[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"detail-sidebar-cat-0-en-105":3,"doc-seo-503305-105":59,"doc-detail-503305-en":130},{"code":4,"msg":5,"data":6},0,"success",[7,13,18,23,28,33,38,43,48,51,55],{"id":8,"doc_module":4,"doc_module_name":9,"category_name":10,"show_sort_weight":11,"slug":12},1,"Document","Story & Novel",90,"story-novel",{"id":14,"doc_module":4,"doc_module_name":9,"category_name":15,"show_sort_weight":16,"slug":17},2,"Literature",80,"literature",{"id":19,"doc_module":4,"doc_module_name":9,"category_name":20,"show_sort_weight":21,"slug":22},4,"Exam",70,"exam",{"id":24,"doc_module":4,"doc_module_name":9,"category_name":25,"show_sort_weight":26,"slug":27},5,"Comic",60,"comic",{"id":29,"doc_module":4,"doc_module_name":9,"category_name":30,"show_sort_weight":31,"slug":32},6,"Technology",50,"technology",{"id":34,"doc_module":4,"doc_module_name":9,"category_name":35,"show_sort_weight":36,"slug":37},7,"Healthcare",40,"healthcare",{"id":39,"doc_module":4,"doc_module_name":9,"category_name":40,"show_sort_weight":41,"slug":42},8,"Research & Report",30,"research-report",{"id":44,"doc_module":4,"doc_module_name":9,"category_name":45,"show_sort_weight":46,"slug":47},9,"Religion & Spirituality",20,"religion-spirituality",{"id":46,"doc_module":4,"doc_module_name":9,"category_name":49,"show_sort_weight":46,"slug":50},"World Cup","world-cup",{"id":52,"doc_module":4,"doc_module_name":9,"category_name":53,"show_sort_weight":52,"slug":54},10,"Lifestyle","lifestyle",{"id":56,"doc_module":4,"doc_module_name":9,"category_name":57,"show_sort_weight":24,"slug":58},19,"General","general",{"code":4,"msg":60,"data":61},"ok",{"site_id":62,"language":63,"slug":64,"title":65,"keywords":66,"description":67,"schema_data":68,"social_meta":123,"head_meta":125,"extra_data":127,"updated_unix":129},105,"en","mensa-brand-identity-guidelines","Mensa - Brand Identity Guidelines","","This document provides comprehensive brand identity guidelines for Mensa, detailing the professional standards for logo usage to ensure visual consistency across all media. It explicitly outlines critical 'Do's and 'Don'ts' regarding logo proportions, background application, placement constraints, orientation, and clear-space requirements. Furthermore, it specifies the official color palettes for Mensa and its Foundation, providing precise Pantone, CMYK, and RGB values, alongside typography and secondary branding elements for sub-programs.",{"@graph":69,"@context":122},[70,84,105],{"@type":71,"itemListElement":72},"BreadcrumbList",[73,77,79,82],{"item":74,"name":75,"@type":76,"position":8},"https://docshare.wps.com","Home","ListItem",{"item":78,"name":9,"@type":76,"position":14},"https://docshare.wps.com/document/",{"item":80,"name":57,"@type":76,"position":81},"https://docshare.wps.com/document/general/",3,{"item":83,"name":65,"@type":76,"position":19},"https://docshare.wps.com/document/mensa-brand-identity-guidelines/503305/",{"url":83,"name":65,"@type":85,"image":86,"author":91,"headline":65,"publisher":94,"fileFormat":97,"inLanguage":63,"description":67,"dateModified":98,"datePublished":99,"encodingFormat":97,"isAccessibleForFree":100,"interactionStatistic":101},"DigitalDocument",{"url":87,"@type":88,"width":89,"height":90},"https://docshare.wps.com/thumbnails/mensa-brand-identity-guidelines/503305.png","ImageObject",300,407,{"name":92,"@type":93},"pop