[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"doc-detail-207573-en":3,"doc-seo-207573-105":30,"detail-sidebar-cat-0-en-105":91},{"code":4,"msg":5,"data":6},0,"success",{"doc_id":7,"user_id":8,"nickname":9,"user_avatar":10,"doc_module":4,"category_id":11,"category_name":12,"doc_title":13,"doc_description":14,"doc_content":15,"file_id":16,"file_url":17,"file_type":18,"file_size":19,"view_count":20,"is_deleted":4,"is_public":20,"is_downloadable":20,"audit_status":20,"page_count":21,"language":22,"language_code":23,"site_id":24,"html_lang":23,"table_of_contents":25,"faqs":26,"seo_title":27,"seo_description":14,"update_tm":28,"read_time":29},207573,962085564549,"Aditya","https://ap-avatar.wpscdn.com/davatar_085a072bc5b1113ac321206ff7593b45",4,"Exam","EDEXCEL GCSE Business Studies Paper 1 - Investigating small business","Theme 1 “Investigating small business” focuses on GCSE Business Studies (Paper code 1BS0/01), covering enterprise, entrepreneurship, spotting a business opportunity, and putting business ideas into practice. It explains how new ideas emerge from changes in technology, consumer needs, and product obsolescence; the balance of risk and reward; and the purpose of business enterprise in creating value. It also details how customer needs are identified, how market research reduces risk and informs decisions, and how market segmentation and competition shape business activity.","| | Shenfield High School BUSINESS STUDIES Edexcel GCSE |  |  |  |  |\n| --- | --- | --- | --- | --- | --- |\n|  | Theme 1: Investigating small business (*Paper code: 1BS0/01) |  |  |  |  |\n|  | Topic 1.1 Enterprise and entrepreneurship |  |  |  |  |\n|  | Topic 1.2 Spotting a business opportunity |  |  |  |  |\n|  | Topic 1.3 Putting a business idea into practice |  |  |  |  |\n|  | Topic 1.4 Making the business effective |  |  |  |  |\n|  | Topic 1.5 Understanding external influences on business |  |  |  |  |\n| Specification | [https://qualifications.pearson.com/content/dam/pdf/GCSE/Business/2017/specification-and-sample-assessments/gcse-business](https://qualifications.pearson.com/content/dam/pdf/GCSE/Business/2017/specification-and-sample-assessments/gcse-business)spec-2017 . pdf |  |  |  |  |\n| Quizlet resource | [https://quizlet.com/gb/215486558/edexcel-gcse-business-9-1-key-terms-theme-1-investigating-small-business-flash-cards/](https://quizlet.com/gb/215486558/edexcel-gcse-business-9-1-key-terms-theme-1-investigating-small-business-flash-cards/) |  |  |  |  |\n| Topic 1.1 Enterprise and entrepreneurship |  | Basic K&U | General K&U | Thorough K&U | Exam ready |\n| 1.1.1 The dynamic nature of business | Why new business ideas come about:\u003Cbr>● changes in technology |  |  |  |  |\n|  | ● changes in what consumers want |  |  |  |  |\n|  | ● products and services becoming obsolete |  |  |  |  |\n|  | How new business ideas come about:\u003Cbr>● original ideas |  |  |  |  |\n|  | ● adapting existing products/services/ideas |  |  |  |  |\n| 1.1.2\u003Cbr>Risk and\u003Cbr>reward | The impact of risk and reward on business activity:\u003Cbr>● risk: business failure, financial loss, lack of security |  |  |  |  |\n|  | ● reward: business success, profit, independence. |  |  |  |  |\n| 1.1.3 The role of business enterprise | The role of business enterprise and the purpose of business activity:\u003Cbr>● to produce goods or services |  |  |  |  |\n|  | ● to meet customer needs |  |  |  |  |\n|  | ● to add value: convenience, branding, quality, design, unique selling points. |  |  |  |  |\n|  | The role of entrepreneurship:\u003Cbr>● an entrepreneur: