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The work inventories familiar errors—such as survivorship bias, social proof, confirmation bias, authority bias, availability bias, and loss aversion—then explains the psychological mechanisms behind each. 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No part of this publication may be reproduced, stored in a retrieval system , or transmitted, in any form or by any means without the prior written permission of the publisher, nor be otherwise circulated in any form of binding or cover other than that in which it is published and without a similar condition being imposed on the subsequent purchaser.  \nA CIP catalogue record for this title is available from the British Library.  \neBook ISBN 978 1 444 75955 6 Hardback ISBN 978 1 444 75954 9  \nHodder & St oughton Ltd  \n338 Euston Road  \nLondon NW1 3BH  \n[www.sceptrebooks.co. uk](www.sceptrebooks.co. uk)  \nCONTENTS  \nIntroduction  \n1 WHY YOU SHOULD VISIT CEMETERIES: Survivorship Bias  \n2 DOES HARVARD MAKE YOU SMARTER?: Swimmer’s Body Illusion  \n3 WHY YOU SEE SHAPES IN THE CLOUDS: Clustering Illusion  \n4 IF 50 MILLION PEOPLE SAY SOMETHING FOOLISH , IT IS STILL FOOLISH: Social Proof  \n5 WHY YOU SHOULD FORGET THE PAST: Sunk Cost Fallacy  \n6 DON ’T ACCEPT FREE DRINKS: Reciprocity  \n7 BEWARE THE ‘SPECIAL CASE ’ : Confirmation Bias (Part 1)  \n8 MURDER YOUR DARLINGS: Confirmation Bias (Part 2)  \n9 DON ’T BOW TO AUTHORITY: Authority Bias  \n10 LEAVE YOUR SUPERMODEL FRIENDS AT HOME: Contrast Effect  \n11 WHY WE PREFER A WRONG MAP TO NO MAP AT ALL: Availability Bias  \n12 WHY ‘ NO PAIN , NO GAIN ’ SHOULD SET ALARM BELLS RINGING: The It’ llGet-Worse-Before-It-Gets-Better Fallacy  \n13 EVEN TRUE STORIES ARE FAIRYTALES: Story Bias  \n14 WHY YOU SHOULD KEEP A DIARY: Hindsight Bias  \n15 WHY YOU SYSTEMATICALLY OVERESTIMATE YOUR KNOWLEDGE AND ABILITIES: Overconfidence Effect  \n16 DON ’T TAKE NEWS ANCHORS SERIOUSLY: Chauffeur Knowledge  \n17 YOU CONTROL LESS THAN YOU THINK: Illusion of Control  \n18 NEVER PAY YOUR LAWYER BY THE HOUR: Incentive Super-Response Tendency  \n19 THE DUBIOUS EFFICACY OF DOCTORS , CONSULTANTS AND PSYCHOTHERAPISTS: Regression to Mean  \n20 NEVER JUDGE A DECISION BY ITS OUTCOME: Outcome Bias  \n21 LESS IS MORE: The Paradox of Choice  \n22 YOU LIKE ME , YOU REALLY REALLY LIKE ME: Liking Bias  \n23 DON ’T CLING TO THINGS: Endowment Effect  \n24 THE INEVITABILITY OF UNLIKELY Events: Coincidence  \n25 THE CALAMITY OF CONFORMITY: Groupthink  \n26 WHY YOU ’ LL SOON BE PLAYING MEGATRILLIONS: Neglect of Probability  \n27 WHY THE LAST COOKIE IN THE JAR MAKES YOUR MOUTH WATER:  \nScarcity Error  \n28 WHEN YOU HEAR HOOFBEATS , DON ’T EXPECT A ZEBRA: Base-Rate Neglect  \n29 WHY THE ‘ BALANCING FORCE OF THE UNIVERSE ’ IS BALONEY:  \nGambler’s Fallacy  \n30 WHY THE WHEEL OF FORTUNE MAKES OUR HEADS SPIN: The Anchor  \n31 HOW TO RELIEVE PEOPLE OF THEIR MILLIONS: Induction  \n32 WHY EVIL STRIKES HARDER THAN GOOD: Loss Aversion  \n33 WHY TEAMS ARE LAZY: Social Loafing  \n34 STUMPED BY A SHEET OF PAPER: Exponential Growth  \n35 CURB YOUR ENTHUSIASM: Winner’s Curse  \n36 NEVER ASK A WRITER IF THE NOVEL IS AUTOBIOGRAPHICAL:  \nFundamental Attribution Error  \n37 WHY YOU SHOULDN ’T BELIEVE IN THE STORK: False Causality  \n38 EVERYONE IS BEAUTIFUL AT THE TOP: Halo Effect  \n39 CONGRATULATIONS! YOU ’VE WON RUSSIAN ROULETTE: Alternative Paths  \n40 FALSE PROPHETS: Forecast Illusion  \n41 THE DECEPTION OF SPECIFIC CASES: Conjunction Fallacy  \n42 IT ’S NOT WHAT YOU SAY , BUT HOW YOU SAY IT: Framing  \n43 WHY WATCHING AND WAITING IS TORTURE: Action Bias  \n44 WHY YOU ARE EITHER THE SOLUTION – OR THE PROBLEM: Omission Bias  \n45 DON ’T BLAME ME: Self-Serving Bias  \n46 BE CAREFUL WHAT YOU WISH FOR: Hedonic Treadmill  \n47 DO NOT MARVEL AT YOUR EXISTENCE: Self-Selection Bias  \n48 WHY EXPERIENCE CAN DAMAGE OUR JUDGEMENT: Association Bias  \n49 BE WARY WHEN THING","cbCaietuAl84rZXo","https://ap.wps.com/l/cbCaietuAl84rZXo","pdf",1032588,225,"English","# Introduction\n## 1 WHY YOU SHOULD VISIT CEMETERIES: Survivorship Bias\n## 2 DOES HARVARD MAKE YOU SMARTER?: Swimmer’s Body Illusion\n## 3 WHY YOU SEE SHAPES IN THE CLOUDS: Clustering Illusion\n## 4 IF 50 MILLION PEOPLE SAY SOMETHING FOOLISH, IT IS STILL FOOLISH: Social Proof\n## 5 WHY YOU SHOULD FORGET THE PAST: Sunk Cost Fallacy\n## 6 DON’T ACCEPT FREE DRINKS: Reciprocity","[{\"question\":\"What is the main purpose of the book?\",\"answer\":\"The book explains how common cognitive biases distort thinking, judgment, and decisions, and how to recognize them to think more clearly.\"},{\"question\":\"Which bias is used to illustrate why large numbers of people don’t guarantee correctness?\",\"answer\":\"Social proof is highlighted through the idea that if many people say something foolish, it remains foolish.\"},{\"question\":\"What example is used to explain how people misjudge past investments?\",\"answer\":\"The sunk cost fallacy explains why people should not keep committing resources simply because of what they have already invested.\"}]","The Art of Thinking Clearly - 1 - Introduction - why you should visit cemeteries survivorship bias | PDF",1790780442,347]