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Explains “intentional” through purposeful, detail-focused behaviors within Disney parks and resorts, reinforced by evidence of effectiveness. Highlights the chain of excellence concept—leadership excellence, employee engagement, and quality service—supported by continuous improvement and feedback to enable fully engaged employees and exceptional guest experiences.",{"@graph":69,"@context":122},[70,84,105],{"@type":71,"itemListElement":72},"BreadcrumbList",[73,77,79,82],{"item":74,"name":75,"@type":76,"position":8},"https://docshare.wps.com","Home","ListItem",{"item":78,"name":9,"@type":76,"position":14},"https://docshare.wps.com/document/",{"item":80,"name":40,"@type":76,"position":81},"https://docshare.wps.com/document/research-report/",3,{"item":83,"name":65,"@type":76,"position":19},"https://docshare.wps.com/document/jackson-chamber-622-participant-guide-digital/646200/",{"url":83,"name":65,"@type":85,"image":86,"author":91,"headline":65,"publisher":94,"fileFormat":97,"inLanguage":63,"description":67,"dateModified":98,"datePublished":99,"encodingFormat":97,"isAccessibleForFree":100,"interactionStatistic":101},"DigitalDocument",{"url":87,"@type":88,"width":89,"height":90},"https://docshare.wps.com/thumbnails/jackson-chamber-622-participant-guide-digital/646200.png","ImageObject",300,407,{"name":92,"@type":93},"Rainbow Cat","Person",{"url":74,"name":95,"@type":96},"DocShare","Organization","application/pdf","2026-10-24","2026-10-23",true,{"@type":102,"interactionType":103,"userInteractionCount":8},"InteractionCounter",{"@type":104},"ViewAction",{"@type":106,"mainEntity":107},"FAQPage",[108,114,118],{"name":109,"@type":110,"acceptedAnswer":111},"What does “intentional” mean in Disney’s approach?","Question",{"text":112,"@type":113},"In Disney parks and resorts, being intentional means being highly purposeful and paying particular attention to detail, including applying best practices with strong evidence that the approach works.","Answer",{"name":115,"@type":110,"acceptedAnswer":116},"What is the common frustration the guide addresses?",{"text":117,"@type":113},"The guide states that people are not doing what the organization needs them to do, even though performance of desired behaviors is essential for competitive advantage.",{"name":119,"@type":110,"acceptedAnswer":120},"How does the Disney Institute Chain of Excellence support sustained results?",{"text":121,"@type":113},"It links leadership excellence, employee engagement, and quality service in sequence, paired with a continuous improvement mindset and alignment around values and vision to create a culture where employees can be fully engaged.","https://schema.org",{"og:url":83,"og:type":124,"og:title":65,"og:site_name":95,"og:description":67},"article",{"robots":126,"canonical":83},"index,follow",{"doc_id":128,"site_id":62},646200,1792855921,{"code":4,"msg":5,"data":131},{"doc_id":128,"user_id":132,"nickname":92,"user_avatar":133,"doc_module":4,"category_id":39,"category_name":40,"doc_title":65,"doc_description":67,"doc_content":134,"file_id":135,"file_url":136,"file_type":137,"file_size":138,"view_count":8,"is_deleted":4,"is_public":8,"is_downloadable":8,"audit_status":8,"page_count":139,"language":140,"language_code":63,"site_id":62,"html_lang":63,"table_of_contents":141,"faqs":142,"seo_title":143,"seo_description":67,"update_tm":144,"read_time":145},962090769181,"https://ap-avatar.wpscdn.com/davatar_6f874abed73319feea01a86fa6f0fab8","© Disney  \nDISN EY’S APPROACH TO  \nE m pl oy e e Eng a g ement  \nPa r tic ipa nt G u id e  \nEngage with the Disney Institute community!  \n321-939-4600 • [www.disneyinstitute.com](www.disneyinstitute.com)  \n© Disney  \nALL RIGHTS RESERVED. No part of this work covered by the copyright herein may be reproduced, stored, transmitted, or used in any form or by any means, except as permitted under Section 107 or 108 of the United States Copyright Act, without the written permission of Disney Institute.  \nAny business documents, suggestions, or other ideas or information that participants may provide to Disney at or in connection with any Disney Institute program will be deemed non-confidential and non-proprietary and may be used or disclosed by Disney without liability or compensation (unless otherwise agreed to in a writing signed by Disney) .  \nDAEE_CLE_PG 8HR_032322  \nii  \n© Disney DISNEY’S APPROACH TO EMPLOYEE ENGAGEMENT  \nIconology  \nICON DEFINITION  \n\n| | A proposition that states the principles and underlying logic behind Disney’s approach. It is a context-neutral business truth that transcends boundaries of industry and geography. The suitcase is a reminder that insights are completely transferable to your organization. |\n| --- | --- |\n| | Ideas that promote commitment in your organization rather than compliance. |\n| | A common business practice that detracts from achieving exceptional service. |\n| | Tips, gleaned from the insights, which can be used to build and sustain your service culture. |\n| | Videos, stories, or other content that supports an insight and highlights Disney’s approach. |\n| | Personal reflection on the insights, ideas, and illustrations discussed in the course. |\n\nDISNEY’S APPROACH TO EMPLOYEE ENGAGEMENT © Disney  \niii  \nNOTES  \niv  \n© Disney DISNEY’S APPROACH TO EMPLOYEE ENGAGEMENT  \nIntroduction  \nCOMMON FRUSTRATION: Our people are just not doing what we need them to be doing.  \nEveryone wants performance of desired behaviors from their workforce, and everyone understands that building a competitive advantage in the marketplace is dependent on the sustained performance of desired behaviors.  \nDisney’s consistent business results are driven by strategically focusing on certain business functions and opportunities in which companies often fail to see the value and potential—and that is a key source of what differentiates us . We have learned to be intentional where others may be unintentional .  \nWHAT DO WE MEAN BY INTENTIONAL?  \nAt our Disney parks and resorts, being intentional means being highly purposeful and paying particular attention to detail.  \n• We tend to think about things differently than others—and to a greater degree.  \n• We pay extraordinary attention to the details surrounding general business processes.  \n• We strategically place emphasis that is both greater than and different from what is typical incorporate best practices.  \n• We have prevailing evidence that suggests what we do works.  \nDISNEY’S APPROACH TO EMPLOYEE ENGAGEMENT © Disney  \n1  \nDISNEY  \nILLUSTRATION  \nThe Blinking Elephant  \nDisney parks and resorts fosters an environment comprised of rich, realistic detail and manages those details to create an environment that provides an exceptional Guest experience.  \nFestival of the Lion King  \n• We are known to pay fanatical attention to details. That is what the puppeteer, Cast, and operators of the show consistently bring to life for our Guests.  \n• Given the plethora of show elements and spectacular scenery, most Guests probably will not even notice that this elephant is blinking. But there will be a few Guests who will notice. And we diligently manage the process to ensure that this elephant is always blinking for our Guests.  \n• This is a metaphor for the level of attention to detail commonly associated with our true product, the Guest experience.  \n• Our ability to consistently deliver a world-class Guest experience is completely dependent on our ability to effectively select","cbCaimbAvz0cc8eJ","https://ap.wps.com/l/cbCaimbAvz0cc8eJ","pdf",15172967,64,"English","# Introduction\n## Common Frustration and Intended Focus\n## What Do We Mean by Intentional?\n# The Bigger Picture\n## What Disney Parks and Resorts Do Differently\n## Disney Institute Chain of Excellence","[{\"question\":\"What does “intentional” mean in Disney’s approach?\",\"answer\":\"In Disney parks and resorts, being intentional means being highly purposeful and paying particular attention to detail, including applying best practices with strong evidence that the approach works.\"},{\"question\":\"What is the common frustration the guide addresses?\",\"answer\":\"The guide states that people are not doing what the organization needs them to do, even though performance of desired behaviors is essential for competitive advantage.\"},{\"question\":\"How does the Disney Institute Chain of Excellence support sustained results?\",\"answer\":\"It links leadership excellence, employee engagement, and quality service in sequence, paired with a continuous improvement mindset and alignment around values and vision to create a culture where employees can be fully engaged.\"}]","Jackson-Chamber-6.22-Participant-Guide-Digital | PDF",1792752694,161]