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It highlights low employment earnings and the pandemic-amplified barriers facing working-age residents, while showing growth in side hustles and formal business income. The report details obstacles such as limited access to capital, benefit-related rules, and insufficient city investment at NYCHA scale, then outlines a policy vision and recommendations to support resident entrepreneurs and promote an equitable recovery.",{"@graph":69,"@context":122},[70,84,105],{"@type":71,"itemListElement":72},"BreadcrumbList",[73,77,79,82],{"item":74,"name":75,"@type":76,"position":8},"https://docshare.wps.com","Home","ListItem",{"item":78,"name":9,"@type":76,"position":14},"https://docshare.wps.com/document/",{"item":80,"name":40,"@type":76,"position":81},"https://docshare.wps.com/document/research-report/",3,{"item":83,"name":65,"@type":76,"position":19},"https://docshare.wps.com/document/new-yorks-untapped-entrepreneurship-opportunity-march-2022/582756/",{"url":83,"name":65,"@type":85,"image":86,"author":91,"headline":65,"publisher":94,"fileFormat":97,"inLanguage":63,"description":67,"dateModified":98,"datePublished":99,"encodingFormat":97,"isAccessibleForFree":100,"interactionStatistic":101},"DigitalDocument",{"url":87,"@type":88,"width":89,"height":90},"https://docshare.wps.com/thumbnails/new-yorks-untapped-entrepreneurship-opportunity-march-2022/582756.png","ImageObject",300,407,{"name":92,"@type":93},"Mia  ","Person",{"url":74,"name":95,"@type":96},"DocShare","Organization","application/pdf","2026-11-01","2026-10-15",true,{"@type":102,"interactionType":103,"userInteractionCount":52},"InteractionCounter",{"@type":104},"ViewAction",{"@type":106,"mainEntity":107},"FAQPage",[108,114,118],{"name":109,"@type":110,"acceptedAnswer":111},"What is the main focus of the report?","Question",{"text":112,"@type":113},"The report examines the current state of entrepreneurship among NYCHA public housing residents and proposes what is needed to increase successful entrepreneurship and improve economic outcomes.","Answer",{"name":115,"@type":110,"acceptedAnswer":116},"Why does the report emphasize entrepreneurship for NYCHA residents?",{"text":117,"@type":113},"With working-age residents facing barriers to well-paying employment, entrepreneurship is presented as an alternative path to boost incomes and build wealth, including for residents already running side hustles.",{"name":119,"@type":110,"acceptedAnswer":120},"What key obstacles limit more NYCHA residents from launching businesses?",{"text":121,"@type":113},"Obstacles include limited access to capital and rules that can threaten government benefits or increase housing costs as income rises, alongside limited scale of city investment flowing into NYCHA communities.","https://schema.org",{"og:url":83,"og:type":124,"og:title":65,"og:site_name":95,"og:description":67},"article",{"robots":126,"canonical":83},"index,follow",{"doc_id":128,"site_id":62},582756,1792209715,{"code":4,"msg":5,"data":131},{"doc_id":128,"user_id":132,"nickname":92,"user_avatar":133,"doc_module":4,"category_id":39,"category_name":40,"doc_title":65,"doc_description":67,"doc_content":134,"file_id":135,"file_url":136,"file_type":137,"file_size":138,"view_count":52,"is_deleted":4,"is_public":8,"is_downloadable":8,"audit_status":8,"page_count":139,"language":140,"language_code":63,"site_id":62,"html_lang":63,"table_of_contents":141,"faqs":142,"seo_title":143,"seo_description":67,"update_tm":144,"read_time":145,"preview_page_count":4},687207024478,"https://ap-avatar.wpscdn.com/davatar_a8503ba1806abce46bf441b54a3ca4cd","MARCH 2022  \nHOW EXPANDING ENTREPRENEURSHIP AT NYCHA COULD HELP BOOST INCOMES, BUILD WEALTH, AND TAP INTO A POWERFUL ENTREPRENEURIAL SPIRIT  \nNew York’s Untapped Entrepreneurship Opportunity  \nNew York’s Untapped Entrepreneurship Opportunity is a publication of the Center for an Urban Future. Researched and written by Cora Daniels with Eli Dvorkin. Edited by Eli Dvorkin, Laird Gallagher, and Jonathan Bowles. Research by Roshan Abraham. Additional research by Julia Farley, Sophia Florida, Charles Shaviro, and Naomi Weinblatt. Designed by Stislow Design.  \nCenter for an Urban Future (CUF) is a leading New York City-based think tank that generates smart and sustainable public policies to reduce inequality, increase economic mobility, and grow the economy.  \nThis study was made possible by the Deutsche Bank Americas Foundation. Deutsche Bank Americas Foundation’s commitment to serving communities is grounded in a longstanding tradition of social responsibility. While advocating for a just society, CSR Americas pursues astrategy of equity and inclusion through a program of loans, grants, and investments.  \nGeneral operating support for the Center for an Urban Future has been provided by The Clark Foundation, the Bernard F. and Alva B. Gimbel Foundation, and the Altman Foundation.  \nEXECUTIVE DIRECTOR  \nJonathan Bowles  \nEDITORIAL & POLICY DIRECTOR  \nEli Dvorkin  \nEVENTS AND OPERATIONS MANAGER  \nStephanie Arevalo  \nASSOCIATE EDITOR  \nLaird Gallagher  \nDATA RESEARCHER  \nCharles Shaviro  \nRESEARCHER AND MULTIMEDIA SPECIALIST  \nMelissa Lent  \nBOARD OF DIRECTORS  \nGifford Miller (Chairman)  \nMichael Connor (Vice Chair)  \nMax Neukirchen (Treasurer) Margaret Anadu  \nJonathan Bowles  \nRussell Dubner  \nLisa Gomez  \nJalak Jobanputra  \nKyle Kimball  \nDavid Lebenstein  \nEric S. Lee  \nMonisha Nariani  \nAndrew Reicher  \nJohn Siegal  \nThomas Vecchione  \nCover photo courtesy of Niani Taylor, NYCHA entrepreneur and founder of Munch Hours.  \nTable of Contents  \nNew York’s Untapped  \nEntrepreneurship Opportunity  \nLaunching and Sustaining Entrepreneursin New York City’s Public Housing  \nCHAPTER 1  \n“How People Make Ends Meet”:  \nThe Landscape of Entrepreneurship Among NYCHA Residents  \nCHAPTER 2  \n“Untapped Potential”: The Opportunity to Support NYCHA’s Aspiring Entrepreneurs  \nCHAPTER 3  \nChallenges and Obstacles to Supporting Public Housing Entrepreneurs  \nCHAPTER 4  \nStrengthening Infrastructure to Bolster NYCHA Entrepreneurs  \nRECOMMENDATIONS  \n15 Ideas for New York City to Help  \nNYCHA Entrepreneurs Launch and Grow  \n1  \n9  \n13  \n18  \n25  \n28  \nLaunching and Sustaining Entrepreneurs in New York City’s Public Housing  \nTO SUCCEED IN CREATING A MORE EQUITABLE ECONOMY IN NEW YORK CITY, POLICYMAKERS WILL NEED  \nto help boost economic outcomes for the nearly 300,000 working-age New Yorkers living in public housing. Although new investments in workforce training and education should be part of the solution, there is also an enormous untapped opportunity to make progress by increasing rates of entrepreneurship among New York City Housing Authority (NYCHA) residents—and enabling the many public housing residents already engaged in side hustles and home-based ventures to grow their businesses.  \nEven before the COVID-19 pandemic hit, public housing residents faced steep barriers to economic success. In 2019, only 42 percent of working-age NYCHA residents earned income from employment, averaging just over $27,000 per year.1 These challenges have only been magnified by the pandemic. Indeed, nearly one-quarter of employed NYCHA residents worked in retail, hotels, and food—industries now lagging badly in the city’s economic recovery.2  \nGiven the thousands of public housing residents out of work today and the longstanding barriers many face in accessing well-paying jobs, entrepreneurship could provide an alternative route for boosting incomes and building wealth. Although it may not be the best option for many residents, there is an unmistakable opportunity ","cbCaiaPQazTRmzgG","https://ap.wps.com/l/cbCaiaPQazTRmzgG","pdf",2065296,36,"English","# New York’s Untapped Entrepreneurship Opportunity\n## Launching and Sustaining Entrepreneurs in New York City’s Public Housing\n## CHAPTER 1: “How People Make Ends Meet”: The Landscape of Entrepreneurship Among NYCHA Residents\n## CHAPTER 2: “Untapped Potential”: The Opportunity to Support NYCHA’s Aspiring Entrepreneurs\n## CHAPTER 3: Challenges and Obstacles to Supporting Public Housing Entrepreneurs\n## CHAPTER 4: Strengthening Infrastructure to Bolster NYCHA Entrepreneurs\n## Recommendations","[{\"question\":\"What is the main focus of the report?\",\"answer\":\"The report examines the current state of entrepreneurship among NYCHA public housing residents and proposes what is needed to increase successful entrepreneurship and improve economic outcomes.\"},{\"question\":\"Why does the report emphasize entrepreneurship for NYCHA residents?\",\"answer\":\"With working-age residents facing barriers to well-paying employment, entrepreneurship is presented as an alternative path to boost incomes and build wealth, including for residents already running side hustles.\"},{\"question\":\"What key obstacles limit more NYCHA residents from launching businesses?\",\"answer\":\"Obstacles include limited access to capital and rules that can threaten government benefits or increase housing costs as income rises, alongside limited scale of city investment flowing into NYCHA communities.\"}]","New York’s Untapped Entrepreneurship Opportunity - March 2022 | PDF",1792044394,91]