organises resources, makes business decisions, takes risks. |  |  |  |  |\n\n| | Shenfield High School BUSINESS STUDIES Edexcel GCSE |  |  |  |  |\n| --- | --- | --- | --- | --- | --- |\n|  | Theme 1: Investigating small business (*Paper code: 1BS0/01) |  |  |  |  |\n|  | Topic 1.1 Enterprise and entrepreneurship |  |  |  |  |\n|  | Topic 1.2 Spotting a business opportunity |  |  |  |  |\n|  | Topic 1.3 Putting a business idea into practice |  |  |  |  |\n|  | Topic 1.4 Making the business effective |  |  |  |  |\n|  | Topic 1.5 Understanding external influences on business |  |  |  |  |\n| Specification | [https://qualifications.pearson.com/content/dam/pdf/GCSE/Business/2017/specification-and-sample-assessments/gcse-business](https://qualifications.pearson.com/content/dam/pdf/GCSE/Business/2017/specification-and-sample-assessments/gcse-business)spec-2017 . pdf |  |  |  |  |\n| Quizlet resource | [https://quizlet.com/305110716/edexcel-gcse-business-9-1-theme-1-investigating-small-businesses-flash-cards/](https://quizlet.com/305110716/edexcel-gcse-business-9-1-theme-1-investigating-small-businesses-flash-cards/) |  |  |  |  |\n| Topic 1.2 Spotting a business opportunity |  | Basic K&U | General K&U | Thorough K&U | Exam ready |\n| 1.2.1 Customer Needs | Identifying and understanding customer needs:\u003Cbr>● what customer needs are: price, quality, choice, convenience |  |  |  |  |\n|  | ● the importance of identifying and understanding customers: generating sales, business survival |  |  |  |  |\n| 1.2.2 Market research | The purpose of market research:\u003Cbr>● to identify and understand customer needs |  |  |  |  |\n|  | ● to identify gaps in the market |  |  |  |  |\n|  | ● to reduce risk |  |  |  |  |\n|  | ● to inform business decisions |  |  |  |  |\n|  | Methods of market research:\u003Cbr>● primary research: survey, questionnaire, focus group, observation ","cbCair79bMxMJ6ue","https://ap.wps.com/l/cbCair79bMxMJ6ue","pdf",190690,1,8,"English","en",105,"# Theme 1: Investigating small business\n## Topic 1.1 Enterprise and entrepreneurship\n## Topic 1.2 Spotting a business opportunity\n## Topic 1.3 Putting a business idea into practice\n## Topic 1.4 Making the business effective\n## Topic 1.5 Understanding external influences on business","[{\"question\":\"What does Theme 1 “Investigating small business” cover in Paper 1BS0/01?\",\"answer\":\"It covers enterprise and entrepreneurship, spotting business opportunities, and putting business ideas into practice, along with later topics on making the business effective and understanding external influences.\"},{\"question\":\"How do new business ideas typically come about?\",\"answer\":\"New ideas arise from changes in technology, changes in what consumers want, and products or services becoming obsolete, either through original ideas or adapting existing ones.\"},{\"question\":\"Why is market research important for businesses?\",\"answer\":\"Market research helps identify and understand customer needs, find gaps in the market, reduce risk, and inform business decisions, using both primary and secondary methods.