATION DISCLOSURE POLICY | PDF",28]