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The study examines how political and sociological forces detached interest in a form of spirituality from religious context. It argues that insecurity capitalism and neoliberalism produced workplace instability for working-class people, prompting self-improvement first in markets and then in psychological and spiritual domains. The paper links capitalism’s evolution, self-help publishing, governmentality, and a Foucauldian view of New Age as a technology of power, then performs a close reading of Roger Housden’s Chasing Rumi to compare New Age values with Rumi’s theosophy.",{"@graph":69,"@context":122},[70,84,105],{"@type":71,"itemListElement":72},"BreadcrumbList",[73,77,79,82],{"item":74,"name":75,"@type":76,"position":8},"https://docshare.wps.com","Home","ListItem",{"item":78,"name":9,"@type":76,"position":14},"https://docshare.wps.com/document/",{"item":80,"name":40,"@type":76,"position":81},"https://docshare.wps.com/document/research-report/",3,{"item":83,"name":65,"@type":76,"position":19},"https://docshare.wps.com/document/new-age-sufism-and-its-foundations-the-case-of-mevlana-celaleddin-rumi-in-roger-housdens-chasing-rumi-example/661228/",{"url":83,"name":65,"@type":85,"image":86,"author":91,"headline":65,"publisher":94,"fileFormat":97,"inLanguage":63,"description":67,"dateModified":98,"datePublished":99,"encodingFormat":97,"isAccessibleForFree":100,"interactionStatistic":101},"DigitalDocument",{"url":87,"@type":88,"width":89,"height":90},"https://docshare.wps.com/thumbnails/new-age-sufism-and-its-foundations-the-case-of-mevlana-celaleddin-rumi-in-roger-housdens-chasing-rumi-example/661228.png","ImageObject",300,407,{"name":92,"@type":93},"Taylor Morgan","Person",{"url":74,"name":95,"@type":96},"DocShare","Organization","application/pdf","2026-10-30","2026-10-28",true,{"@type":102,"interactionType":103,"userInteractionCount":19},"InteractionCounter",{"@type":104},"ViewAction",{"@type":106,"mainEntity":107},"FAQPage",[108,114,118],{"name":109,"@type":110,"acceptedAnswer":111},"What popularity trend does the study focus on regarding Mevlânâ Celaleddin Rumi?","Question",{"text":112,"@type":113},"It focuses on the increasing popularity of Mevlânâ Celaleddin Rumi in the UK and the USA since the 1990s, analyzed as a decontextualised interest in spirituality.","Answer",{"name":115,"@type":110,"acceptedAnswer":116},"How does the paper connect neoliberalism to the rise of New Age spirituality?",{"text":117,"@type":113},"It argues that insecurity capitalism and neoliberalism created workplace insecurity for working-class people, leading them to search for self-improvement and to move toward psychological and spiritual realms, supported by the growth of self-help publications.",{"name":119,"@type":110,"acceptedAnswer":120},"How is governmentality used in the analysis?",{"text":121,"@type":113},"The paper discusses governmentality as a concept and examines its role in the decentralised governance of a neoliberal state, treating New Age as a technology of power through a Foucauldian analysis.","https://schema.org",{"og:url":83,"og:type":124,"og:title":65,"og:site_name":95,"og:description":67},"article",{"robots":126,"canonical":83},"index,follow",{"doc_id":128,"site_id":62},661228,1793160478,{"code":4,"msg":5,"data":131},{"doc_id":128,"user_id":132,"nickname":92,"user_avatar":133,"doc_module":4,"category_id":39,"category_name":40,"doc_title":65,"doc_description":67,"doc_content":134,"file_id":135,"file_url":136,"file_type":137,"file_size":138,"view_count":19,"is_deleted":4,"is_public":8,"is_downloadable":8,"audit_status":8,"page_count":139,"language":140,"language_code":63,"site_id":62,"html_lang":63,"table_of_contents":141,"faqs":142,"seo_title":143,"seo_description":67,"update_tm":129,"read_time":144},1099523885336,"https://ap-avatar.wpscdn.com/davatar_276721f389ce27ea32af1340a28f341c","NEW AGE SUFISM AND ITS FOUNDATIONS: THE CASE OF MEVLÂNÂ CELALEDDIN RUMI IN ROGER HOUSDEN’S  \nCHASING RUMI  \nPürnur TURHAN*  \nAbstract  \nMevlânâ Celaleddin Rumi, a thirteenth Century Sufi mystic, has gained increasing popularity in the UK and in the USA from 1990s onwards. This study explores this decontextualised popularity through an analysis of the political and sociological factors that led individuals’ interest in a form of spirituality which is out of religious context. It asserts that the insecurity capitalism and neoliberalism created in the workplace for working class people resulted in a search for a way for them to