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The document explains that per-core licensing can make additional cores costly, and positions high-frequency designs as a way to lower Microsoft SQL Server and analytics costs. It further highlights consolidation benefits: fewer servers, lower energy consumption, reduced data center footprint, and capacity freed for new AI and high-volume workloads, backed by customer quotes and performance comparisons.",{"@graph":69,"@context":122},[70,84,105],{"@type":71,"itemListElement":72},"BreadcrumbList",[73,77,79,82],{"item":74,"name":75,"@type":76,"position":8},"https://docshare.wps.com","Home","ListItem",{"item":78,"name":9,"@type":76,"position":14},"https://docshare.wps.com/document/",{"item":80,"name":30,"@type":76,"position":81},"https://docshare.wps.com/document/technology/",3,{"item":83,"name":65,"@type":76,"position":19},"https://docshare.wps.com/document/the-database-upgrade-that-helps-pay-for-itself-boost-performance-cut-costs-and-shrink-your-data-center-footprint/670899/",{"url":83,"name":65,"@type":85,"image":86,"author":91,"headline":65,"publisher":94,"fileFormat":97,"inLanguage":63,"description":67,"dateModified":98,"datePublished":99,"encodingFormat":97,"isAccessibleForFree":100,"interactionStatistic":101},"DigitalDocument",{"url":87,"@type":88,"width":89,"height":90},"https://docshare.wps.com/thumbnails/the-database-upgrade-that-helps-pay-for-itself-boost-performance-cut-costs-and-shrink-your-data-center-footprint/670899.png","ImageObject",300,407,{"name":92,"@type":93},"Angel","Person",{"url":74,"name":95,"@type":96},"DocShare","Organization","application/pdf","2026-11-02","2026-11-01",true,{"@type":102,"interactionType":103,"userInteractionCount":8},"InteractionCounter",{"@type":104},"ViewAction",{"@type":106,"mainEntity":107},"FAQPage",[108,114,118],{"name":109,"@type":110,"acceptedAnswer":111},"Why do higher core counts increase database software costs?","Question",{"text":112,"@type":113},"Many enterprise database software licenses charge per CPU core, so adding more servers and cores raises licensing expenses regardless of how much work each core performs.","Answer",{"name":115,"@type":110,"acceptedAnswer":116},"How do high-frequency AMD EPYC server CPUs improve performance and cost efficiency?",{"text":117,"@type":113},"They deliver more work per core and per hour, letting workloads run faster with fewer licensed cores, which reduces software licensing costs while increasing throughput.",{"name":119,"@type":110,"acceptedAnswer":120},"What outcomes does the document claim from data center consolidation?",{"text":121,"@type":113},"Consolidating older, slower systems into fewer modern AMD EPYC-powered servers can cut software fees, reduce energy consumption, shrink the data center footprint, and free capacity for new AI and high-volume workloads.","https://schema.org",{"og:url":83,"og:type":124,"og:title":65,"og:site_name":95,"og:description":67},"article",{"robots":126,"canonical":83},"index,follow",{"doc_id":128,"site_id":62},670899,1793572598,{"code":4,"msg":5,"data":131},{"doc_id":128,"user_id":132,"nickname":92,"user_avatar":133,"doc_module":4,"category_id":29,"category_name":30,"doc_title":65,"doc_description":67,"doc_content":134,"file_id":135,"file_url":136,"file_type":137,"file_size":138,"view_count":8,"is_deleted":4,"is_public":8,"is_downloadable":8,"audit_status":8,"page_count":8,"language":139,"language_code":63,"site_id":62,"html_lang":63,"table_of_contents":140,"faqs":141,"seo_title":142,"seo_description":67,"update_tm":129,"read_time":81},687207412472,"https://ap-avatar.wpscdn.com/davatar_155a257f0dc6eb9ab79c44ca47cae57d","THE DATABASE UPGRADE THAT  \nHELPS PAY FOR ITSELF  \nBOOST PERFORMANCE, CUT COSTS, AND SHRINK YOUR DATA CENTER FOOTPRINT  \nMORE CORES, MORE COST  \nEnterprise databases charge by the core, and support fees rise with it, often reaching tens of millions of dollars for large organizations. Do more per core, pay for fewer. That’s the power of high-frequency AMD EPYC™ server CPUs.  \n31 Microsoft SQL  \n%  \nServer Analytics  \nPerformance1  \n(EPYC 9654 vs. 2P Xeon 8490H)  \nUp to 23 %  \nlower software licensing costs for Microsoft SQL Server 20222  \nUp to 192 cores  \nwith 5th Gen EPYCTM server CPUs, for leadership compute performance  \nHIGHER PERFORMANCE.  \nLOWER COSTS. MORE VALUE.  \nHigh-frequency CPUs deliver more work per core, so you can run workloads faster while reducing the number of licensed cores required.  \nHIGH-FREQUENCY CPUs GET MORE VALUE FROM EACH SOFTWARE LICENSE  \nFewer, faster cores do more work per software dollar  \nDATABASE LICENSES CAN COST $1000s PER CORE  \nPer-core software licenses charge for every CPU core used, regardless of how much work gets done  \nSLOWER CORES DO LESS WORK  \nYou get less work per software dollar  \nVS  \nFASTER CORES DO MORE WORK  \nYou get more work per software dollar  \nGraphic for illustration purposes only. Actual performance varies across workloads and CPU specifications.  \nThe Challenge  \nOrganizations often increase database performance by adding more servers and CPUs. But when software is licensed per core, more cores mean higher licensing costs.  \nThe Solution  \nHigh-frequency AMD EPYC™ server CPUs increase throughput by doing more work per hour, allowing each single core—and each license—to deliver more value.  \nThe Results  \nThe right CPUs can cut  \nsoftware license costs by up to 23% .2  \nCRITEO MEETS EXPANDING “DIGITAL ADVERTISING  \nDEMANDS WITH AMD  \nJobs are running faster, with a clear impact on the response and processing times using fewer, higher-performing servers powered by AMD EPYC processors.  \nMatthieu Blumberg, Senior Vice President of Engineering Infrastructure, Criteo  \nSTREETLIGHT OPTIMIZES TRANSPORTATION IN THE CLOUD WITHAMD EPYC™ SERVER CPUs  \n“  \nIn our opinion, AMD is delivering the best CPU out there. It’s as simple as that.  \nPaul Friedman, CTO, StreetLight  \n| FEWER SERVERS, OPTIMIZED TCO\u003Cbr>Faster cores mean smaller data centers | | Because they are typically more power-efficient, refreshing data centers with AMD EPYC™ server CPUs can reduce energy consumption.\u003Cbr>AMD EPYC™ server CPUs can save millions in software fees and dramatically shrink your data center footprint by consolidating older, slower servers into fewer modern servers. |\n| --- | --- | --- |\n\nSEE WHAT CONSOLIDATION CAN DO  \n6  \nReduce software licensing costs, lower energy consumption, and free capacity for new AI and high-volume workloads.  \nFEWER SERVERS. LESS POWER. LOWER COSTS.  \n391,000 SPECRATE® 2017_INT_BASE SCORE DATA CENTER3  \n347  \nCount Intel servers  \n2P  \n5th Generation Intel® Xeon® 8592+ CPUs  \nCore count  \n44,416  \n131  \nHigh-performance AMD servers  \n2P  \n5th Generation, high-performance AMD EPYC™ 9965 server CPUs  \nCore count  \n50,304  \nEnergy consumption  \n~4744  \nKWH  \nPER YEAR  \nEnergy consumption  \n~2627  \nKWH  \nPER YEAR  \nUp to62 %  \nFEWER SERVERS3  \nUp to45 %  \nLESS  \nPOWER3  \nUp to44 %  \nLOWER TCO  \nOVER 3 YEARS3  \nIllustration compares the number of dual-socket servers required to deliver a 391,000 SPECrate®2017_int_base score using 5th Gen (Emerald Rapids) Intel Xeon Platinum 8592+ CPUs and 5th Generation AMD EPYC™ 9965 server CPUs. For details, see endnote 3.  \nUPGRADE ON-PREMISES AND IN THE CLOUD  \nReduce software licensing costs, lower energy consumption, and free capacity for new AI and high-volume workloads.  \nAMD EPYC™ Server CPUs Deliver Exceptional Performance for Microsoft SQL Server  \n Powering over 1,000 instances in the public cloud  \n 31% faster Microsoft SQL performance EPYC  \n9654 server CPUs vs. 2P Xeon 8490H1  \n Up to 30% higher analytics performance, Micr","cbCaigyEMF8zIO9V","https://ap.wps.com/l/cbCaigyEMF8zIO9V","pdf",1246912,"English","# The Database Upgrade That Helps Pay for Itself\n## The Challenge\n## The Solution\n## The Results\n## Upgrade On-Premises and in the Cloud\n## Learn More","[{\"question\":\"Why do higher core counts increase database software costs?\",\"answer\":\"Many enterprise database software licenses charge per CPU core, so adding more servers and cores raises licensing expenses regardless of how much work each core performs.\"},{\"question\":\"How do high-frequency AMD EPYC server CPUs improve performance and cost efficiency?\",\"answer\":\"They deliver more work per core and per hour, letting workloads run faster with fewer licensed cores, which reduces software licensing costs while increasing throughput.\"},{\"question\":\"What outcomes does the document claim from data center consolidation?\",\"answer\":\"Consolidating older, slower systems into fewer modern AMD EPYC-powered servers can cut software fees, reduce energy consumption, shrink the data center footprint, and free capacity for new AI and high-volume workloads.\"}]","THE DATABASE UPGRADE THAT HELPS PAY FOR ITSELF - Boost Performance, Cut Costs, and Shrink Your Data Center Footprint | PDF"]