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Quantitative results identify cross-platform interactivity as the primary driver of dissemination effectiveness, followed by cultural identity, usage motivation, and technological acceptance. The model explains 77.9% of the variance (R²=0.779, F=322.65, p\u003C0.001). Qualitative analysis clarifies mechanisms: interaction channels, identity stages, motivation needs, and adoption challenges.",{"@graph":69,"@context":122},[70,84,105],{"@type":71,"itemListElement":72},"BreadcrumbList",[73,77,79,82],{"item":74,"name":75,"@type":76,"position":8},"https://docshare.wps.com","Home","ListItem",{"item":78,"name":9,"@type":76,"position":14},"https://docshare.wps.com/document/",{"item":80,"name":40,"@type":76,"position":81},"https://docshare.wps.com/document/research-report/",3,{"item":83,"name":65,"@type":76,"position":19},"https://docshare.wps.com/document/intangible-cultural-heritage-education-through-a-digital-lens-a-study-on-cross-platform-teaching-and-dissemination-models-for-guangxis-tianqin-culture/582325/",{"url":83,"name":65,"@type":85,"image":86,"author":91,"headline":65,"publisher":94,"fileFormat":97,"inLanguage":63,"description":67,"dateModified":98,"datePublished":99,"encodingFormat":97,"isAccessibleForFree":100,"interactionStatistic":101},"DigitalDocument",{"url":87,"@type":88,"width":89,"height":90},"https://docshare.wps.com/thumbnails/intangible-cultural-heritage-education-through-a-digital-lens-a-study-on-cross-platform-teaching-and-dissemination-models-for-guangxis-tianqin-culture/582325.png","ImageObject",300,407,{"name":92,"@type":93},"Margaret","Person",{"url":74,"name":95,"@type":96},"DocShare","Organization","application/pdf","2026-11-04","2026-10-15",true,{"@type":102,"interactionType":103,"userInteractionCount":29},"InteractionCounter",{"@type":104},"ViewAction",{"@type":106,"mainEntity":107},"FAQPage",[108,114,118],{"name":109,"@type":110,"acceptedAnswer":111},"What does the study analyze about Guangxi Zhuang Tianqin education and dissemination?","Question",{"text":112,"@type":113},"It analyzes influencing factors in digital-era art education and how cross-platform dissemination affects learning and effectiveness for Guangxi Zhuang Tianqin.","Answer",{"name":115,"@type":110,"acceptedAnswer":116},"Which factors most strongly determine dissemination effectiveness?",{"text":117,"@type":113},"Cross-platform interactivity is the primary determinant, followed by cultural identity, usage motivation, and technological acceptance characteristics.",{"name":119,"@type":110,"acceptedAnswer":120},"Through what channels does cross-platform interaction work according to the qualitative findings?",{"text":121,"@type":113},"Cross-platform interaction operates through three channels: content complementarity, interactive design, and community connectivity.","https://schema.org",{"og:url":83,"og:type":124,"og:title":65,"og:site_name":95,"og:description":67},"article",{"robots":126,"canonical":83},"index,follow",{"doc_id":128,"site_id":62},582325,1792660390,{"code":4,"msg":5,"data":131},{"doc_id":128,"user_id":132,"nickname":92,"user_avatar":133,"doc_module":4,"category_id":39,"category_name":40,"doc_title":65,"doc_description":67,"doc_content":134,"file_id":135,"file_url":136,"file_type":137,"file_size":138,"view_count":29,"is_deleted":4,"is_public":8,"is_downloadable":8,"audit_status":8,"page_count":139,"language":140,"language_code":63,"site_id":62,"html_lang":63,"table_of_contents":141,"faqs":142,"seo_title":143,"seo_description":67,"update_tm":144,"read_time":145,"preview_page_count":4},137451207643,"https://ap-avatar.wpscdn.com/davatar_3d24733baf745e90a7e4bdd5f77d97b2","Intangible Cultural Heritage Education Through a Digital Lens: A Study on Cross-Platform Teaching and Dissemination Models for Guangxi's  \nTianqin Culture  \nYang Cheng 1, Kla Sriphet1,*& Sitthisak Champadang 1  \n1Faculty of Fine-Applied Arts and Cultural Science, Mahasarakham University, Thailand  \n*Correspondence: Faculty of Fine-Applied Arts and Cultural Science, Mahasarakham University, Thailand. E-mail: [Sriphet.K1@gmail.com](Sriphet.K1@gmail.com).  \nReceived: December 9, 2025  \ndoi:10.5430/wje.v16n1p100  \nAccepted: January 8, 2026 Online Published: March 12, 2026  \nURL: [https://doi.org/10.5430/wje.v16n1p100](https://doi.org/10.5430/wje.v16n1p100)  \nAbstract  \nThis study employs a mixed-methods approach to examine the influencing factors of digital-era art education and cross-platform dissemination of the Zhuang Tianqin in Guangxi. Quantitative findings reveal that cross-platform interactivity (β=0.370) is the primary determinant of dissemination effectiveness, followed by cultural identity (β=0.336), usage motivation (β=0.198), and technological acceptance characteristics (β=0.198) . The model collectively explains 77.9% of the variance in dissemination effectiveness (R²=0.779, F=322.65, p\u003C0.001) . Qualitative analysis revealed the underlying logic of these influencing mechanisms: cross-platform interaction operates through three primary channels—content complementarity, interactive design, and community connectivity; Cultivating cultural identity progresses through three sequential stages: cognitive, affective, and behavioural; Satisfying usage motivation requires addressing four-dimensional needs: informational, entertainment, social, and identity-related; Technology adoption faces dual challenges of empowerment and constraints. This study uncovers key factors and operational mechanisms in digital intangible cultural heritage education and dissemination. Findings provide theoretical foundations, practical guidance, and insights for the digital preservation and transmission of musical intangible cultural heritage.  \nKeywords: guangxi zhuang tianqin art, cross-platform interaction, musical intangible cultural heritage, digital dissemination  \n1. Introduction  \nThe art of the Zhuang Tianqin in Guangxi constitutes a comprehensive musical cultural form centred upon the Tianqin instrument and associated rituals. It embodies the historical memory, religious beliefs, and ethnic characteristics of the Zhuang people, and was inscribed in 2021 upon the Fifth Batch of the National ICH Representative Projects List (II-186) . However, shifts in the socio-cultural environment have progressively eroded the rural spaces where this art thrives, confronting it with severe challenges including transmission gaps, shrinking learning communities, and diminished functional spaces. In recent years, the Guangxi Zhuang Autonomous Region and local governments have implemented measures to revitalise the social influence of this cultural heritage within contemporary contexts. Nevertheless, systematic transmission pathways within the broader education system require further development.  \nWithin the globalised context where cultural transmission and digital transformation proceed in parallel, the preservation of ICH and its educational transmission have become critical issues. The advancement of digital technology has opened new pathways for the educational development and innovative transmission of traditional ICH. Against this backdrop, this study focuses on the educational transmission of the Guangxi Zhuang Tianqin art from a digital perspective. It aims to explore the construction of cross-platform educational pathways and teaching models, thereby providing theoretical underpinnings and practical references for the innovative development of ICH education.  \nPublished by Sciedu Press 100 ISSN 1925-0746 E-ISSN 1925-0754  \n1.1 Research Objectives  \n1) Conduct an in-depth analysis of the dissemination and learning status and challenges of digital re","cbCaii8du5S4pTvD","https://ap.wps.com/l/cbCaii8du5S4pTvD","pdf",984823,18,"English","# Introduction\n## Research Objectives\n## Research Questions","[{\"question\":\"What does the study analyze about Guangxi Zhuang Tianqin education and dissemination?\",\"answer\":\"It analyzes influencing factors in digital-era art education and how cross-platform dissemination affects learning and effectiveness for Guangxi Zhuang Tianqin.\"},{\"question\":\"Which factors most strongly determine dissemination effectiveness?\",\"answer\":\"Cross-platform interactivity is the primary determinant, followed by cultural identity, usage motivation, and technological acceptance characteristics.\"},{\"question\":\"Through what channels does cross-platform interaction work according to the qualitative findings?\",\"answer\":\"Cross-platform interaction operates through three channels: content complementarity, interactive design, and community connectivity.\"}]","Intangible Cultural Heritage Education Through a Digital Lens - A Study on Cross-Platform Teaching and Dissemination Models for Guangxi's Tianqin Culture | PDF",1792043047,45]