improve themselves first in the marketplace and then in the psychological and spiritual realms of their lives. In order to unpack this claim, the paper starts with brief histories of capitalism and neoliberalism from the second half of the nineteenth century and shows how political and social impact of capitalism and neoliberalism prompted the emergence of self-help publications. It then moves on to discussing the notion of governmentality and its function in the decentralised governance of neoliberal state. Through this, it offers a Foucauldian analysis of New Age movement as a technology of power. It then proceeds with a historical account of the New Age movement, it scrutinises the relationship between neoliberal governance and the New Age movement. Having established the foundations of New Age Sufism and briefly touched the historic presence of Sufism in the West, it presents a close reading of Roger Housden's Chasing Rumi as a New Age novel and discusses how values of New Age spirituality comes together with the 13th Century mystic in the belief system of the novel and shows in what ways New Age Sufism and Rumi’s theosophy varies from its traditional roots.  \nKeywords: Neoliberalism, Self-help, Governmentality, New Age Sufism, Mevlânâ Celaleddin Rumi.  \nYENİ ÇAĞ TASAVVUFU VE KÖKENLERİ: ROGER HOUSDEN’IN RUMİ’NİN İZİNDE ROMANINDA MEVLÂNÂ CELALEDDİN RUMİ  \nÖRNEĞİ  \nÖz  \nOn üçüncü yüzyıl mutasavvıfı Mevlânâ Celaleddin Rumi, 1990'lardan itibaren İngiltere ve ABD'de artan bir popülerlik kazanmıştır. Bu çalışma, bireylerin dinibağlamdan kopuk bir maneviyat biçimine ilgi duymasınayol açan siyasi ve sosyolojik  \n* Dr., Çalışma ve Sosyal Güvenlik Bakanlığı, [purnur.turhan@csgb.gov.tr](purnur.turhan@csgb.gov.tr), [https://orcid.org/0009-0009-](https://orcid.org/0009-0009-)[ ](https://orcid.org/0009-0009-)2674-3324  \nfaktörlerin analizi yoluyla bu bağlamından koparılmış popülerliği araştırmaktadır. Kapitalizm ve neoliberalizmin işçi sınıfı için işyerinde yarattığı güvensizliğin, kendilerini önce iş yerinde, sonra da yaşamlarınınpsikolojik ve manevi alanlarında geliştirmeleri için bir yol arayışına neden olduğunu ileri sürmektedir. Bu iddiayı ortaya koymak için, makale on dokuzuncu yüzyılın ikinci yarısından itibaren kapitalizm ve neoliberalizmin kısa tarihçesiyle başlamakta ve kapitalizm ve neoliberalizmin siyasi ve sosyal etkilerinin kişisel gelişim yayınlarının ortaya çıkışını nasıl tetiklediğini göstermektedir. Daha sonra yönetimsellik kavramını ve neoliberal devletin adem-i merkeziyetçi yönetişimindeki işlevini tartışmaya geçmektedir. Busayede, bir iktidar teknolojisi olarak New Age hareketinin Foucaultcu bir analizinisunmaktadır. DahasonraNew Age hareketinin tarihsel biranlatımıyla devam etmekteve neoliberal yönetişim ile New Age hareketi arasındaki ilişkiyi incelemektedir. Yeni Çağ Sufizminin temellerini ortaya koyduktan ve Sufizmin Batı'daki tarihsel varlığını kısaca ele aldıktan sonra, Roger Housden'ın Rumi’nin İzinde adlı romanını bir New Age romanı olarak yakından okuyarak, New Age manevi değerlerinin romanın inanç sisteminde 13. Yüzyıl mutasavvıfı ile nasıl bir araya getirildiğini ve Rumi’ningeleneksel köklerinden ne şekildefarklı olduğunu gösterir.  \nAnahtar Kelimeler: Neoliberalizm, Kişisel Gelişim, Yönetimsellik, Yeni Çağ Tasavvufu, Mevlânâ Celaleddin Rumi.  \nIntroduction  \nThere is a growing intere","cbCaioLrMdqBZ7oE","https://ap.wps.com/l/cbCaioLrMdqBZ7oE","pdf",997962,32,"English","# Abstract\n# Introduction","[{\"question\":\"What popularity trend does the study focus on regarding Mevlânâ Celaleddin Rumi?\",\"answer\":\"It focuses on the increasing popularity of Mevlânâ Celaleddin Rumi in the UK and the USA since the 1990s, analyzed as a decontextualised interest in spirituality.\"},{\"question\":\"How does the paper connect neoliberalism to the rise of New Age spirituality?\",\"answer\":\"It argues that insecurity capitalism and neoliberalism created workplace insecurity for working-class people, leading them to search for self-improvement and to move toward psychological and spiritual realms, supported by the growth of self-help publications.\"},{\"question\":\"How is governmentality used in the analysis?\",\"answer\":\"The paper discusses governmentality as a concept and examines its role in the decentralised governance of a neoliberal state, treating New Age as a technology of power through a Foucauldian analysis.\"}]","NEW AGE SUFISM AND ITS FOUNDATIONS - THE CASE OF MEVLÂNÂ CELALEDDIN RUMI IN ROGER HOUSDEN’S CHASING RUMI - Example | PDF",81]