\"}]","EDEXCEL GCSE Business Studies Paper 1 - Investigating small business | PDF",1788600043,20,{"code":4,"msg":31,"data":32},"ok",{"site_id":24,"language":23,"slug":33,"title":13,"keywords":34,"description":14,"schema_data":35,"social_meta":86,"head_meta":88,"extra_data":90,"updated_unix":28},"edexcel-gcse-business-studies-paper-1-investigating-small-business","",{"@graph":36,"@context":85},[37,53,68],{"@type":38,"itemListElement":39},"BreadcrumbList",[40,44,48,51],{"item":41,"name":42,"@type":43,"position":20},"https://docshare.wps.com","Home","ListItem",{"item":45,"name":46,"@type":43,"position":47},"https://docshare.wps.com/document/","Document",2,{"item":49,"name":12,"@type":43,"position":50},"https://docshare.wps.com/document/exam/",3,{"item":52,"name":13,"@type":43,"position":11},"https://docshare.wps.com/document/edexcel-gcse-business-studies-paper-1-investigating-small-business/207573/",{"url":52,"name":13,"@type":54,"author":55,"headline":13,"publisher":57,"fileFormat":60,"inLanguage":23,"description":14,"dateModified":61,"datePublished":62,"encodingFormat":60,"isAccessibleForFree":63,"interactionStatistic":64},"DigitalDocument",{"name":9,"@type":56},"Person",{"url":41,"name":58,"@type":59},"DocShare","Organization","application/pdf","2026-09-06","2026-09-05",true,{"@type":65,"interactionType":66,"userInteractionCount":20},"InteractionCounter",{"@type":67},"ViewAction",{"@type":69,"mainEntity":70},"FAQPage",[71,77,81],{"name":72,"@type":73,"acceptedAnswer":74},"What does Theme 1 “Investigating small business” cover in Paper 1BS0/01?","Question",{"text":75,"@type":76},"It covers enterprise and entrepreneurship, spotting business opportunities, and putting business ideas into practice, along with later topics on making the business effective and understanding external influences.","Answer",{"name":78,"@type":73,"acceptedAnswer":79},"How do new business ideas typically come about?",{"text":80,"@type":76},"New ideas arise from changes in technology, changes in what consumers want, and products or services becoming obsolete, either through original ideas or adapting existing ones.",{"name":82,"@type":73,"acceptedAnswer":83},"Why is market research important for businesses?",{"text":84,"@type":76},"Market research helps identify and understand customer needs, find gaps in the market, reduce risk, and inform business decisions, using both primary and secondary methods.","https://schema.org",{"og:url":52,"og:type":87,"og:title":13,"og:site_name":58,"og:description":14},"article",{"robots":89,"canonical":52},"index,follow",{"doc_id":7,"site_id":24},{"code":4,"msg":5,"data":92},[93,97,101,104,109,114,119,123,127,130,134],{"id":20,"doc_module":4,"doc_module_name":46,"category_name":94,"show_sort_weight":95,"slug":96},"Story & Novel",90,"story-novel",{"id":47,"doc_module":4,"doc_module_name":46,"category_name":98,"show_sort_weight":99,"slug":100},"Literature",80,"literature",{"id":11,"doc_module":4,"doc_module_name":46,"category_name":12,"show_sort_weight":102,"slug":103},70,"exam",{"id":105,"doc_module":4,"doc_module_name":46,"category_name":106,"show_sort_weight":107,"slug":108},5,"Comic",60,"comic",{"id":110,"doc_module":4,"doc_module_name":46,"category_name":111,"show_sort_weight":112,"slug":113},6,"Technology",50,"technology",{"id":115,"doc_module":4,"doc_module_name":46,"category_name":116,"show_sort_weight":117,"slug":118},7,"Healthcare",40,"healthcare",{"id":21,"doc_module":4,"doc_module_name":46,"category_name":120,"show_sort_weight":121,"slug":122},"Research & Report",30,"research-report",{"id":124,"doc_module":4,"doc_module_name":46,"category_name":125,"show_sort_weight":29,"slug":126},9,"Religion & Spirituality","religion-spirituality",{"id":29,"doc_module":4,"doc_module_name":46,"category_name":128,"show_sort_weight":29,"slug":129},"World Cup","world-cup",{"id":131,"doc_module":4,"doc_module_name":46,"category_name":132,"show_sort_weight":131,"slug":133},10,"Lifestyle","lifestyle",{"id":135,"doc_module":4,"doc_module_name":46,"category_name":136,"show_sort_weight":105,"slug":137},19,"General","general"]