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It frames comparison as a source of lost joy and energy, then replaces fear and self-doubt with practices for sowing seeds, tending one’s “soil,” and pruning what wastes attention. The book challenges common myths about selling and persuasion, and introduces a proven process and next steps for confidently reaching the people meant for you.","Dedicated to our kids. We pray you have the courage to go against the grain, ﬁght for what is right, and  \npersuade for good.  \nTable of Contents  \nWHAT THIS BOOK ISN’T…………………….......................………1  \nWHO THIS BOOK IS FOR ................................................................1  \nHOW TO GET THE MOST OUT OF THIS BOOK…........................2  \nWHO WE ARE………………………………………..........................6  \nWHAT IS SALES?...........................................................................16  \nTHE POWER OF PERSUASION………….....................…………..20  \nMARKETING IS YOUR MEGAPHONE…….....................………..23  \nMYTHS THAT COULD BE HOLDING YOU BACK FROM PERSUADING FOR GOOD………………..............................................27  \nMyth 1.“Sales strategy is more important than sales skills”  \nMyth 2. “I need a bigger audience or more followers to make more sales”  \nMyth 3.“Adding value will make people want to buy from me”  \nMyth 4.“Set goals and visions and you will naturally move toward them”  \nMyth 5.“You can just share your life and sales will come”  \nMyth 6.“You need to stay relevant for people to pay attention to you”  \nMyth 7.“You’re either a natural born salesperson or you’re not”  \nMyth 8.“There are bigger and better things to do than just talk to people”  \nMyth 9.“You can borrow someone else’s belief and still be successful”  \nMyth 10.“I’m already making sales, I don’t need to learn how to sell”  \nTHE GUIDE CULTURE® PROVEN PROCESS TO PERSUADE FOR GOOD ™…………………………......................................................66  \nWHAT TO DO NEXT……………………………....................……..67  \nWHERE TO FIND US………………………….....................………80  \nWHAT THIS BOOK ISN’T  \nThis book isn’t perfectly edited. It wasn’t written by a copywriter. It didn’t go through a publisher.  \nThe message was too important to worry about these things. What matters is that you have this information ready to be absorbed in your heart and mind so you can conﬁdently move forward.  \nSo, if you see a typo or grammatical error, I hope it’s a reminder for you to do it messy. To care about the message more than the way it looks on the outside. To focus on the person that needs what you have. To focus on the person you’re becoming.  \nWHO THIS BOOK IS FOR  \n“A ﬂower doesn’t think to compare, it just grows.” This is one of the variations of a popular quote by Zen Shin.  \nComparison is an interesting thing and so is the concept of growth. Let’s ﬁrst talk about comparison. Scripture says “comparison is the thief of joy” and nothing could be more true. What is joy? Joy is your internal ﬂame, your steady encouragement, your hope for the future.  \nWhen comparison takes place, that ﬁre, encouragement, and hope seem to evaporate.  \nComparison, in short, steals what you have in the illusion that someone else is better off. To keep with the ﬂower metaphor, imagine a sunﬂower comparing itself to a great oak tree. One stands tall and beautiful and can be used to brighten up a kitchen table, another can hold a tire swing and provide shade during a family picnic. Both are valuable. Both have a purpose. The same holds true for you. You are unique, you have a purpose, you are valuable in ways no one else on earth can or will ever replicate.  \nWhether you are a mom trying to navigate your purpose after leaving corporate life, an entrepreneur at the top of your game, or a leader who craves to inspire people, you have more in you than you realize.  \nThis book is aimed to help you see how you can inﬂuence the people you were meant to reach, starting exactly where you are. So, put your blinders on, root down, and get ready to grow. This book is for you.  \nHOW TO GET THE MOST OUT OF THIS BOOK  \nNaturally in any growth journey, the question is: how do I make sure I’m doing it right, growing the right way? Just like the ﬂower who doesn’t think to compare itself, you also grow from the place of knowing you are valuable, unique, and purposeful. Instead of giving you a list of “right things","cbCaidJymOApMVNG","https://ap.wps.com/l/cbCaidJymOApMVNG","pdf",1070565,1,72,"English","en",105,"# WHAT THIS BOOK ISN’T\n# WHO THIS BOOK IS FOR\n# HOW TO GET THE MOST OUT OF THIS BOOK\n# WHO WE ARE\n# WHAT IS SALES?\n## THE POWER OF PERSUASION\n## MARKETING IS YOUR MEGAPHONE\n## MYTHS THAT COULD BE HOLDING YOU BACK FROM PERSUADING FOR GOOD\n## THE GUIDE CULTURE® PROVEN PROCESS TO PERSUADE FOR GOOD ™\n# WHAT TO DO NEXT\n# WHERE TO FIND US","[{\"question\":\"What kind of readers is Persuade for Good written for?\",\"answer\":\"It is aimed at people who want to influence the people they were meant to reach—whether they are navigating purpose after corporate life, building as entrepreneurs, or leading to inspire others.\"},{\"question\":\"How does the book address comparison and its effects?\",\"answer\":\"It teaches that comparison steals joy by evaporating inner flame, encouragement, and hope, and it replaces that mindset with a belief in 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