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Musical excellence alone cannot secure financial security, and the paper emphasizes government programs enabling sustainable live performance practices, including major economic contributions in 2009-2010.",{"@graph":14,"@context":73},[15,34,56],{"@type":16,"itemListElement":17},"BreadcrumbList",[18,23,27,31],{"item":19,"name":20,"@type":21,"position":22},"https://docshare.wps.com","Home","ListItem",1,{"item":24,"name":25,"@type":21,"position":26},"https://docshare.wps.com/document/","Document",2,{"item":28,"name":29,"@type":21,"position":30},"https://docshare.wps.com/document/research-report/","Research & 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community  \nAmanda Watson  \nDepartment of Education and Early Childhood Development, Victoria  \nDavid Forrest  \nRMIT University  \nAbstract  \nThis study explores the career paths, employment, business opportunities and community contributions made available through the provision and development of the contemporary performance bands’ culture in the State of Victoria. It is framed with the support given to live music performers by Arts Victoria, Small Business Victoria and Music Victoria. Central to this study are two foci, first the identification of the issues and challenges of running a successful music business, which in turn leads to a contemporary performing musician being able to build a sustainable career. And second, companion employment and professional opportunities − not specifically aligned with the music industry − that also provide a variety of career paths, and enable the development of successful businesses, whilst supporting musicians’ career development. Excellence in musical skills alone is not sufficient for a musician to achieve and sustain financial security from a career in the music industry. This study highlights the success of the government financial activity that supports the contemporary live performance bands’ culture in Victoria. In 2009-2010 the  \nlive music industry contributed more than $AUD500 million to the Victorian economy. The Victorian Government has supported a suite of programs such as FReeZA, Contemporary Music and Live Development, Face the Music conference, a small business festival and targeted mentoring for musicians playing in bands and their businesses have all played a significant role. These programs have contributed to the development of sustainable practices for performing musicians.  \nKey words: companion careers, contemporary live music, music industry, business skills, employability skills, professional development.  \nAustralian Journal of Music Education 2012:2,71-81  \nIntroduction  \nThis paper is a study of live music centred around the performance bands’ culture in the State of Victoria, framed with the support given to performers by Arts Victoria (the State Ministry for the Arts), Small Business Victoria (Department of Business and Innovation) and Music Victoria (the contemporary music industry peak body for Victoria). The paper addresses two foci, first  \nto identify issues and challenges of running a successful music business, which in turn leads to a contemporary performing musician being able to build and maintain a sustainable career. Musical skills alone are not sufficient fora musician to achieve financial security from a career in the music industry. More recently it has been documented (Bennett & Hannan, 2008) that performing musicians recognise the need to be  \nentrepreneurial, with a professional approach in the promotion of self and associated businesses. And second, companion employment and professional opportunities, not aligned to the music industry, that are essential for sustaining the live music culture. In addition to activities closely associated with the music industry such as lighting, sound and technical production, there are other services identified by Graham (2012b) as the many intermediaries who make a living from the multi-connections of music. In this paper we have chosen to highlight the associated work of the accountant, artist/graphic designer, caterer, event manager, lawyer, publicist, travel agent and venue manager. The operators and employees of these businesses may also be musicians although the services they offer are not classified as part of the music industry.  \nA clear understanding of the career needs of musicians involved in the contemporary bands culture provides a ‘winning double’ for successful service businesses and sustainable musicians’careers. The interconnectedness of the music industry truly makes it one that ‘value-adds’ to any ","cbCaiftfRg9pPwql","https://ap.wps.com/l/cbCaiftfRg9pPwql","pdf",511985,11,"English","# Abstract\n# Introduction\n## Focus areas: music business challenges\n## Companion employment and professional opportunities\n## Business skills and sustainable career development\n## Government programs and economic impact","[{\"question\":\"What is the main focus of this study on Victoria’s performance band culture?\",\"answer\":\"The study focuses on how band culture supports career paths, employment, business opportunities, and community contributions in contemporary live music in Victoria.\"},{\"question\":\"Why are musical skills alone not enough for a sustainable career in music?\",\"answer\":\"The document states that excellence in musical skills does not provide financial security by itself, so musicians need business capabilities and income sustainability.\"},{\"question\":\"What types of companion employment does the paper highlight as essential?\",\"answer\":\"It highlights professional opportunities not specifically aligned with the music industry, including work by accountants, designers, caterers, event managers, lawyers, publicists, travel agents, and venue managers.\"}]","The bands culture in Victoria, Australia - Live music benefits career paths, employment and community | PDF",1792077387,28]