out","Person",{"url":74,"name":95,"@type":96},"DocShare","Organization","application/pdf","2026-10-18","2026-10-03",true,{"@type":102,"interactionType":103,"userInteractionCount":29},"InteractionCounter",{"@type":104},"ViewAction",{"@type":106,"mainEntity":107},"FAQPage",[108,114,118],{"name":109,"@type":110,"acceptedAnswer":111},"What are the primary rules for resizing the Mensa logo?","Question",{"text":112,"@type":113},"The logo must never be stretched or distorted. Any resizing must maintain the original proportions of the design to ensure visual integrity.","Answer",{"name":115,"@type":110,"acceptedAnswer":116},"What is the minimum clear space required around the Mensa logo?",{"text":117,"@type":113},"The minimum white space surrounding the logo must be equal to half of the width of the logo mark to prevent encroachment by text or other design elements.",{"name":119,"@type":110,"acceptedAnswer":120},"Can the Mensa logo be placed on a patterned background?",{"text":121,"@type":113},"No. The logo must only be reproduced in a solid tone against a solid, unbroken background to maintain readability and adhere to brand standards.","https://schema.org",{"og:url":83,"og:type":124,"og:title":65,"og:site_name":95,"og:description":67},"article",{"robots":126,"canonical":83},"index,follow",{"doc_id":128,"site_id":62},503305,1791756012,{"code":4,"msg":5,"data":131},{"doc_id":128,"user_id":132,"nickname":92,"user_avatar":133,"doc_module":4,"category_id":56,"category_name":57,"doc_title":65,"doc_description":67,"doc_content":134,"file_id":135,"file_url":136,"file_type":137,"file_size":138,"view_count":29,"is_deleted":4,"is_public":8,"is_downloadable":8,"audit_status":8,"page_count":14,"language":139,"language_code":63,"site_id":62,"html_lang":63,"table_of_contents":140,"faqs":141,"seo_title":142,"seo_description":67,"update_tm":143,"read_time":81},962090760408,"https://ap-avatar.wpscdn.com/davatar_085a072bc5b1113ac321206ff7593b45","The Primary Logo  \nThe Marquee Logo  \nMember Logos  \nFONTS  \nMyriad Pro  \nColor Palette: Mensa  \nBLUE  \nPantone: PMS 295C  \nCMYK: C=100 M=57 Y=0 K=40  \nRGB: R=0 G=68 B=124  \nYELLOW:  \nPantone: PMS: 102C  \nCMYK: C=0, M=0, Y=95, K=0  \nRGB: R=255 G=242 B=3  \nGRAY/SILVER  \nPantone: PMS 877C  \nCMYK: C=0 M=0 Y=0 K=40  \nRGB: R=167 G=169 B=172  \nColor Palette: Foundation  \nPURPLE  \nPantone: PMS 2617CC=79 M=100 Y=0 K=15 R=82 G=36 B=127  \nOther logos within the Mensa Logo family-to be used specifically in conjunction with their program are as follows:","cbCaibFvYCN6n2qd","https://ap.wps.com/l/cbCaibFvYCN6n2qd","pdf",1219917,"English","# Logo Usage Standards\n## Do's and Don'ts of Logo Application\n## Official Color Palettes\n## Foundation and Program Logos","[{\"question\":\"What are the primary rules for resizing the Mensa logo?\",\"answer\":\"The logo must never be stretched or distorted. Any resizing must maintain the original proportions of the design to ensure visual integrity.\"},{\"question\":\"What is the minimum clear space required around the Mensa logo?\",\"answer\":\"The minimum white space surrounding the logo must be equal to half of the width of the logo mark to prevent encroachment by text or other design elements.\"},{\"question\":\"Can the Mensa logo be placed on a patterned background?\",\"answer\":\"No. The logo must only be reproduced in a solid tone against a solid, unbroken background to maintain readability and adhere to brand standards.\"}]","Mensa - Brand Identity Guidelines | PDF",1791053431]